Showing posts sorted by relevance for query shy romance reader. Sort by date Show all posts
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Tuesday, September 01, 2009

Can Serials Work Via E-publishing?

I Retweeted a post on twitter and got into a discussion of the Question titling this post.

First a quick primer on basic Twitter which, if you know how twitter works, you may skip. If you don't "do" twitter, please read this.

-------Writer's Tutorial On Twitter -------------

Even if you don't plan to join twitter, you should be aware of the potential use of tweets in your narrative writing to shatter your Expository Lumps. Tweets work in drama because you can optionally set twitter to tweet to your phone, not just in a browser. News Services and TV News Shows twitter breaking news and even Amber Alerts and CDC alerts. Twitter is THE bulletin source for moving plots fast forward.

People in different parts of a theater can tweet or text during a show and discuss dialogue lines, or plan dinner, or plot an assassination (because tweets can be "private" and even coded.

On Twitter, RT means "re-tweet" meaning that you copy a tweet from someone you follow, paste it into your 140 character tweet box at the top of your page, put RT and an @ sign in front of the person's handle, and trim to 140 characters, then send it out. Your own handle gets auto-added so people who follow you and thus get your tweets will see that you are forwarding what someone else said. Only the tweeple who follow you will see what you posted. The tweeple who follow the person you're RT'ing will NOT see your RT unless they follow the person you're RT'ing too.

Twitter is one-way communication unless you make it two-way. But tweets are "public" and can be sorted by keyword, so strangers can converse.

If a RT is interesting, the people who follow you might follow the person you RT'd.

So when you "talk" by tweeting on twitter you have to be aware that readers will see only what you said, not what you're responding to. Like listening to half a telephone conversation. There's an art to including kibitzers gracefully and your Expository Lump suffering readers are kibitzers.

On Twitter, clicking a twitterer's handle (@something) sends you to their homepage where you can find out who they say they are and what they've been tweeting lately.

That's on the crude interface supplied by Twitter. There are "clients" you can download that present twitter data more neatly.

I wrote a long post about Web 2.0 recently,
http://aliendjinnromances.blogspot.com/2008/11/i-love-web-20.html
and Twitter is just one of the newer and more popular components of Web 2.0. Twitter can be RSS "syndicated" so you can follow your twitter traffic on friendfeed.com or just follow me on friendfeed.com (scroll down the right sidebar of this post for my friendfeed box). And you can put your tweets in a box on your blog, so your blog always shows what you've just been talking about, with links). Simplify and organize your web-life.

-------END TUTORIAL ON TWITTER---------

So I (who follow KFZuzulo and "hear" all her tweets) retweeted a retweet sent by KFZuzulo where she starts with her own comment, then supplies the comment she's Retweeting.

It looks like so:

@KFZuzulo Or by "episode"=Serials!! ->RT @kriheli prediction on where publishing is heading chapter by chapter publishing #followreader

So KFZuzulo was answering kriheli's comment that publishing is headed for chapter-by-chapter presentation, and KFZuzulo said that means "episode" or "serials" which I know is in fact already successful with certain readerships online.

The hashtag #followreader was in @kriheli's original post. These hashtags are used to let strangers sort the whole twitter feed by subject and find people saying interesting things in order to follow more interesting tweeple.

Frankly you might want to follow @kriheli if you're interested in the E-book business model that Margaret Carter discussed here
http://aliendjinnromances.blogspot.com/2009/08/business-model-of-e-publishing.html

So in response to my RT of her RT, @KFZuzulo asked me a question that looked like so:

KFZuzulo @JLichtenberg Do you think serials can work via e-publishing?

And I replied with a #followfriday hashtag because it was Friday and thus the hashtag was "allowed" by protocol. #followfriday means I recommend that other Tweeple should follow @KFZuzulo who is Kellyann Zuzulo who supplied us with a Guest Post here on this blog
http://aliendjinnromances.blogspot.com/2009/08/living-with-fatal-flaw.html
My reply to her looked like this:

@KFZuzulo Serials working in E-publishing? THAT's a blog topic not 140C's I'll try to cover it #followfriday @KFZuzulo

Another feature twitter has is that you can sort the feed so you can see any post with your handle in it. I'm @jlichtenberg and you can find me at
http://twitter.com/jlichtenberg

Though twitter allows for private Direct Messages, all these posts I've mentioned went to all our followers, in aggregate, probably over 3,000 tweeple.

So my answer is much more than the 140 characters limit on twitter.com

1) My answer is related to the difference between Knowledge and Wisdom (oy, she's waxing metaphysical again!)

2) My answer is related to the history of the media in all its glorious forms.

3) My answer is related to the 4-generation rule (unto the 4th generation); it takes 4 generations to effect a basic cultural change.

4) My answer is related to my blog post here "I Love Web 2.0"
http://aliendjinnromances.blogspot.com/2008/11/i-love-web-20.html


Let's do those points in reverse order.

4) Technology is the natural place to start since this is a question about E-publishing, a new form of delivery system for fiction.

We've finally got handheld screens that are legible to most people, and not most but a lot of people are used to cell phones with some "features" like web access (called smart phones). I read e-books on a PALM TX which has wi-fi access to the internet if there's a hotspot. But it's not a phone and doesn't have wireless access to the internet. I have a phone that does have wireless access to the internet, but it doesn't have a download for mobipocket reader which is the one I use.

And of course, we now have the electronic paper display used by Amazon's Kindle that pleases a lot of other people. Sony and others are making readers, and building in wi-fi or wireless capabilities to make it easy to download e-books and newspapers.

Some new, lower-energy-consuming chips are revolutionizing the palm top market, (with more innovations on the market next year) so we are very close to solving the tech problems and dumbing down the machinery so anyone can use it. At the same time smart-devices like smart-phones are smarting-up the users. Generally, you like what you're used to and you like new things that are easier than you're used to.

I covered a lot of the Cloud Computing and interactivity on the web in my "I Love Web 2.0" post, so we won't go over that again. Just remember it and think about the rising tide of CHANGE sweeping over us. At the same time, think about why Science Fiction is a shrinking genre while SFRomance is a growing genre.

(Though I have to admit EUREKA's use of smart-roads and boson-clouds as a landing field for a crash-down of a space ship is pure SF at its best! TV Shows like EUREKA (on scyfy channel) are also smarting up the users.)

Smarting-up the users is where the 4-generation rule comes into play.

Here's where you should either read or remember Alvin Toffler's first book, FUTURE SHOCK. The point he made is still valid, and much of what he predicted has already come true (the rest seems on the way).


Humans are hardwired to tolerate only so much change. A person can make only so many "decisions" (a brain function as much as it is a mental function) per day. As you age, you can tolerate change less and less, make fewer decisions per day. Read Toffler's book for the full explanation. And trust me, to understand the e-book publishing potential, you need to read FUTURE SHOCK. It's not out-dated (yet).

The result of this purely physical nervous system limitation of humans to make major changes in the way they think and do things during a single lifetime is the 4-Generation rule. It takes nearly 80 years at the very least to make a major change to a culture.

