Showing posts with label business of writing. Show all posts
Showing posts with label business of writing. Show all posts

Thursday, March 02, 2023

The Fates of Magazines

Arley Sorg's "By the Numbers" column in the March-April 2023 MAGAZINE OF FANTASY AND SCIENCE FICTION is titled "The Lifespan of a Magazine." After rereading the LOCUS "Magazine Summary" for the year 1989, he decided to explore statistics that might answer the question implied in the title. "Do magazines just pop up and die out all the time, or does it only feel that way?" Of the professional magazines discussed in that LOCUS issue, only the big three—ANALOG, ASIMOV'S, and FANTASY AND SCIENCE FICTION—survive today. FANTASY AND SCIENCE FICTION holds the distinction of having published continuously for over seventy years, a bona fide "miracle," as Sorg says. He summarizes the rise and fall of a variety of notable periodicals, print and electronic, professional and semi-pro. As a criterion for "notability," he cites the Hugos and other prestigious awards won or finaled for by the magazines or stories they published.

Some of his conclusions: Notability is no guarantee of longevity. Neither, it seems from his numbers, is the involvement of a big-name editor or the payment of high per-word rates to authors. Financial problems, although a frequent cause of death for magazines, aren't the only reason. Interpersonal conflicts have destroyed some. On the other hand, changes in editorship or ownership don't necessarily mean a periodical is doomed to a short life. And both print and electronic venues are vulnerable.

I was surprised not to see any mention of CEMETERY DANCE, which has published stories by many distinguished authors. Although it hasn't released a new issue in a couple of years, it thrived for a long time, its website remains live (with back issues for sale), and the company regularly publishes limited-edition books.

This topic raises the question of what qualifies as continuity. WEIRD TALES, as mentioned in the article, opened and closed several times under different ownership and even had a hiatus of almost two decades. At one point the "magazine" consisted of a few paperback anthologies edited by Lin Carter. (No relation. He accepted a story from me for his incarnation of WEIRD TALES but died before he got around to printing it; it was later published in an anthology called THE SHUB-NIGGURATH CYCLE.) Yet the current WEIRD TALES claims continuity with the vintage pulp magazine founded in 1923. In what sense can the present-day publication be considered the "same" periodical, other than sharing the name?

Sorg's final message: "Support the magazines and authors you love. It just might help them stick around."

This issue of FANTASY AND SCIENCE FICTION will stay on newstands until April 24, so if you want to read about the lifespans of periodicals in meticulous detail, you have time to pick up a copy.

Margaret L. Carter

Carter's Crypt

Thursday, January 06, 2022

Goals

As I've mentioned before, I haven't done New Year's "resolutions" in a long time. Thinking of the coming year in those terms feels discouraging, a potential set-up for failure. What I like to think of are "goals," and preferably modest enough to be fairly sure of accomplishing. Positive reinforcement for one's efforts is always a good thing. So here are a few goals I have for the near future:

Transcribe and release this year's vampire fiction bibliography update by the last week of January at the latest. Write a story in collaboration with my husband to submit to the forthcoming Darkover anthology well before the end-of-summer deadline. Write a brief essay the editor of a vampire journal asked me to compose for the magazine's "Notes" section. Discuss with one of my publishers the possible re-release of my erotic paranormal romances "orphaned" by the demise of Ellora's Cave that I haven't already self-published. I'm also awaiting reprint of a few more "orphaned" non-erotic romances contracted with a different publisher, but the schedule for that process isn't in my control. I don't have any active plans for original fiction in progress right now. Whether I produce any in 2022 will depend partly on whether one of my publishers comes out with a submission call that intrigues me. I considered adding "get through the manga in my TBR stack" to this list, but that objective is probably unattainable, because it's infinite; new books keep appearing. (Heavens to murgatroyd, I wonder how that happens?)

In terms of the bigger picture, I recently read an article about society's goal in regard to COVID-19. The question under consideration was: What do we expect when we anticipate the end of the pandemic? What do we mean when we talk about an "end," and what would it look like? What we do know is that the virus will probably never disappear from the face of the Earth. Which numbers of case rates, hospitalizations, and deaths would we regard as a sign that the pandemic is over? Most likely, it will subside to an endemic level like ordinary flu, kept in check by annual boosters. In another recent article about how pandemics end, examples of past infectious disease threats and their outcomes were analyzed. Some were eradicated, some died out on their own, some had their risks drastically reduced by vaccination, and some became endemic (always present in the environment but not a serious danger to most people). All we can be sure of is that COVID-19 won't last forever—even if it's beginning to seem like it.

Whether in our personal lives or on a nationwide or global scale, we can't meaningfully achieve goals unless we define them in specific, measurable terms. Unless we're sure where we want to go, how will we know when we get there?

Margaret L. Carter

Carter's Crypt

Thursday, September 16, 2021

Advice on "Breaking In" to Publishing

Cory Doctorow's newest LOCUS column discusses the beginning writer's obsessive quest for tips from pros on how to get started in publishing. In particular, we love to read about how successful authors landed their first sales:

Breaking In

The major premise of this article: The publishing field changes so fast that a veteran author's story of how he or she first got accepted for professional publication isn't likely to be of any practical help today. As Doctorow puts it with reference to his own early experiences, "While I still have an encylopedic knowledge of the editorial peccadilloes of dozens of publications, most of them no longer exist, and the ones that do have been radically transformed in the intervening decades." What Doctorow supplies instead is "meta-advice," advice on where to find the best advice. According to him, novice writers can get optimal assistance by pooling their knowledge of current publishing practices and trends with other novice writers, sharing what they've discovered through researching markets and submitting to editors. "Just as a writers’ critiquing circle should consist of writers of similar ability, so too should a writers’ professional support circle consist of writers at similar places in their careers."

