Here's an article about the evolution of the romance fiction market:
Romance Novels Have ChangedThis discussion seems directed to people who don't regularly read romance and have stereotypical, outdated ideas about it. From my perspective of having picked up occasional category romances as far back as the era when dinosaurs roamed the Earth, I'm amused by the frequent assumption that "romance" equals "smut." Sensual, steamy, and outright graphic romance novels are a relatively recent development. When I first started dipping into the genre, "closed bedroom doors" were the default. Kathleen Woodiwiss's 1972 historical novel THE FLAME AND THE FLOWER, celebrated as the first popular romance to feature "onstage" sex scenes, was an iconoclastic sensation upon its release. And haven't any people outside the field heard of inspirational and "sweet" romance, still thriving subgenres today? Also, this article refers to the types of paperbacks that used to display Fabio on their covers as "erotica," whereas the steamy content they're talking about in no way rises to the level of erotic romance (much less pure "erotica") as defined by publishers and editors. Again, though, the essay does seem oriented toward a general readership.
From that angle, it offers a balanced, lucid explanation of recent trends in the field and how it's changed since the 1960s and even the 70s. As the author puts it, not only has the genre itself evolved, so has "the romance reading community . . . . being a romance reader now is all about fun -- even when the characters are morally gray." On the subject of "community," the article discusses online and in-person connections, including conventions, among authors, readers, and booksellers. Thanks to the internet, it's easier than ever to find exactly the type of book you want, even in very narrowly defined niche categories. Diversity in readership as well as fictional content and characters is celebrated. The article lists some subgenres or "microgenres" that have been around for decades as if they're fresh and surprising, but the relatively new emphasis on topics such as consent and "healthy relationships" is also highlighted. Time-honored tropes still appear in contemporary stories, but often with a twist. The question of distiguishing between romance novels and fiction in other genres with romantic elements is also explored. The trendy term "romantasy" comes up; I haven't yet seen a definition that describes it as anything other than paranormal romance renamed.
The essay is worth reading for a respectful and inclusive overview of the romance genre in its current state.
Margaret L. Carter
Please explore love among the monsters at Carter's Crypt.
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