A recent study revealed that multi-tasking (the tempo of the modern world) actually chips away at efficiency and productivity.

Here's an article:
http://www.apa.org/releases/multitasking.html

---------QUOTE-------------
The measurements revealed that for all types of tasks, subjects lost time when they had to switch from one task to another, and time costs increased with the complexity of the tasks, so it took significantly longer to switch between more complex tasks. Time costs also were greater when subjects switched to tasks that were relatively unfamiliar. They got "up to speed" faster when they switched to tasks they knew better, an observation that may lead to interfaces designed to help overcome people's innate cognitive limitations.

---------END QUOTE---------

So the last word on the tech underpinnings of the new Fiction Delivery System has not been posted! But the culture is changing.

3) The 4-generation rule (unto the 4th generation); it takes 4 generations to effect a basic cultural change.

In the last 20 years with the advent of the Web and now Web 2.0 and even 3 and 4.0 starting to show up, with the digitalization of TV broadcasts, and other fundamental infrastructure changes especially integration by "aggregators", we have made several of these fundamental changes in the whole way "the world" works, all at once within one generation.

As a result, there are those of you reading this blog who shudder and flee at the idea of opening a twitter account. You don't know what it is and you don't want to know. You want it to go away, and you can't see any reason why the TV News shows give it so much attention and credence.

Your grandchildren will cling to networks like twitter (it's losing money and may not survive, but microblogging probably will; there's now a micro-blog that lets you use a lot more than 140 characters) and those grandchildren will likewise shudder at the thought of opening a something-else-account.

Through the middle-decades of life, humans embrace these new tools or major changes, shift career direction, experiment with new brands etc. By age 40, advertisers have lost interest in you. By age 50, you've lost interest in advertisers with NEW NEW NEW things to offer. By age 70 you actively resent anyone changing anything.

That's not wrong, or evil, or anti-progress. It actually is progress to resist change! It's progress toward stability, and valuing what progress has already been made more highly than progress that might (or might not) yet be made.

The 70-something's aversion to rapid change is nature's way of stabilizing society because at a certain rate of change, all society will disintegrate. Humans can't tolerate it.

And, according to Alvin Toffler, we're right at the edge of that rate of change.

What happens when a society disintegrates?

WORLDBUILDERS LISTEN UP.

The portrait of a disintegrated society has been painted before our eyes by CNN in these last few decades. Bosnia. (Ireland almost got there) Afghanistan. Iraq. Everyone for himself and devil take the hindmost. Then non-combatants aggregate themselves under the protection of "strongmen" who bears arms to protect, to ferociously exact revenge so his group will be feared and left alone. (Hatfields and McCoys to the 4th or 5th generation).

When the social glue fails, there's blood in the streets (literally) and starvation at home. Foreign countries see an opportunity to seize the disintegrated region for its raw materials and labor resources. Conquest is the result of social disintegration. Starvation. Poverty beyond belief.

So "society" a nebulous, almost indefinable thing (try explaining "social networks" to someone who's not online!) has a use and a purpose, as well as a structure!

So where does society come from? How do we stabilize large groups?

2) That question brings us to the HISTORY OF THE MEDIA IN ALL ITS GLORY.

When society disintegrates, there is no education of the young except in how to scavenge enough to eat today, and build a fire for tonight.

Our vertical integration of generations is what stabilizes society. Lore. Campfire morality tales. Cave paintings. Faith. History. And maybe above all technology, and the science that goes behind it. Technology gave us flint knives and which berries are edible. Today it gives us e-books, a new medium, and "social networks" which are currently "destabilizing" society while they form a totally new platform for stabilization.

But all this change takes time if it's not to be destructive. For a serious tutorial on the hows and whys of that time-requirement, read

C. J. Cherryh's Foreigner Series

Yeah, read SF about a non-human society to understand what humans create and use for "society."

Vertical integration of the generations is why the resistance to change built into the human brain during aging is GOOD. The job of youth is to innovate. The job of age is to discard innovations that are destructive to the stability of society -- because without society we're back to every-man-for-himself-and-devil-take-the-hindmost.

So it isn't improvement or progress toward a better world that elders resist. But they do resist.

They resist INSTABILITY caused by running experiments in change in society at large when such changes really need to start on the lab bench, and proceed to the pilot plant and field testing before being released. But youth is "impatient" with methodical testing. It's the nature of youth, and that's not bad unless it is not restrained by age. Not STOPPED, mind you, but RESTRAINED (slowed).

What the elders understand that youth does not is just what is at stake in their madcap pursuit of "progress" in all directions except stability.

If society disintegrates to hand-to-mouth again, and if two generations don't get book-learning educations, continuity is lost and society disintegrates even further. With climate change threatening famine, sword-rattling threatening mass destruction, and free-travel mixing up the genes of viruses and bacteria, bedbugs making a come-back because of hotels not changing sheets every night, and bedbugs being a prime vector for bubonic plague which is mutating and making a comeback, -- those who have lived long enough to learn to see "4 moves ahead" in the chess game of life want to avoid any innocent looking first move that could lead to destabilization in a 4th move.

Elders can see that we can't afford to be off-balance taking a step forward just when we must face one of those major threats (threats that youth discounts as something that will never happen because youth is immortal).

We stand on the shoulders of giants.

What we have today is the result of vertical integration of the generations - the elders teaching the youth, and restraining youth until they get some sense.

OK, this resistance to change analysis is very simplistic, and you can easily argue against my thesis here, but just wait a few minutes and think about these points as a skeletal outline in the subject of serialization as the future of the fiction delivery system.

So "the media" started around campfires in caves, then minstrels roving the countryside singing for their supper (advertising business model), and continues unbroken to Radio, TV, CNN, satellite feeds, and RSS feeds. (do subscribe to this blog; you won't regret it, and if you don't know how to subscribe to a blog, click one of the SUBSCRIBE icons to the right. Try GOOGLE and it'll lead you to the Google Reader setup.)

Ponder Margaret Carter's post on the business model of the e-book again.
http://aliendjinnromances.blogspot.com/2009/08/business-model-of-e-publishing.html

And consider this treasure of a post titled Traditional v self-publishing: a false comparison by Alasdair White (who isn't the famous musician Alasdair White, but rather the famous business management consultant Alasdair White). I met him on LinkedIn where he answered a question on publishing with the following totally brilliant analysis:

http://pm-solutions.com/infosys/blog/?p=32

Note that "e-publishing" is synonymous in some people's minds with "self-publishing" which couldn't be farther from the truth. But the e-publishing industry has grown up from scratch in about 10 years or so. Nobody knows what e-publishing IS, least of all the e-publishers, except that it's a big change. Just as TV started by copying the business model of Radio, e-publishing started copying publishing, and has now diverged markedly.