He does offer some general guidelines applicable to everyone, a more specific, pragmatic version of Heinlein's well-known "rules." Doctorow also narrates his own "breaking in" story with mention of several publishing veterans who assisted him, including Judith Merril. He declares that an established author's most "powerful tool for helping out new writers" is encouragement.

My first adventure in professional publication (my only previous published work being limited to short pieces in our high-school newspaper), in the late 1960s when I was just over twenty years old, certainly has little if any practical application for writers today. I didn't have the benefit of mentors or networking of any kind. I knew nothing about submitting manuscripts except that they had to be double-spaced on only one side of the paper and had to include a SASE (self-addressed, stamped envelope, for those who've never submitted a paper manuscript). My sole source of information about the industry came from the annual WRITERS' MARKET reference volume in the public library. Today's novice writers are so fortunate to have the resources of the internet. I assembled a collection of stories for a vampire anthology, wrote an introduction, and sent the package to Fawcett in New York. After a year of silence, I mailed them a humorous "haven't heard from you" greeting card. Now that I know better, I'd never think of doing such a thing. Yet they responded promptly, apologized for the long wait, and offered me a contract. In view of my total ignorance, the editor had to explain to me how anthology payments worked and how to arrange for reprint permissions. That proposal became my first book, CURSE OF THE UNDEAD, a mass market paperback.

My first professional fiction sale came about in a more conventional manner that still applies to today's markets, other than the shift from snail mail to e-mail submissions and communications. I received a call for submissions to Marion Zimmer Bradley's second Darkover anthology, FREE AMAZONS OF DARKOVER, probably because the rudimentary fan activities I'd started doing had somehow gotten me on Bradley's mailing list. The zip code on the envelope, however, was wrong, and the letter had reached me barely in time to meet the deadline, if I worked very quickly (for me—I wasn't quite as slow then as now, but I haven't been a truly fast writer since my teens). So this sale had an element of luck, too; the submission invitation could have been lost completely. Without much hope of success, I wrote a story and mailed it just in time. To my surprise, it was accepted. After that, I had stories included in numerous later Darkover anthologies. They stayed in print for many years and, for a long time, supplied my most reliable (although modest in amount) source of royalty income.

Doctorow's "advice" for beginners may be broadly summarized in the eloquent statement, "Writers blaze their own trails, finding mentors or not, getting lucky or not, agonizing and working and reworking, finding peers and lifting each other up."

Margaret L. Carter

Carter's Crypt

Thursday, May 13, 2021

Quantitative and Qualitative

Cory Doctorow's latest LOCUS column analyzes the difference between quantitative and qualitative measurements and the pitfalls of depending solely on the former:

Qualia

He begins with examples from the COVID-19 pandemic. The University of Illinois at Urbana-Champaign became the epicenter of a COVID outbreak as a result of putting too much faith in an epidemiological model produced by "a pair of physicists." (The article doesn't mention why they were chosen to work the calculations instead of specialists in epidemiology.) The predictions didn't take into account the variables of human behavior, the "qualitative" element. The article cites contact tracing as another example of similar problems. Regardless of how accurate the math based on the data may be, do the infected people trust contact tracers enough to supply reliable data? Those who work with quantitative elements such as statistics and mathematical models have to restrict their research to elements that can be quantized. As Doctorow puts it, "To do math on a qualitative measurement, you must first quantize it, assigning a numeric value to it," a difficult and dubiously reliable process. (E.g., "How intense is your pain?" I never quite know how to answer that question on a scale of one to ten.)

Quantitative disciplines, as he summarizes the issue, "make very precise measurements of everything that can be measured precisely, assign deceptively precise measurements to things that can’t be measured precisely, and jettison the rest on the grounds that you can’t do mathematical operations on it." He compares this process of exclusion to the strategy of the proverbial drunk searching for his car key under the lamppost—not because that's where he lost it, but because that's where the light is.

Doctorow applies the principle to an extended discussion of monopolies, price-fixing, collusion, and antitrust laws. As an example of the potential injustice generated by "treating all parties as equal before the law," he mentions the designation of Uber drivers as "independent contractors." When treated as equivalent to giant corporations, those drivers are forbidden to "form a collective to demand higher wages," because that's legally classified as "price-fixing."

Although Doctorow doesn't mention writers, the same absurdly imbalanced restrictions can be made to apply to them. If an authors' organization promulgates a model contract and puts pressure on publishers to adhere to it, that's prohibited as "collusion" in restraint of trade.

While, according to Doctorow, "Discarding the qualitative is a qualitative act. . . . the way you produce your dubious quantitative residue is a choice, a decision, not an equation," that doesn't mean quantitative measures are useless or inherently evil. The quest for objectivity has its legitimate role—"just because we can’t rid ourselves of the subjective, it doesn’t follow that we must abandon the objective." Reliable empirically based outcomes result from balancing the quantitative and the qualitative components of the available evidence.

Margaret L. Carter

Carter's Crypt

Thursday, February 18, 2021

Survival in the World of Publishing

Kameron Hurley's new LOCUS essay reflects on her first ten years as a published author:

How to Survive a Decade in Publishing

Her first series went through three publishers, the last of which folded when one of the owners allegedly absconded with the royalties that were owed. She notes that "publishing is weird," a conclusion supported by her examples from her own career and those of some other writers. Knowing "the one thing we can control in this wild business is the words on the page" (and not always even that, where the finished product released to the market is concerned), we have to accept that the "glorious highs" and "very low lows" of a writer's life depend heavily on many outside factors, including luck.

