Arley Sorg's "By the Numbers" column in the March-April 2023 MAGAZINE OF FANTASY AND SCIENCE FICTION is titled "The Lifespan of a Magazine." After rereading the LOCUS "Magazine Summary" for the year 1989, he decided to explore statistics that might answer the question implied in the title. "Do magazines just pop up and die out all the time, or does it only feel that way?" Of the professional magazines discussed in that LOCUS issue, only the big three—ANALOG, ASIMOV'S, and FANTASY AND SCIENCE FICTION—survive today. FANTASY AND SCIENCE FICTION holds the distinction of having published continuously for over seventy years, a bona fide "miracle," as Sorg says. He summarizes the rise and fall of a variety of notable periodicals, print and electronic, professional and semi-pro. As a criterion for "notability," he cites the Hugos and other prestigious awards won or finaled for by the magazines or stories they published.
Some of his conclusions: Notability is no guarantee of longevity. Neither, it seems from his numbers, is the involvement of a big-name editor or the payment of high per-word rates to authors. Financial problems, although a frequent cause of death for magazines, aren't the only reason. Interpersonal conflicts have destroyed some. On the other hand, changes in editorship or ownership don't necessarily mean a periodical is doomed to a short life. And both print and electronic venues are vulnerable.
I was surprised not to see any mention of CEMETERY DANCE, which has published stories by many distinguished authors. Although it hasn't released a new issue in a couple of years, it thrived for a long time, its website remains live (with back issues for sale), and the company regularly publishes limited-edition books.
This topic raises the question of what qualifies as continuity. WEIRD TALES, as mentioned in the article, opened and closed several times under different ownership and even had a hiatus of almost two decades. At one point the "magazine" consisted of a few paperback anthologies edited by Lin Carter. (No relation. He accepted a story from me for his incarnation of WEIRD TALES but died before he got around to printing it; it was later published in an anthology called THE SHUB-NIGGURATH CYCLE.) Yet the current WEIRD TALES claims continuity with the vintage pulp magazine founded in 1923. In what sense can the present-day publication be considered the "same" periodical, other than sharing the name?
Sorg's final message: "Support the magazines and authors you love. It just might help them stick around."
This issue of FANTASY AND SCIENCE FICTION will stay on newstands until April 24, so if you want to read about the lifespans of periodicals in meticulous detail, you have time to pick up a copy.
Margaret L. Carter
Carter's Crypt
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