After reading Alasdair's analysis, I pointed him to Margaret Carter's post on the business model discussion among Romance Writers of America members and he wrote me back with the following illuminating insight which I'm quoting with permission:

----------------FROM ALASDAIR WHITE------------------
LinkedIn
Alasdair White has sent you a message.

Date: 8/31/2009

I read through the post you link below and it seems to me that there are still some fundamental misconceptions as to the relationship between author and publisher (no matter what form the publisher takes). The author, publisher, bookseller and reader form a value chain (in business terms). The author invests their time in the creation of a manuscript. The publisher invests their skills (and adds value) to the manuscript and turns it into a saleable product. The bookseller invests in facilities and stock and takes the product and sells it, The reader invests in buying the product and 'consumes' it.

Each part of the value chain is investing time, skill, and/or money in their part of the activities of the value chain. Each is taking a 'risk' with their investment. Each receives a reward for risk taken once the value chain is completed. Except when the author is commissioned by a publisher (who then effective buys the time and skills of the author who then has no investment in the product) there is no valid reason for an author to assume that they have any relationship with a publisher other than that of supplier.

Normally, if a product is supplied to another part of a value chain, then the supplier is recompensed at a fixed value - but very few authors simply want to be paid a fixed price for their manuscript - they want to garner the rewards of the sales (hence the royalty system). Thus, in exchange for a greater potential reward, they risk their short-term recompense.

BUT, and this really irritates me, authors then want an advance against the royalties - so they are now expecting the publisher to become a bank and to lend them money- which is possibly OK (although poor business management) because the publisher could set up the contract in a way that the author has to repay the advance proportionately if the sales fail to reach a certain break-even level. But can anyone name an author who would accept that?

No, the author wants an advance (fixed amount payment) AND a royalty and consider those publishers that don't pay advances as exploiting the authors and trying to avoid the risk. Now that is pure unadulterated greed speaking - but I bet the same complainers are criticizing those bankers who were paid bonuses in the good times but don't have to repay them in the bad - but it is the same argument.

If authors are paid an advance, then they should receive no royalty whatsoever until the sales reach a break even point which is determined by advance+in-house investment in bringing the manuscript to print+production costs (designers, printers etc)+marketing spend+lost opportunity cost (return that could have been generated had the money not been used as it was). This would, on an average novel push the break even sales to around 3000-5000 copies - which, for most novels is fantasy.

The fact that e-publishing does not have the printing costs (usually less than 30% of the final production cost) means only that producing an e-publication is marginally less costly than doing it as a hard-copy. And authors who feel hard done by need to take a crash course in the economics of publishing.

Even with our parsed down operating model it still costs a lot to link the first part of the value chain with the last part and authors need to consider whether they wish to take a risk of greater rewards (royalties only) or to be paid for their work at a fixed price. Personally (as both an author and a publisher), I feel that the combined advance+royalties model is unworkable and essentially unfair as it penalizes the publisher. If authors want the greatest return then they simply have to be willing to share in the risk.

Alasdair
http://pm-solutions.com/infosys/blog/?p=32

----------------------END QUOTE FROM ALASDAIR WHITE--------------

What has this to do with "Can Serials Work Via e-publishing?"

Well, that question is actually a complex question. First you must understand what publishing is/was. Then get a good grasp of the Web 2.0 model of cyberspace -- and anticipate where Web 4.0 will take us.

Alasdair is teaching us some things about "Media" as an industry that writers don't generally internalize. He's showing us "what" we as writers are actually doing. And his posts reveal a world totally different from what any creative artist would envision as the delivery mechanism for their art to their end-consumer.

Understanding the infrastructure of the fiction delivery system, and the meaning to "society" of the madcap pace of CHANGE in that delivery system over the last few decades, we can turn our attention to the really difficult part of this Question: What exactly is serialization?

In the history of the MEDIA, when did the SERIAL arise?

I honestly don't know.

But I think the origin of the Serial relates to my post on the Medium Is The Message:
http://aliendjinnromances.blogspot.com/2009/05/medium-is-message_19.html

Fiction has always been a for-profit endeavor by the fiction creator. The shaman was supported by the tribe in exchange for Wisdom conveyed in a form they could understand and use. The Minstrel brought news and got fed for it. In the Middle Ages, Church copyists copied older documents and were supported by charity gifts to the church, and by their scribe function. Think about it in terms of a business model - the fiction-delivery-system and the news-delivery-system.

The printing press, of course, is the evolutionary step in "The Media" which is comparable to the leap into electronic distribution.

But this one, Web 2.0, social networking, and gaming (interactivity between the consumer and the story), is much bigger even than the printing press or even "motion pictures."

If words are to be distributed FOR PROFIT, they have to go down a delivery system that has a pre-determined size, shape, delivery point and most especially that "value chain" that Alasdair White tutored us in.

The delivery system is the "business" and the words are just the commodity being purveyed by the business.

This is something new writers trying to "sell" their work have a very hard time grasping. They think of editors as "gatekeepers" who favor one person over another rather than African hunters spearing fast-moving antelope in a jungle to supply meat to a Packer shipping to South America.

I wrote a lengthy reply to a Question on a LinkedIn Group I'm on (LinkEds & Writers). I'm going to insert that Answer here because most of you won't be able to access it inside the Social Network and INSIDE a "Group" within that Social Network. Most readers can skip this insert. I'm mostly just sending the new writers to absorb Alasdair White's post on publishing as a business.

-----------FROM Q&A on LINKEDIN.COM LINKEDS&WRITERS----------

Q: I just distilled and posted an email I got from a very disgruntled young writer. It's a rant about the industry - what would you advise this writer?

Here's the transcribed email
http://ontext.com/2009/08/beginning-writer-bitches-publishing-industry/

A: (by Jacqueline Lichtenberg - there are well over 30 Answers so far -- I'm editing mine down)

I have encountered this "beginning writer's rant" that has echoed down the ages.

Beginner Commercial Artists are both right and wrong because they don't understand what they are doing or what the "industry" does or should do, but they do understand that what the industry is doing is wrong somehow, inadequate or philosophically askew.

I'm in a discussion with another LinkedIn member who answered a question on self-publishing with a marvelous analysis of the business models of publishing of all sorts.

His name is Alasdair White (but he isn't the famous Scottish musician).

I saw his answer to a question on LinkedIn and urged him to post it on a blog where anyone could get at it so I could point people at it. I mentioned it on twitter and made White a new fan out of a publisher.

The blog entry is here:
http://pm-solutions.com/infosys/blog/?p=32

Then I linked to White's post in a blog I will post on Tuesday Sept. 1, 2009. I'm a writer and co-blog with other writers on the craft and the industry, with a lot of beginning writers among our readers. My day to post is Tuesday.

I told Alasdair White that I would post a link to his blog, and pointed him to a post on the co-blog about an argument among Romance Writers of America members regarding the status of e-publishing.

http://aliendjinnromances.blogspot.com/2009/08/business-model-of-e-publishing.html

Alasdair kindly read that entry by my co-blogger Margaret Carter, and emailed me a lengthy and brilliant answer which I am going to ask if I can insert into my blog with a link to his. But I found this question first.