Her remark that all her adventures as an author since then have been "measured against that first foray into the publishing world" resonates with me. I had two very different publishing experiences at the start of my career. My first two books were mass-market paperback anthologies, CURSE OF THE UNDEAD and DEMON LOVERS AND STRANGE SEDUCTIONS. The sale of anthologies edited by someone with no prior writing or editing experience to a major publisher was an amazing stroke of luck then and would be impossible now. At the time, I thought I would thereafter (1) make lots of money and (2) sell everything I wrote. It is to laugh. The advances did constitute more money than we'd ever received in one lump before, although they were probably modest even by early 1970s standard. One of them did provide the down payment on our first house. Neither book earned out its advance, though, and the publisher didn't buy anything further from me.

As for the second expectation, my next publication was the first full-length book I wrote myself, a nonfiction work of literary criticism on vampirism in literature. After a couple of years of floundering around, still not very knowledgable about the industry, I contracted it with a small press that proved to be disastrous. They printed the book by offset from my typed manuscript, long before word processing, so the thing looked sadly unprofessional. It had a small print run, as typical for academic-oriented works, and it was exorbitantly overpriced. It cost something like $29.00 in 1975, when the average paperback went for $1.25 and most hardcovers for under $10.00. (I checked those figures by glancing at books from that decade on my shelf.) It's a wonder any copies ever sold. Moreover, after the first year or two the publisher stopped communicating with me, and I eventually resorted to a lawyer's letter to get them to disgorge a meager royalty payment. Years went by before my first professional fiction sale, to one of the early Darkover anthologies, and well over a decade between that monograph and my first novel, to a startup small horror press—which treated its authors well and even paid an advance. So, not forgetting that aforementioned ghastly vampire monograph experience, with later publishers I felt good about the deal when they actually answered mail and disbursed royalties on time.

Hurley reminds us that at every stage of a writing career, rejection will happen, and she recommends an attitude of "grim optimism." For surviving in this industry, she advises writers to "create a strong support network. Get a good agent. Understand that everything changes."

I've read that something like 90% of published authors don't live off their writing, but have another source of income such as a day job, a pension, or a well-employed spouse. Of the other 10%, few support themselves by writing fiction; most depend on occupations such as journalism or technical writing. Anyone whose principal goal in becoming an author is to get rich or even affluent is probably doomed to disappointment. To survive the highs and lows described in Hurley's essay, one has to write for its own sake. As Marion Zimmer Bradley famously said, nobody told you not to be a plumber.

Margaret L. Carter

Carter's Crypt

Thursday, July 30, 2020

Shadow of the Beast

My first published novel, SHADOW OF THE BEAST, a werewolf urban fantasy with romantic elements, is back in print after a few years of dormancy, being recently re-released by Writers Exchange E-Publishing:

Shadow of the Beast

This wasn't the first novel I completed. That was the true book of my heart, vampire romantic urban fantasy DARK CHANGELING, first published not long after SHADOW OF THE BEAST and currently available in an e-book duology called TWILIGHT'S CHANGELINGS:

Twilight's Changelings

And as a Kindle e-book here:

Amazon Page

SHADOW OF THE BEAST was originally published by a small horror press that produced numerous attractive trade paperbacks for several years before closing down. My novel was later picked up by Amber Quill Press, which had a fairly long run before it, too, went out of business. I was lucky to find Writers Exchange, which sells its products in both electronic and trade paperback formats, to adopt most of my Amber Quill books. (It's somewhat disheartening to contemplate how many of my works have been "orphaned" by the disappearances of publishers over the years. Fortunately, we now have self-publishing as an alternative in case switching to a new publisher doesn't work out.)

I lightly revised SHADOW OF THE BEAST before the Amber Quill edition was published. The text of this latest version hasn't changed from that one; only the cover is different. The story follows the template of one of my favorite tropes, the Ugly Duckling. The heroine discovers she isn't what she always believed herself to be, and traits that first seem like flaws turn out to be gifts. I've retold that basic story multiple times over the years. My first professionally published work of fiction, "Her Own Blood" in FREE AMAZONS OF DARKOVER, fits that pattern, as does DARK CHANGELING.

Because SHADOW OF THE BEAST retains the text from the previous edition, it features technology that has become obsolete. Since only one scene is affected (where the characters use a VHS camcorder and tape player), the editor decided it wouldn't be a problem and didn't need a disclaimer at the beginning. As far as the plot goes, SHADOW OF THE BEAST has some undeniable flaws. The editing for Amber Quill corrected some of the original version's problems but didn't amount to a major rewrite. The "because line" is weak in places; back then, I didn't realize I was sometimes making characters do things for my convenience as author, rather than from solidly established motives. I've learned better since then, I hope!

What's your philosophy on rewriting older books for re-release or leaving them alone?"

Margaret L. Carter

Carter's Crypt

Thursday, April 16, 2020

Writers and Their Finances

In the April 2020 LOCUS, Kameron Hurley writes about the difficulties of maintaining a reliable income stream as a freelance author:

The Tricky Finances of the Adjunct Writer

Starting with the unusual problem of several thousand dollars popping up in her bank account from an unknown source, she muses on the balancing act a full-time writer who doesn't produce mega-bestsellers must perform to survive from month to month. She mentions such phenomena as different publishers paying at various intervals and on different dates, royalties received months or years after the publication that earned the income, payments that arrive long after the contract promised they would, and the difficulties of enforcing contracts when their terms aren't fulfilled. Not to mention the impact of that "boom-or-bust cycle" on income taxes. "Trying to explain how writers get paid to anyone outside of the business is difficult, because as you’re saying all this out loud, it sounds absolutely unsustainable and bizarre."

The "hustle," she says, "isn’t about balance. For many of us, the hustle is about survival." Hurley has a day job, which, as she emphasizes, most writers need not only for a reliable income stream but most importantly for health coverage. It was a slight shock to me when I read that half of her monthly Patreon support goes to cover her health insurance and mortgage. My reaction was, "Wow, she receives enough from Patreon every month to equal twice her mortgage and health insurance?!" And yet with that income and proceeds from sales and royalties, she's still struggling. Aside from the first full year after the release of my one Harlequin/Silhouette vampire romance, in my best years I generally earned enough from writing to buy a family dinner out once a month. Maybe twice, in good months.