I think this discussion and analysis of publishing as a business from the management point of view that Alasdair brings to it (and his exemplary articulateness) is just the vision that new authors in the "rant" stage need the most.

Armed with this view of art as commodity, and understanding publishing (or video or TV or other media) as a business that must be managed, a new writer in the throes of The Rant may be able to found his own publishing business and serve his own target audience, or perhaps become the dominant player in the entire Entertainment Delivery System.

I am convinced our Fiction Delivery System is massively out of kilter and about to break. I think it should break. We are entering a new era and need an entirely new Fiction Delivery System.

However, the principles Alasdair so succinctly gives us in plain layman's language, will prevail. Nobody who attempts to create the new Fiction Delivery System can succeed without a full grasp of this picture.

Alasdair gives us the view from outside that artists need to make the leap from Art to Commercial Art.
-----------------END QUOTE FROM Q&A-------------

So again, what has this to do with where Serialization came from and where it's going?

We have serialization because the STORY we want to send down that value-chain delivery system channel is larger than the channel, so we have to break it into pieces (just as an email or web-page is broken to be sent across the internet then reassembled).

A cave dweller's campfire only lasts so long, and dawn's chores come too soon. Stories had to be SHORT -- or serialized.

Dickens serialized his novels in newspapers, same reason. Reach more people, don't try their patience with long involved exposition, leave them wanting MORE, serialize the story.

Magazines, especially genre ones like Action, Mystery and Science Fiction, relied on the Serialized Novel to bait readers into subscribing (back when a magazine cost 25 cents and that was a lot of money).

Radio brought the radio serial, and soap opera serialization which became the story-arc I've discussed here at length along with story structure and how to create and place climaxes, though I didn't address the issue of how to structure climaxes to allow a novel to be serializable. (yes, there is a craft technique for that, too.)

http://aliendjinnromances.blogspot.com/2009/08/amber-benson-tara-on-buffy-vampire.html

Radio serials like The Lone Ranger and Superman translated directly to early TV. Yes, though made in anthology format, The Lone Ranger (also running as a comic strip in newspapers), actually had a story arc, the story of the man who was the lone survivor of a Ranger compliment ambushed by the Cavendish band. The Lone Ranger had a story-arc mission -- nail Cavendish. He wore the mask so Cavendish would not know he was a survivor of that battle, and would drop the mask only after Cavendish was dead.

And of course, don't forget Dr. Who just because it was only in England all those years before we imported the TV show.

And early film resorted to the Serial installments (Buck Rogers etc) to get people into the theater to see the A and B pictures even if they really weren't that interested -- and that loyal audience then made superstars out of actors like Ginger Rogers, Cary Grant, Bing Crosby. The weekly serial installment was the value-added along with a few cartoons.

So serials exist because the delivery mechanism is too narrow for the entire story as one piece, and as bait to get an audience for some other product.

The "delivery mechanism size" issue includes the problem of the audience's attention span.

Cave men couldn't sit by the fire for 6 hours every night. Today's audience won't sit in a theater for 4 or 5 hours to watch 2 movies, 2 serial installments, and 4 cartoons (an afternoon like that used to cost $0.50 -- $0.25 if you were under 12).

So today's theaters offer 2 hours and COMMERCIALS. But films are more and more often becoming series if not actual serials!

Meanwhile, we have a trend I've been documenting in my review columns for the beginning of 2010, reviewing many many books which are parts of long series or beginnings of new series.

http://www.simegen.com/reviews/rereadablebooks/2010/

Series and serials have one thing in common -- cliffhanger climaxes. It's only the placement of the climaxes and story-arc shape that differs. But they both accomplish one thing. They break a story into short chunks that can fit into the commercially driven business of delivery and parse into that "value chain" that White is tutoring us in.

Although the e-book and blog-posting format doesn't limit the size of posts (except for the technical issue of how long it takes to download which is largely solved), the person who reads the e-media limits the practical length by simply not having the attention span, or the actual time to read, or possibly the interest. (Yes, I know, this post is way too long and very boring, but it's a complicated question!)

The generation raised on Sesame Street has been conditioned to the commercial-break sound-byte length installments.

So though the actual e-medium can carry 6 or even 10 hours of reading in one download, the longer the piece the smaller the audience.

One thing all writers agree on. The objective is to reach a larger audience, the bigger the better. That's why microblogging like Twitter is burgeoning and the quality of a tweeter is measured by the number of followers, and their followers rather than the information density of the tweets put out.

The children of the Sesame Street generation and their children now, are jittery nervous wrecks compared to readers of the Elizabethan era.

The expository lump was regarded as richness in the Elizabethan era, and practiced as an artform (really! I studied it as an artform in High School where it was revered!) Today the expository lump is anathema.

So serialization leaves you with the problem of "What Has Gone Before." The e-serial can solve this with a hyperlink! But most readers won't follow the link.

Which leaves writers with this problem I indicated in my first point.

1) My answer is related to the difference between Knowledge and Wisdom

Can you tell me what that difference is and why it's related to the issue of whether serials can work via E-publishing?

Let's try this easy thumbnail, micro-blog size definition.

Knowledge is facts; Wisdom connects facts into a pattern.

That's wholly inadequate, but let's run with it.

I've talked a lot about pattern recognition on this blog, because it's a basic component of art. Here's one of my posts which is about the key question any Romance has to answer, "What Does She See In Him?"

http://aliendjinnromances.blogspot.com/2009/08/what-does-she-see-in-him.html

Notice how I keep tossing in links here to other blog posts? To answer the question Can Serials Work Via E-Publishing?, I have to arrange those little but convoluted points I've made in previous blogs into a pattern you can recognize.

What have I been talking about here since I launched into my 20 posts on The Tarot?

See: http://aliendjinnromances.blogspot.com/2007/12/10-pentacles-cake-comes-out-of-oven.html
and follow the links back to Ace of Swords.

The overall objective of my many posts here is to figure out why the Romance genre in general, and maybe the SFR and PNR sub-genres too, are so scorned.

This question, Can Serials Work via E-publishing holds a clue to the answer if you can see the pattern behind these 4 points I'm highlighting.

The solution to a problem lies in the formulation of the problem. How you ask the question determines the answer. You can't solve an algebra problem unless you can state it properly.

KFZuzulo has given us an opening statement that could lead to the solution.

20 years ago, Romance genre publishing shunned the sequel, the series, and the story arc. Each novel had to be self-contained, (have very little if any sex), and end with an HEA.

Each story would have to start with the couple meeting, and end with them deciding to settle down together.

That's a tiny slice out of a story-arc of life, and it's the slice where more than likely Neptune is messing both of the characters up with some transit or another.

Usually, the Romance Novel would cover a time-span of weeks, months at most -- some maybe a year so you could do two Thanksgiving Dinner scenes.

The couple would meet, forget the rest of the world exists, and settle down to live HEA. The background, setting, world news situation, career goals, supporting cast, and everything else was incidental and often not well done. The Historicals, Regencies, etc broke through that mold and gave us richly researched detail from the real world history, showing that the typical Romance reader was educated and curious, and could enjoy learning useless trivia just for fun.

But the main story was still largely without conflict, without combat to the death, without a town or corporation or enterprise that was more important to the couple than their relationship. And most especially without challenging the premise: Love Conquers All.

The general reader would see the Romance as too easy, too comic-book, too facile. Too obvious.

In the old fashioned comic book (not the graphic novel mind you!) the characters would CHANGE the instant they hit epiphany, saw the light, understood who the villain really was, and would act without hesitation or introspection -- and all this would happen within a ridiculously short time frame.

For a real person to undergo serious spiritual enlightenment, character change at a basic level, major maturation, takes TIME. Years, not months. Decades not years. The bigger the lesson, the longer it takes to go from the mental insight to actual behavior.

The Romance often turns on an issue of the commitment-shy, on previously burned lover who just can't be sure this isn't a rerun of that failure.

Other plots use various reasons why one lover can't give her/ himself completely to another person, and use that instead of real conflict. (that's an internal conflict, not enough to turn a plot)

Romance has always explored the deepest psychological urges, wishes, aspirations, and vast issues of self-image, self-esteem -- massive psychological issues.

But 20 years ago, the genre required an author to invent new characters for each book, and resolve that character's deepest (hardest) psychological issues in 400 pages (or less).

These novels would span a few days, weeks, months, and chronicle personality changes that in reality take years, decades, or several lifetimes of karmic progress.

And the characters would walk away from these life-long problems scott free into HEA, as if they would never have that problem again.

This compressed time-frame and abbreviated page-count created a story that most people just couldn't decode. It would seem that the characters were cardboard puppets manipulated by the authors through unrealistic gyrations.

Today that's all changed. (well, not in all branches of the field).

Today though, the Fantasy field has produced the super-sized long novel sometimes spanning decades and generations. Some characters are hundreds of years old already (I do love Vampire novels).

The SFR can span decades of a character's life.

Women in Romances are expected to have a career, hobbies, interests, and an eclectic education. Some women are corporate bosses, and still have Romance in their souls.

Both women and men can be deeply involved in the issues of their world. That means that the internal conflicts that take a lifetime to work through can be REFLECTED in the external world the writer builds, and those conflicts can be tackled and partially resolved externally, or even symbolically, and thus the resolution and character-arc can seem far more realistic to readers (because that's how life actually works as explained in my Tarot posts).

Which means there can be, and usually has to be, a sequel or three.

With more room, the writer can tell you a much more realistic story about the stages of maturation and soul growth any human must go through in order to cement a love relationship that has a chance to last HEA.

Which brings us to the ultimate point.

KNOWLEDGE of what happened to a couple can be conveyed in one of these old fashioned Romance novels. The reader can add the details and stages of development by imagining it all on a more realistic time-frame. The novel only has to convey the KNOWLEDGE of what happened and who it happened to.

But if a reader is not already in the context of the Romance field, ready to imagine the years and years of character arc that are not detailed in the story, and picks up one of these old-style abbreviated novels, and absorbs the KNOWLEDGE of what happened the story makes no sense. And they discard the whole genre because of the "shallowness" of the characters.

The Romance author has given KNOWLEDGE (facts, actions, feelings as facts) but no WISDOM.

The reader outside the context of Romance can't see the PATTERN. They can't see there is a Wisdom to be acquired.

The main theme of the Romance Genre is LOVE CONQUERS ALL.

"Love Conquers All" is WISDOM, not knowledge.

I can tell someone that love conquers all with a straight face and they'll just laugh and shrug it off as inappropriate hyperbole.

They get the FACT that I said it. They have the KNOWLEDGE of what it means. But the WISDOM escapes them totally because they can't see the pattern made by scattered bits of knowledge that I have but they don't.

You can't convey the meaning of Love Conquers All, or the realistic-ness of it, in 400 pages. That's too small a chunk to contain wisdom, though it can contain knowledge.

Artists (and as Alma Hill taught me; Writing Is A Performing Art) reveal those patterns that people with scattered bits of knowledge can't see.

What art is for is to convey WISDOM, not facts.

To convey Wisdom vertically down the generations, binding society together and stabilizing it so the children can grow up secure in self-knowledge is the mission of the Artist.

The old Romance Genre was constrained to eschew Art and thus could only suggest a sketch of the Wisdom that Love Conquers All. To enjoy reading that old genre, you pretty much had to engulf the Wisdom that love conquers all before you started reading.

The new Romance Genre has had the shackles taken off by competition from e-publishing, just as women threw off the shackles of second-class citizenship in the 1970's. That was nearly 40 years ago. 2 X 20 years ago. We're HALFWAY through the 4 generations needed to make this change.

The new Romance Genre may lead us through the second half of this transition because of the advent of (#4 of my points) TECHNOLOGY.

Web 2.0, interactivity, RSS feeds, blogs, all these tools of distribution and publicity, are a new delivery system constrained by the audience to the short-take and the sound-byte. The YouTube video says it all in 90 seconds or less. Usually much less.

Structure the story into SCENES as I described in
http://aliendjinnromances.blogspot.com/2009/07/6-tricks-of-scene-structure-part-2.html

The Love Conquers All romance novel SERIES or SERIALIZATION is uniquely suited to convey this intangible, unbelievable but vital bit of wisdom to younger generations because now you can tell your whole story, raise understanding of the rich complexity of identity and relationship, and then connect your data points into a pattern your artist's eye sees.

That pattern seen by the artist, encoded into fiction, and conveyed to the non-artist is Wisdom. And that Wisdom is the "Value" you contribute to Alasdair White's "Value Chain."

So with online technology you can tell a story that spans a long enough time-frame that the psychological changes your characters undergo seem realistic, convincing, maybe inevitable. You can do that by serializing Flash Gordon style -- or maybe invent an entirely new style.

With the 6 tricks of scene structure, you can block your scenes and connect them into neat chapters that will each start with a powerful narrative hook and end with a cliff hanger fraught with questions about what will happen next. Somebody please remind me to do a Part 3 to the scene structure series covering serialization.

With serialization giving you enough space to develop the details of step-wise psychological change, you can tell a Romance to anti-Romance readers and make them believe every word.

It's all about enough space to tell the story, and as our ancestor storytellers have taught us, the way to get more space is to serialize and serialization turns knowledge of isolated facts into the rich tapestry of wisdom.

Love Conquers All as knowledge is worthless. As wisdom, it is priceless.

You can deliver that payload of wisdom, even or maybe especially, in the e-published serialization, whether it's self-published, or in a newsletter or e-zine, or by a volume e-publisher or a big trade publisher.  But whatever method you adopt, Aladair White's wisdom about the "Value-Chain" has to be applied. 

That Value Chain concept is an Ancient Wisdom we all need to grasp. 