Fortunately, all my adult life I've enjoyed the kind of support Hurley recommends at one point in her article—a well-employed spouse with excellent health-care coverage (from a thirty-year Navy career, followed by a secure retirement). We have never needed my writing income to live on. That's a good thing, because we would probably be sleeping in the car! Still, sales are gratifying even if one doesn't "need" them, because royalties equal readers, and writers create in order to be read.

Mercedes Lackey often points out that fewer than ten percent of writers make a living from their vocation, and most who do have a nonfiction income source (e.g., journalism, writing ad copy, editing, etc.) as a basis for financial security. Holding a day job doesn't constitute an admission of failure. She advises the aspiring novelist to get qualified in a field for which there's steady demand but which doesn't exhaust one's brain, thus supporting oneself while leaving time and energy for writing. Plumbing, for instance. Marion Zimmer Bradley was fond of reminding young writers, "Nobody told you not to be a plumber."

Margaret L. Carter

Carter's Crypt

Thursday, July 11, 2019

When Publishers Fold

Recently, author Delilah Devlin hosted me on her blog, where I wrote about what to do with books and stories "orphaned" by the closing of a publisher:

Rescuing Orphaned Works

In re-releasing the fiction mentioned in this post, I had the advantage that those novels, novellas, and short stories had been thoroughly edited before their original publication. Therefore, I could have confidence that professional editors had already deemed them to be publishable. Still, I welcomed the opportunity to comb through them again. It's a rare piece of writing that gets into print with no typos, not to mention examples of minor stylistic awkwardness that need a bit of polishing. Also, one of the publishers that closed, Ellora's Cave, seemed to have an irrational aversion to commas. I'm delighted to be able to put the punctuation in those stories back where it belongs. As an English degree holder and former professional proofreader, I cringed to imagine that some readers would think I didn't know the right way to punctuate a sentence.

As you may know, the Marion Zimmer Bradley Literary Works Trust is publishing its final installments of the Darkover and "Sword and Sorceress" anthologies this year. I'm sure lots of other readers and writers will miss those books as much as I will. The Trust has also decided to let many earlier volumes go out of print. That was disappointing news, because I'd expected my stories in the older anthologies to remain available in perpetuity. Thanks to the Internet, e-books, and self-publishing, I was able to collect my "Sword and Sorceress" contributions in a Kindle collection. (The MZB estate gave Darkover contributors permission to reprint those out-of-print stories, too, but unfortunately I didn't realize until too late that the files were no longer on my hard drive. Luckily, Amazon has many used copies of the Darkover volumes for sale, so the books and their contents haven't faded into nonexistence.)

In addition to minor edits and corrections, another decision to face in re-issuing older works is whether to update the settings into the contemporary era. With my first vampire novel, DARK CHANGELING, I had a definite in-universe reason for the year of its action, because of when it made sense for the protagonist to have been born. Therefore, I didn't change the time period, with the result that the date of the direct sequel, CHILD OF TWILIGHT, explicitly set thirteen to fourteen years later, couldn't change either. That's one difficulty I could avoid with several of my fantasy stories; the culture of "fairy-tale realm" or "vaguely Dark Ages England" remains unaffected by advances in computer or cell-phone technology.

In a way, it's a pleasure to have control over the presentation of some of my older fiction. On the down side, a self-published author also bears the full burden of marketing and promotion. How does one stimulate fresh interest in books and stories that readers have already been exposed to in earlier releases?

Margaret L. Carter

Carter's Crypt

Thursday, June 27, 2019

Work-Life Balance for Writers

Speaking of burnout (last week), coincidentally the current issue of RWR, the magazine of the Romance Writers of America, contains an article by multicultural romance author LaQuette, rebutting the assumption that "work and productivity is the only measure of success." It's titled "Passion, Productivity and Technology: Work-Life Balance." Since RWR articles can't be accessed by the general public, I'll list her points:

"Define your goals."

"Control your work; don't let it control you."

"Be honest" (with yourself about how much work you can realistically accomplish in a given time span).

"Maintain equilibrium in a healthy way" (by organizing your work schedule to leave time and energy for other things).

"Working lunches should not be a thing."

"Limit your access to work and work's access to you." (Self-explanatory in today's frenetic atmosphere of instant connection. Don't feel obligated to keep your phone on all the time or answer every e-mail the moment it arrives. Happily, that's a problem I don't have, because I don't own a smart phone. Just a dumb, basic flip phone, which I turn on only to make—rare—calls out.)

"Make time for the non-writing things you enjoy."

"Find a way to be social" (applies to introverts, too).

"Recognize and admit your issues; know it's okay to ask for help."

"Personal interests are important, too."

"Recognize the importance of goofing off."

As you may guess from these taglines, the author continually emphasizes, in a variety of terms, the importance of setting aside opportunities for relaxation, personal time, and fun. She summarizes, "All work and no play doesn't make LaQuette a dull girl; it makes her a snappy, disgruntled ogre...." I especially like the recommendation to goof off. I can do that!

That's goofing off in the context of a routine that also allows for a balance of work and other activities directed toward one's own personal goals, of course. However: "Let no one make you feel bad about taking your downtime seriously." The combination of "seriously" and "downtime" in the same sentence invites us to think hard about the apparent paradox.

I'm not sure I fully agree with LaQuette's broad statement, "Hard work to the point of mental, emotional, and physical collapse is what we're encouraged to do." It seems to me that our culture is beginning to repudiate that destructive mind-set. Otherwise, why would we see so many articles about work-life balance such as this one?

On a different topic, try to pick up a copy of the July issue of NATIONAL GEOGRAPHIC. In honor of the fiftieth anniversary of the first moon landing, the cover story focuses on space travel, past, present, and future, with lavish illustrations.