Jacqueline Lichtenberg
http://twitter.com/jlichtenberg

Tuesday, August 06, 2019

Targeting A Readership Part 15 Why Readers Feel They Have Outgrown A Genre

Targeting a Readership
Part 15
Why Readers Feel They Have Outgrown A Genre
by
Jacqueline Lichtenberg

Previous parts in this series are indexed at:
https://aliendjinnromances.blogspot.com/2013/10/index-to-targeting-readership-series-by.html

In Part 14, we noted in passing how resolving a subconscious conflict can change a reader's taste in fiction.

People grow up reading Romance genre, then just drift away once they have found their spouse.  Others, hitting hard going in marriage, drift back to reading Romance, but look for a different sort of setting, or problem or issue.

Romance novels used to serve only the young women who wanted wish-fulfillment fantasy come true.  Today's older women readers were once just such young girls, but now they want a different story.

One such popular new story is, the divorced or widowed heroine makes her own way in a tough world and becomes a kickass heroine in her own right -- then meets her Soul Mate.

Another whole panoply of stories have emerged in the Vampire Romance and other Paranormal creatures women are fascinated by.

Each of these sub-genres emerges, sells huge for years, then submerges, perhaps surviving with a smaller readership.

Why does this happen?  

As a reader (all writers are voracious readers)  you know you have times when you're not in the mood for this kind of book, but will leap into that kind.

Moods come and go, but through life the mood that predominates will shift from one kind of book to another, and yet another.

One theory seems to cover most all of the mysterious changes people undergo with age.  And it's all about Conflict.

We say that as you become old, you don't become different, but you become "more-so."  Whatever traits persist and dominate across the phases of life, from High School, to College, to first job, to Marriage, to kids, to empty-nest, become engrained, perfected, showcased as seminal to the personality.

Or put another way, every human has within both a Wolf and a Tiger fighting for their life.  Which one will win?  The one you feed the most.  It's up to you to choose which of your traits will predominate.

In other words, as we mature, the fight-to-the-death within us begins.  Everyone has an internal conflict, and as that conflict see-saws back and forth, we make irrevocable life-course choices, and sometimes have to ditch an entire decade or more of investment, and just take off in another direction.

As we wrestle with these decisions, mostly on a subconscious level, we search for clues in our real world environment, and we search for interpretations of our real world environment in our fiction.

Different genres specialize in different sorts of Conflict, but all genres of fiction focus "story" around a "conflict."

Conflict is the essence of story. 

We are fascinated by certain stories because the Conflicts that drive those stories are derived from the same Master Theme  that roils around underneath our real world lives.  There's a resonance, a harmony, that energizes the subconscious issues that discomfort us.

https://aliendjinnromances.blogspot.com/2012/08/how-to-use-theme-in-writing-romance.html

Readers and writers discuss theme by sharing a story, walking miles in the Main Character's moccasins, and ultimately in addressing and resolving Conflict.

The fictional piece is energized and driven by a Conflict as ferocious as the conflict inside all humans.  Once fed enough, one element in that conflict will prevail, and the conflict will be over.  Peace, inner peace, and very often peace in the surrounding world will prevail.

It will prevail until a new conflict is joined, a new topic, a new problem in life.

Sometimes readers continue or resume reading a favorite genre, entertained by the predictable, reliable, firm resolution of the conflict.  But very often, readers will feel they have outgrown a genre because the conflict that genre specializes seems like something only a child or young adult would still be wrestling with.

Writers often come to writing late enough in life that they have resolved some conflicts, and experienced the peace that brings.  Such writers may want to share that peace with readers.

It doesn't work on a commercial level.  It can work with family and friends who have been associated with the writer through the fight and resolution, but it doesn't  "sell."

A personal story, a memoir, or autobiography is of interest only to those who have some knowledge of who this person is.  The main character in a world of fiction has to be introduced to the reader, all fresh and new, yet somehow familiar.

The "yet somehow familiar" (or 'give me something the same but different') part is the Conflict and the underlying theme that fires up that Conflict.

New writers, I have found, most often sidestep, duck, or ignore their Character's internal conflict.

I'm not the only one who has noticed this common issue among new writers.

Here is an excerpt from a blog I follow on Twitter about Screenwriting.

https://gointothestory.blcklst.com/the-power-of-conflict-in-storytelling-178d09105c5b

--------quote------
A few years ago, I posted this question on my blog: Why do we find conflict entertaining? The responses were fascinating and informative:


  • Conflict is interesting: In real life, we tend to socialize with likeminded people, so when we see characters in a movie who disagree, argue and fight, that is different and therefore stimulating.
  • Conflict is speaking one’s mind: In our daily lives, we often have to bite our tongue, but movie characters can give voice to things we wish we had the opportunity and courage to say.
  • Conflict involves risk: Whereas we may play it safe in our regular routines, we never know what could happen with characters involved in a conflict, an unpredictable dynamic implicit in every fight.
  • Conflict requires stakes: Characters don’t get into conflict unless there is something of importance at stake.
  • Conflict is about goals: One character wants one thing, another character wants something different.
  • Conflict is a battle of wills: There is always the question, “Who is going to win” which makes for an intriguing scenario.
  • Conflict is emotional: When characters are engaged in a struggle, it is not a mere exercise in logic, but charged up with feelings.


--------end quote-------

Notice how superficial these answers are, but every one of them would satisfy a professional Editor at a traditional publishing house.  They are not, however, useful from the writer's operational perspective to answer the question:  How do you DO THAT?

Think about each of those answers and about which sorts of Themes can best drive one of those conflict hooks.

Each of those reasons for being interested by conflict defines a Readership.

Which readership is naturally yours?

Feed the Readership you want to prevail in the real world Conflicts that are tearing you apart inside.

Ponder all that we've discussed about Theme, how to define it, how to use it, and how to blend it seamlessly, integrate it into a work of fiction to make that fiction a work of Art.

https://aliendjinnromances.blogspot.com/2008/09/how-to-learn-to-use-theme-as-art.html

https://aliendjinnromances.blogspot.com/2008/09/what-you-can-do-in-novel-that-you-cant.html

https://aliendjinnromances.blogspot.com/2009/08/plot-vs-story.html

Once you have your Theme you will not be conflict-shy, pulling back or tip-toeing around a Conflict your Characters must resolve.

As you progress through life, you will evolve new Themes and new conflicts.  Literary critics define "periods" in a writer's life, and whether they know it or not, they are tracing that writer's personal resolution of personal internal conflicts.

When you're finished with a Conflict, you are finished.  You are at Peace.  And Peace is not Story.  Peace is what happens between Stories that happen to Characters.

Peace is not "Happily Ever After."  Many who disbelieve in the Happily Ever After ending think happiness is perpetual peace.  It isn't.  And that, in itself, constitutes a Theme Bundle -- an entire array of statements about reality.

If you, as a writer, want to share the experience of peace from conflict with your readers, learn to share the moment of resolution of a conflict.  That resolution-moment is the climax of your story and your plot (in the same Event, at the same moment, on the same page).  How and by what a conflict is resolved is your Theme.  The theme generates the conflict and resolves it.