Margaret L. Carter

Carter's Crypt

Thursday, June 20, 2019

Writer's Burnout

Kameron Hurley's essay in the latest issue of LOCUS focuses on burnout. This isn't the same as "writer's block" (which some authors maintain doesn't actually exist, as there is always an identifiable reason for being "blocked").

The Singular Cure for Burnout

She discusses the "hustle culture," the need to work two or even three jobs to make financial ends meet. I must confess I'd never thought of freelancers as "working class folk," as Hurley classifies them in this article. In terms of income, though, a moment's thought makes it clear that the earning level of most freelance creators places them in the same income bracket as working-class employees—or lower. The typical writer's annual income, divided by hours worked, falls below minimum wage. Hence the "side hustle" that Hurley vividly describes. As she puts it, she couldn't afford to quit any of her day jobs because she was "hustling for health insurance."

Some of her comments strike me as chilling to contemplate:

"How are we monetizing our hobbies, our passions?" Isn't a "passion" something we pursue for the love of it?

"If you can’t carve out an hour in your day [to squeeze in writing between the day jobs], you must just not be working hard enough…." If many creators have to work nonstop like that, no wonder they tend to suffer burnout.

"I could have it all, it seemed. I just couldn’t remember much of it. I was too exhausted." Just reading that sentence makes me feel tired.

"I found that the only personal experiences of any note that I was mining for my writing happened in my twenties. All I could remember of my thirties was… working."

Upon googling remedies for burnout, Hurley discovered, "All the advice was the same: seek 'balance.' Meditate. Get enough sleep. Eat healthy." None of those sources recommended the "cure" mentioned in her title: "Do less." Her overall conclusion is, "Our culture worships busy-ness, but we, individually, don’t have to." Yet how does one do less and still pay for necessary expenses, not to mention the all-important health insurance?

The only time I came close to "burnout" was during graduate school, especially while working on the PhD. I wrote little or no fiction during the years of attending classes and producing my dissertation. Constant, high-volume academic writing left my brain too numb for imaginative creation. Throughout my adult life, I've been lucky to have what every author needs—a well-employed spouse with a secure career and high-quality health coverage (in our case, through the U.S. Navy). Unfortunately, not all writers are in that position (or, maybe, want to be).

It's fortunate that most of us don't write mainly for the money. On the other hand, royalties have symbolic importance, because they represent readers. We write in the hope of being read. Low sales can make one feel there isn't much point in writing, since nobody will read the stuff anyway. While that feeling in itself isn't exactly burnout, it can get discouraging. That "What's the use?" malaise sometimes creeps over me, especially with three publishers folding under me within the past few years. While I haven't stopped producing new fiction, right now I'm mainly working little by little on getting the "orphaned" works re-released, partly through a new publisher (Writers Exchange E-Publishing) and partly through Kindle self-publishing.

Margaret L. Carter

Carter's Crypt

Thursday, September 20, 2018

Maryland Renaissance Festival

This past Saturday, my husband (Leslie Roy Carter) and I had a book signing for our Wild Sorceress series, hosted by the Page After Page bookstore at the Maryland Renaissance Festival. Here's a photo of us dressed up in the obligatory faire garb:

Page After Page

That's my brother-in-law standing off to the side, in the red shirt. We sold several books and had lots of fun conversations with passers-by. Where else but at a Renn Faire (or an SF or gaming con) can you have a spontaneous discussion with a stranger about the abilities of warlocks in 5th Edition Dungeons and Dragons?

You can check out the four Wild Sorceress novels—a trilogy and a prequel—here:

Wild Sorceress

The Renn Faire, in my opinion, is much more fun than a commercial amusement park as well as less expensive overall. (Kids under seven get in free!) Relaxed atmosphere, interesting costumes to look at, better and more varied food, no scary "thrill rides," and a wide variety of singing, acting, comedy, swordplay, and other performances to enjoy. Its website is here, and in case you live nearby and want to visit, they're open for a few more weekends yet:

Maryland Renn Fest

In addition to our sword-and-sorcery novels, I'd hoped to sign a couple of anthologies in which I have stories. Unfortunately, the bookstore wasn't able to acquire copies at a discount, because the publisher uses CreateSpace to produce their trade paperbacks. So that part of the plan fell through. The brave new world of multiple publishing options has some downsides, alas. At least we can always count on books from the "big" publishers to be available from major distributors. Every silver cloud has a gray lining and vice versa. Les and I handed business cards to everybody who'd take one, in hopes some people might visit our website and investigate our other works.

Margaret L. Carter

Carter's Crypt

Thursday, May 03, 2018

Surviving the Gold Rush as a Writer

The latest issue of RWR (the members' magazine of Romance Writers of America) includes an article titled "The Key to a Lifelong Career" by Kristine Kathryn Rusch, whose online articles on the business of writing can be found here:

Kristine Kathryn Rusch

Her essay in the May RWR focuses on how to avoid burnout but ranges over a number of related topics—handling success (some writers try to replicate the process that led to their success without really understanding it and end up "working harder" without working "smarter"), reasons for burnout (e.g., pushing oneself to churn out too many books in a year), diminishing returns in income, what it means to find oneself in a mature market instead of a new one that's expanding at an exponential rate, overextending oneself in terms of expenses and how to reduce them, and switching one's writing business from a "manufacturing model" to an "artisanal model."

One section of this article is headed "Surviving the Gold Rush." The "gold rush" designates the exponentially expanding phase of a new market when it seems easy to get into the field and make bushels of money. Rusch writes in insightful detail about the rise of e-books and the early boom in independent publishing, followed by the leveling-off phase. She discusses the three stages in the typical way "markets develop over time": (1) The gold rush, when growth doubles, quadruples, or more each year. (2) The plateau, with large but not exponential growth. (3) The mature market, when growth still occurs, but it's slow and steady.