Conflict isn't interesting for any of the reasons in the quoted list.  Conflict is interesting because of what/how/when it RESOLVES.  That's part of the reason viewers want a remake of Season 8 of Game of Thrones.

Here is a post on nesting Themes, creating a theme bundle that is large enough to support a long-running series (novels, TV shows, spinoffs).

https://aliendjinnromances.blogspot.com/2011/10/believing-in-happily-ever-after-part-4.html

Jacqueline Lichtenberg
http://jacquelinelichtenberg.com

Tuesday, December 20, 2011

Sizing Up The Competition Part 4 Futurology

 This is Part 4 of the series of posts titled Sizing Up The Competition.

Part 1 http://aliendjinnromances.blogspot.com/2011/11/sizing-up-competition-part-1-tigress.html
Part 2 http://aliendjinnromances.blogspot.com/2011/12/sizing-up-competition-part-2-winning.html
Part 3 http://aliendjinnromances.blogspot.com/2011/12/sizing-up-competition-part-3-romancing.html


Last week I ended off describing how I'd upgraded my household tech starting with my TV.

--------
I upgraded my household tech this year starting in January with my TV.  I got a Panasonic Viera and hardwired it to my router.  I got a Sony google-tv blu-ray player, and plugged the HD DVR from Cox into one HDMI plug of the TV and the SONY into another of the 3 HDMI plugs on the TV.  And I hardwired the Sony to my router separately from the TV.  So now my router has a wireless connected computer and 2 wired-connected computers on it plus a blu-ray google-tv device plus a Viera TV.  (Viera doesn't offer google TV - this is a hugely complex market but you need to understand it to solve our master puzzle subject here, raising the prestige of Romance genre among the general public.)


The Viera offers access to Netflix (as does the Sony) and some other things I don't use, but Viera's business model is to provide more kinds of online access with time -- I haven't seen any additions this year. 

----------------------
Here's part of what I learned before, during and after this upgrade, after which I upgraded my computer.

Each one of these accesses provided by Sony or Viera is a business deal, and online Web content providers are really reluctant to cut these deals.

Almost all the bizmodels of content providers doing business with Viera or Sony are "subscription based" -- like Netflix.  You need to make an account with a user and password, and use that to access your netflix account which then charges your credit card for whatever you get from netflix.

That's why I got both the Sony and the Viera access for my TV.  Nobody offers everything.

The Sony has google TV which uses a built in Chrome browser.  Other than that browser which cruises the internet, your only access is what they provide by contract. 

I can access Amazon Prime and all its streaming movies and TV shows, with the Viera TV (you do that by registering the TV's online ID number with amazon so their computer recognizes your logon.)  It seemed complicated to me. 

The google TV is the powerhouse device, the one you should watch carefully -- though for bizmodel reasons, google-TV is being out-competed at the moment, and not making enough money yet.

So I didn't think I needed a ROKU device or any of those headaches.  I'd already ached my head enough to understand that I can see on my TV a lot of what is available on the web but not everything unless I hook up a laptop to the TV (I got the cable to do that). 

GOOGLE internet access via the Sony blu-ray player hooked to the TV has certain commercial stations blacked out -- you can't use google search to get into the TV network URLs that provide access to proprietary TV shows they deliver on the web because those networks wouldn't do deals with google. I also had tech issues with the Sony blu-ray switching back and forth to Google Chrome.  It crashes and has to be rebooted. 

And as I mentioned above, Cox Cable has gotten into this web-delivery model to compete with Viera and Google TV. 

In other words, Cox sized up the competition in the way that the big publishers have not (yet). At the moment, Cox Cable has an "app" for the iPad that lets you access a small handful of stations on the iPad, but only when it's on your home internet connection.  It doesn't work on the iPhone or iPod. 

So when Beck offered 2 weeks free to test out his new network, gbtv.com, I fired up my Sony and googled up gbtv.com and to my surprise I was able to WATCH A REAL-TIME WEBCAST!!!  (nevermind what antics he was up to!  It's irrelevant.  It's the fiction delivery system that's being remade here.)

I should post here an iPod photo of me with my jaw on my belt-buckle but I was too stunned to make one. 

Since Beck was selling the Roku headache, I really didn't expect the Google-TV connection to work, just the way Google tv users can't get at the USA network TV shows online. 

But it did work.   The webcast is HD, but doesn't fill my 42" screen side to side -- it's a squarish patch in the middle like the non-HD channels.  It's good color, movements don't blur, the picture is in every way acceptable though the sound is a bit dimmer than the cable sound.  But the TV's sound tuner was able to bring the sound up to comfort levels.

The picture didn't jump and lag as streaming often does.  He's carrying some commercials already, and will probably add more with time.  The really big bucks he invested was in that smooth-HD picture delivery, and he has a couple of cameras and a very competent crew, but in the first week they had a number of snafus and gliches like microphones and teleprompters coming unplugged.  The set he had built also cost more than the one he had on Fox, but that's a one-time investment he'll monetize. 

My best information at the moment indicates it cost him about 25 million to launch this venture, but within the first week he was out-drawing Oprah.  Yeah, Glenn Beck bigger than Oprah.  Think about that very hard because Oprah's audience is far closer to the typical Romance readership than Glenn's.  Oprah's stuck on cable, Glenn isn't.  Where did that marketing consultant (read the previous parts of this series) say his contemporaries are?  The web, not cable TV. 

Can you write a Romance novel using ONE set?  3 or 4 characters, 1 set, webisodes.  That's the toe in the door our project to elevate the perception of Romance needs. 

So I'm warning you, get yourself some sort of hookup of your TV to your internet, unless of course you really prefer your computer screen or tablet screen.  Another alternative is to get a really big computer monitor and hook that up to TV (lots of people doing that). 

Oh, and with both the Viera and the Sony I can access YouTube directly.  Do you see the POTENTIAL for Romance writers? Do you remember the coffee commercials that told a little story about neighbors borrowing coffee, getting to know each other?  Study the delivery system evolution carefully. 

Beck has gbtv.com rigged to deliver to iPods, iPhones, and iPads -- I downloaded the app for my iPod and it works just fine to bring up an episode of the Beck show (don't try to sit through the whole thing).  Do you see the potential? 

I think he'll expand the delivery modes and methods as budget allows -- he's going for the big time here, and I suspect he can become bigger than he ever was on Fox, considering how shrewd a businessman he is (again, nevermind WHAT he says, watch what he does.)

But BIG is no longer the bizmodel.  CUSTOMIZED is, just like Toffler predicted. 

Beck is customizing his product for a very specific, narrowly defined audience and pleasing that audience beyond their wildest expectations.  It's the narrowness of his focus that causes that intense pleasure.

His audience is not our audience (mostly, anyway).  But that doesn't matter.  If he gets people to hook up their TV's to the internet, he's giving us all the other members of that household, isn't he?