Personally, I never experienced the gold rush, at least nowhere near the extent Rusch describes. The closest I came to it happened in the early years with Ellora's Cave (now closed), when e-books were still an exciting novelty and EC was, although not the only game in town for that subgenre, the highest-profile and biggest-selling publisher of erotic romance for women. I was lucky enough to get in at a stage when, by publishing with EC regularly, I could count on a nice check each month. But the levels of success Rusch writes about—authors who earned royalties in the tens of thousands of dollars per month at the height of the "gold rush"—boggle my mind. Likewise, the allusions to authors becoming discouraged because their incomes dropped to half of that—still more per month than I made annually in my best years. In that respect, the indie superstars inhabit a different world from mine!

The priorities she recommends for hard-working writers concerned about potential burnout, however, apply to everyone. In order of descending importance, they are: self-care; spending time with loved ones; writing new words; publishing new words; whatever keeps you healthy and happy. While I can't point you to this particular article because it's in a members-only publication, you can find lots of related useful information and counsel in Rusch's posts at the link cited above. She provides plenty of specific details and hard facts, with numbers.

Margaret L. Carter

Carter's Crypt

Thursday, February 08, 2018

Lessons About Being a Writer

Kameron Hurley's essay in the current issue of LOCUS consists of a page-long catalog of large and small epiphanies about the facts of the writing life, phrased in the second person:

What I've Learned About Being a Writer

Hurley provides a comprehensive "best of times, worst of times" overview of a writing career through the full range of its wildly varying possibilities. Almost any author could identify with at least a few of her statements.

A couple of comments strongly resonate with me, as a chronic sufferer from impostor syndrome:

"You will spend your entire career wondering if it’s already over but no one has told you yet."

"You will stare at a shelf full of your books and awards and be absolutely convinced that you have achieved nothing in your life."

On the other hand, I've never once considered running up credit card debt on the basis of a book sale, even on the few occasions when I received checks that looked huge to me at the time. (We did, however, apply the advance for my second anthology, DEMON LOVERS AND STRANGE SEDUCTIONS, as a down payment on our first house. That was when dinosaurs roamed the Earth and houses cost less, in raw dollar numbers, than new cars do now.)

I've never had the "overwhelming" fan-contact experiences she describes. I can't claim to have been "celebrated, wined and dined." I have enjoyed some modest recognition in niche environments such as small conventions. I like this comment about how most writers are received outside those niche spaces "with all the respect this society owes someone of your race, class, gender presentation, and/or orientation.":

"If you’re a middle-aged white woman who doesn’t know how to dress herself, you will simply blend in." LOL!

I've never sworn off writing, although now and then I've been briefly tempted to give up submitting my stuff. So far, I've managed to resist that temptation.

As for this one: "You will give up reading. You will hate all words."—nope. Never have, never will. The love for reading sparked the desire to write in the first place. Even if I gave up writing, words and books would always be part of my core identity.

Margaret L. Carter

Carter's Crypt

Thursday, January 11, 2018

Grabbing Attention

Cory Doctorow's latest LOCUS essay expounds upon the "arms race" for our attention in the media. He compares the "race" between the purveyors of memes and the consumers of them to the evolution of our immune response in reaction to the mutations of pathogens.

Arms Race for Your Attention

A fresh meme—for instance, the exciting new game everybody's playing—hits the "attentional soft spot" by deploying "cognitive traps" that lure the target into an "escape-proof limbic dopamine loop." Most people do eventually escape, though, as they build up resistance to the allure. So the forces clamoring for our attention have to escalate their intensity and develop new tricks.

By comparing old-style advertisements to those we see today, Doctorow illustrates how much harder we are to captivate than earlier generations of audiences. I'm reminded of how tame the TV commercials of my childhood in the 1950s and early 60s were, in contrast to those on the networks nowadays. Viewing some of those old commercials on DVDs of vintage TV programs vividly highlights the difference. Although I wouldn't go back to the 50s unless a time-twisting genie offered to compensate me with wealth beyond the dreams of avarice, in some ways that really was a more innocent era. Of course, nowadays we can fast-forward through commercials, so the ads have to become really flashy and cool-looking to snag our attention and keep us from skimming past them. As for Facebook ads, the scam e-mails that flood our in-boxes, and phone solicitations (which appear positively quaint compared to the Internet messages), does anybody actually respond to any of those appeals? Strange as it seems to me, SOMEBODY must, or the would-be sellers wouldn't keep producing them.

Doctorow also remarks that the battle for our attention is waged for more serious purposes than selling stuff and hooking people on games. It has political applications, too. So it's important to keep our "immune systems" healthy.

As for us authors, how can we best attract the attention of potential readers—in polite ways that don't backfire by turning them off? I've never paid for an Internet ad (although I've accepted the offer of free ads on a review website, where at least people visit voluntarily and are interested in finding new books). Since I ignore those kinds of things myself, why would I expect potential buyers of my books to respond to them? I don't want to become one of the scammers (which is the only issue discouraging me from trying that "boost post" strategy Facebook keeps nagging me about). On the other hand, if I don't promote myself in some way, nobody will know my books exist. When e-books were a novelty, being an e-published novelist was enough to attract attention. When my former publisher Ellora's Cave, the pioneer of erotic romance for a female audience, was practically the only game in town for the erotic paranormal romance subgenre, being one of their authors distinguished a writer from the throng, at least in a modest way. Now it's become a prime example of Doctorow's thesis that potential audiences invariably develop resistance to each new "attentional soft spot."

Margaret L. Carter

Carter's Crypt

Thursday, January 04, 2018

Fictional Chronology Versus Real-Life Time

How do you handle the problem when the timeline of a fictional series slides out of sync with the real passage of time? The novels in my vampire universe were written and published over a span of many years, but the characters all exist in pretty much the same time frame although the technology of each book reflects the decade when it was written. Mostly, I don't worry about this situation, since the novels and stories can each be read independently (although some characters recur), aside from the novel that's a direct sequel to DARK CHANGELING, the first one published.

Now, however, my urban fantasy/horror novel FROM THE DARK PLACES is soon to be re-released, and I'm faced with a difficulty caused by the late-1970s setting. I've written a next-generation sequel set in the not-strictly-defined present, with cell phones, electric cars, and the Internet. The heroine, born at the end of the first book, is twenty-one. If time has passed in the books as in the primary world, she'd be about forty. What changes should I make in the new edition of FROM THE DARK PLACES to reconcile this inconsistency?

Some creators avoid the problem by aging characters more or less in real time, maybe a little slower but not slowly enough for their environment to fall out of sync with the reader's world. For example, the comic strips FOR BETTER OR WORSE and GASOLINE ALLEY do this. Another strategy is to ignore the discrepancy by changing the technology and cultural references to fit the time of publication while keeping characters the same age or letting them age very slowly, sometimes only a few years over several decades. The Ramona series by Beverly Cleary does it that way. On TVTropes, this phenomenon is called Comic-Book Time:

Comic-Book Time

In the James Bond novels, Bond's background was tacitly updated over the series, as the setting advanced with dates of publication. Therefore, as one critic noted, according to his age in the later books, he would have been a teenager in the first one, CASINO ROYALE. The TV program MASH famously lasted over twice as long as the actual Korean War, and there isn't much if any attempt to maintain consistency in the internal timeline, much less factual correspondence to the historical progression of the war. For a show produced before it was expected that fans would be able to buy all the seasons and repeatedly re-watch them, the discrepancies probably weren't obvious at the time.

Diane Duane's Young Wizards series (beginning with SO YOU WANT TO BE A WIZARD) spans only a few years in the characters' lives, although the novels have been published over several decades. Duane has addressed the problem by issuing "Millennium Editions" of the earlier books, updating the years of the action and the associated technology, so that the characters now age roughly in real time.

As for my current quandary: The editor has agreed to go with my suggestion of locating FROM THE DARK PLACES in the indefinite past, by removing all explicit references to the 1970s but leaving the technology of the story pretty much as is. To avoid confusing readers, I plan to add a note stating that the book takes place before cell phones and widespread home computer ownership.

What do you do about a series whose internal chronology becomes disconnected from real time? Authors of historical fiction, futuristic SF, and secondary-world fantasy are lucky in this respect; they never need to worry about their stories becoming outdated. Although the Star Trek universe does have a peculiar problem along this line—some of the technology in the original series has been overtaken by present-day tech!

Margaret L. Carter

Carter's Crypt

Thursday, December 28, 2017

New Year's Goals

In January, I prefer to set "goals" (modest, achievable ones) rather than "resolutions." The latter word sounds more intimidating (and yet fragile). Assuming the annual "Sword and Sorceress" anthology appears again in 2018, I plan to submit a story to it, as usual. Also, my husband and I will work together to come up with a submission for the next Darkover anthology. We had collaborative works in the 2016 and 2017 volumes but didn't make it into the one forthcoming in May 2018, so there's a challenge for us.

Writers Exchange E-Publishing is gradually re-releasing my former Amber Quill books. (By my count, there are eight more to go.) I've written a next-generation sequel to one of those, which I'll submit to Writers Exchange sometime soon. Since they don't publish erotic romance, one of my 2018 goals will be to compile e-books of my erotic romances from my other defunct publisher, Ellora's Cave, toning them down a little from heavily graphic to steamy. I've already released two self-published Kindle steamy romance books. ARDENT BLOOD (originally published by Amber Quill) comprises three novellas, featuring werewolves, vampires, and a lonely undine:

Ardent Blood

DEMON'S FALL (originally included in a multi-author Ellora's Cave anthology) stars a fallen angel who defies his infernal lords to save a woman he's been assigned to tempt. I think of it as inspirational erotic paranormal romance, if such a genre crossing can exist:

Demon's Fall

My next steamy romance bundle will probably contain my three related vampire novellas from Ellora's Cave, because it's important to me to have all my "Vanishing Breed" vampire tales available for purchase. I've combined two linked stories in that universe from the fanzine GOOD GUYS WEAR FANGS 4 into a short e-book, VAMPIRE'S TRIBUTE:

Vampire's Tribute

I'm also putting together a collection of stories my husband and I had in the discontinued fantasy webzine SORCEROUS SIGNALS.

Other than short stories for submission to the "Sword and Sorceress" and Darkover anthologies, I don't have any new works planned for the near future. I do have a light paranormal romance novella out on submission and hope to find a home for it in the coming year. What are your writing goals for 2018?

Margaret L. Carter

Carter's Crypt

Thursday, October 13, 2016

A Writer's Mission?

Kameron Hurley's latest LOCUS column begins with the declaration, "Most writers quit." Having grabbed our attention with that statement, she goes on to explore why many authors become discouraged and realize a writing career isn't what they actually want. She discusses the dissonance between writing as an art and publishing as a business:

The Mission-Driven Writing Career

Some writers decide early on that they don't want to be "career writers." Some may "quit" at a later stage when they've accomplished what they originally set out to do, e.g. publish a story or a book. Hurley devotes most of her essay to writers who get discouraged at mid-career, "having books published and paid for, and staring ahead into a grinding future of deadlines and release dates, working toward a breakout book." She asks, "What drives you, then, when you have reached the goal of selling work, and perhaps making a little money doing it? What drives you when you have finally achieved the financial freedom afforded by your writing career?"

This question has some current relevance for me, having seen the two publishers that released most of my works closing within a single year. That's definitely discouraging (even though a new publisher, happily, has picked up the reverted books from one of the two).

Hurley's answer: Writing should fulfill a "personal mission." She defines her own as to "inspire change by imagining a different world." I must admit I've never conceived of my writing as the expression of a mission. My goal is to give readers harmless entertainment in the form of characters and situations that depart from mundane existence as we know it. Offering people temporary escape from the tedium and stress of everyday life is a legitimate vocation—even my idol C. S. Lewis says so. In the process, I try to create believable, sympathetic characters and convey authentic emotions. Of course, my writing inevitably foregrounds certain recurring themes and tropes; the core ones, I've discovered, are the Ugly Duckling archetype (an overlooked or abused character whose apparent flaws turn out to be valuable gifts) and the idea that no matter how different you are or feel, you can find someone to love and a place to belong. But I've never thought of my writing as a mission. The weight of that word sounds daunting. I do, however, agree with Hurley "that storytelling is how we make sense of the world."

Tomorrow we have a guest blog by award-winning, multi-genre author Karen Wiesner.

Margaret L. Carter

Carter's Crypt

Thursday, August 11, 2016

The Shifting Landscape of Publishing

Here are links to two blog posts related to the challenges of flourishing as an author in today's publishing environment.

Horror writer Brian Keene on how maintaining a balance between traditional releases from mainstream publishers and newer methods and formats helps an author hang onto long-time readers:

Missing in Action

He discusses the advantages of digital publishing and online distribution but also recounts his experience of the downside of having no traditionally published books in physical bookstores. Many of his older readers didn't follow him online because they didn't realize he was still writing new material. The article reminds us that not everybody is cutting-edge computer-savvy or in the habit of seeking online first (or at all) for products they want, including books. Having books stocked in stores offers another advantage he barely touches on—the chance to sell to impulse purchasers who otherwise wouldn't know the author exists.

Kameron Hurley on when to quit your day job:

When to Quit Your Day Job

The surprise in this essay is that, unlike most people giving advice on this topic, Hurley doesn't focus on strategies for leaving the "day job" as soon as feasible. Instead, she recommends sticking with it as long as you can (provided it's not a soul-sucking ordeal) for the financial security of salary and benefits. How long can an individual live (much less support a family) on a $100,000 advance, which looks like a fortune at first glance? The portion left after taxes and the agent's percentage will last at most two or three years, depending on the cost of living in a particular city. And how many aspiring authors will ever receive a windfall of that magnitude? An advance that size WOULD be a functional fortune for me, because my husband and I are already living perfectly well on our combined retirement-income streams. That fact, however, supports Hurley's recommendations, because one of her points mentions quitting the day job if one has a reliable income such as the salary of a steadily employed spouse.

Selling a book for a huge advance is in that way a bit like winning a million dollars in the lottery. If a young winner thinks, "Wow, I'm a millionaire," and starts spending like one, he'll soon go broke. If he decides to quit his job and exist on his windfall with a modest lifestyle, he'll get at most twenty years or so of leisure before he has to find a job again. On the other hand, a million dollars really would make the winner rich if he or she were already at or near retirement.

My personal fantasy of writing as a get-rich scheme involves film options. Since the books are already written and published, that income would be free money, similar to winning a lottery (and, from what I've heard, not much more likely).

Margaret L. Carter

Carter's Crypt

Thursday, June 23, 2016

Who You Know

An essay by Kameron Hurley about why relationships matter in the publishing business:

Hard Publishing Truths

She describes how a multi-layered network of personal connections led to the publication of her first book. The most brilliant novel ever written won't get published if it never gets seen by the right editor.

Other things being equal—a choice between two stories of similar quality when there isn't room for both, for instance—it makes sense for an editor to choose the one by an author whose name recognition will attract readers. Many academic journals practice blind reading of submissions, with the author's name unknown to the acquiring editor until the decision is made. While I understand the sound reasons for this custom, I don't think blind reading is always appropriate. Sometimes the identity of the author IS an important factor in the decision whether or not to publish. Given two equally good articles on a certain work of literature, for example, wouldn't the one by a recognized authority on that work be legitimately of more interest to the journal's readers than one by a novice critic?

I've had my own peculiar experience with blind reading by a fiction publisher. After I sent the sequel to one of my vampire novels (which had won an EPPIE Award) to the publisher, it languished unread in the slush pile for months, because the company had adopted the policy of stripping author names from submissions. When I finally queried about the sequel's status, and the chief editor realized what had happened, they quickly accepted the book (and dropped the blind-reading procedure).

My first published novel, SHADOW OF THE BEAST, got into print partly because of a personal connection. The head of a commercial design company, a devoted horror fan, decided to start a small press publishing horror novels. Some years earlier, he had edited a high-quality vampire fanzine, which printed a couple of my stories. Therefore, when I submitted my werewolf novel to his new venture, he knew me and was predisposed to favor my book.

Odd circumstances led to the inclusion of my story "Prey of the Goat" in THE SHUB-NIGGURATH CYCLE, a Lovecraftian anthology from Chaosium. The story had previously been tentatively accepted by Lin Carter (no relation) for his "Weird Tales" anthology series. The series ceased publication before it got around to my piece. After Lin Carter's death, the editor of THE SHUB-NIGGURATH CYCLE, who'd acquired copies of the unpubbed works from the Weird Tales anthologies, phoned me out of the blue to ask permission to include my tale. One moral of this incident: Be sure people can find and contact you.

Of course, such connections work only if the book or story itself measures up to expectations!

Still, Hurley makes very good points about the "meritocracy" illusion that if one writes a good book, the rest will automatically follow. "But writing a good book is no more a magical recipe for success than ‘working hard’ is a guarantee one will retain gainful employment. As in any industry, there are simply too many factors at play."

Margaret L. Carter

Carter's Crypt