I'm telling you, watch what this guy is doing!  Pay attention to how he frames his message to his audience, figure out the business model and watch it morph over the next year.

Compare that, if you can find the time, to what Oprah is doing and how well she's succeeding at it.

Now, go back and check the beginning of Part 1 in this series on Sizing Up The Competition and tell me if I made my point.  Do you understand what I'm talking about and why I'm talking about it on a blog about writing craft techniques?

Can you now write an essay on what studying Glenn Beck's business model has to do with succeeding in the future of the Romance field, all aside from the concept that if you study his content you'll have plenty of firey inspiration for rich, deep, complex themes.  That inspiration would be useful only if you're not too tongue-tied by what he says to articulate the components of those themes. 

Another attribute of Beck's impact on his audience is the way he slices and dices a subject.  He admits he's trying to make the bits and pieces digestible for his audience.  I seriously doubt that's his own work.  He's got someone working for him who creates these essays or monologues.  That person's thinking style (not conclusions) is the key discipline behind creating novels with complex themes so deep that the reader doesn't know the novel even has a theme. 

Deep and rich thematic material is already native to your thinking.  But there's a writing craft trick to taking your own rich thinking apart into its components, then restructuring the ideas so you can hang a story on them without the skeleton showing.  We'll get at more of that next year. 

And don't forget to sign up for notification of what the twitter founders are doing. 
http://lift.do/   

And I'm assuming you've investigated http://fora.tv/  and know all you want to know about Apple TV.  I've heard Apple will be coming out with an internet-ready TV set, no device to attach.  At this time, people use these things mostly to access movies (or old TV shows) on Amazon or Netflix which are Apple-TV's competition.  Again, each of these sources owns proprietary rights in certain products (movies, TV shows, originals).  Beck is producing his own original stuff you can't get anywhere else.  (News shows, kids shows, comedy shows, Features, new originals by subscription only). 

Netflix reported a larger drop in DVD-only subscribers than they had expected after raising prices steeply this year.  They're after the "streaming" customers, but aren't really getting the growth they expected.  They are on Viera and Google TV and Roku.

The bottleneck as demonstrated by comments on Beck's trying to sell Roku devices to his audience, is the technology. 

The slim percentage of tech-savvy won't stand for being locked away from the functionality they desire.

They hack their cell phones to get the kind of device they want onto the network they want to subcribe to. 

Here's a YouTube video of how to hack the current Apple TV (a device like Roku that you attach to your TV; you can buy the device on Amazon for about $100, but like cell phones and Google TV, it comes with "blocks" that keep you away from some information streams) in order to get to your Hulu streaming TV show account. 
http://www.youtube.com/watch?v=tSSAxEYaGJQ 
You do subscribe to Hulu.com, don't you?  There's a free level and a Plus, or fee based level of Hulu subscription. 

Hulu links with the Roku device -- so you can indeed get to your Hulu que via Roku and watch your shows on your TV without cable or satellite subscription.  But, you see, the Roku/Hulu connection is a "deal" they make behind the scenes, and in order to get Hulu on Roku, you have to subscribe to Hulu Plus, which costs a continuing fee. 

Here's a page where you can see all the devices that can connect you to Hulu, including Apple.

http://www.hulu.com/plus/devices?src=homepage-roku

But it doesn't include my Viera Panasonic TV or my Sony/Google-TV.

This is so reminiscent of the beginnings of AOL when it was a dial-up service with local numbers everywhere, but once you got online, all you could access was items AOL itself provided to you, not the whole internet that was outside AOL's sandbox.  

Now, remember the question we started with, a deep, far-reaching philosophical question that can generate limitless numbers of rich, complex themes to hang a Romance on:

It can be argued that the whole animal kingdom is at war, and it's all based on sexuality.  OK, it's a stretch to blame microbe-wars on sexuality since they don't have any, but still they eat each other.

The thesis is that violence is inherent in primate nature.  Violence is necessary to ensure that the strongest among us mate and proliferate the most. 

Is this format/contract game of keep-away and the violent fighting back (hacking your this to make it do that) an example of human sexuality properly expressing itself in competition to the point of annihilation of another group's (corporation's) physical resources so its own progeny will survive and proliferate?

Wars, throughout primate history, have centered on resources such as water, food, forests, then minerals like copper, iron, tin, finally oil.  Is information the next resource to trigger wars?

Have you been following the Middle East conflicts at all?  Do you know that the Israeli/Palestinian border conflict over the "West Bank" is about water aquifers?  If the Palestinians win, Israel hasn't enough water to support it's population and they die or leave.  If the Israelis win, Israel has the water and the Palestinians don't.  If they try to co-exist in the same area, they end up killing each other.  Is that human nature that can't be changed, or a problem to be solved by Love (as in Love Conquers All)?

"Water" is a wonderful symbol for "fiction" or "entertainment."  Or even for "information."

"Water" is a symbol for emotion, and fiction or entertainment both deliver an emotional charge.  Laughter is often proved to be "the best medicine" -- and it's an entertainment commodity. 

"Information" is also a "water" symbol because getting information produces the satisfaction of curiosity, an emotion. 

So these "proprietary devices" which limit your access to this or that stream of fiction, entertainment, or information, are an opening gambit in hostilities against the consumer -- and the answer is to hack the device and make it deliver what you want from it.  The counterstrike will be more hack-proof devices, or escalating legal penalties -- or some hostile regulation that requires companies to give away their product instead of getting paid for it.

It's "White Collar" violence (like the TV Show White Collar instead of, for example, the TV show Alphas or Burn Notice) but it's definitely a violence of a kind, a sublimated violence.

The Business World and the world of Games reflect each other.  People say business is based on Football, but I wonder if Business and Football are both rooted in that zero-sum-game competition for water, food, forests, etc:  the competition for the means for survival of me, mine, and my progeny. 

The Romance writer knows the power of raw, violent sex scenes.  There is something very primal there.  But is that primate-primal or Human-Love-Primal?  Or is one dependent on the other?

Questions like that lead to "rich, deep, thematic structures" as you apply "show don't tell" to them.

According to that marketing guru's consultant I pointed you to earlier in this Sizing Up The Competition series, the internet and the Web have significantly changed how younger people assess the threat of another person - how they size up the competition.

At the same time, there's been a cognitive shift away from using the mental shortcuts our ancestors always relied on to identify another human as a threat - race, color, village of origin, or just plain stranger.  That's a survival shortcut, kill first ask questions later.

You, as a Romance writer in SFR or PNR or any sub-genre, must write for the children of the current twenty-somethings, using that rapidly changing method of sizing up the competition, of identifying and nullifying threats.

To understand them better than they understand themselves, you need to experience their interface with the technological platform on which they are building tools to assess or nullify threats.

That's why I'm talking about Roku and Hulu and Amazon Prime and Apple TV and Netflix and this next venture by the founders of twitter  lift.do 

These ventures and a half a dozen others I've encountered (maybe more than that) are all duking it out for the direct channel to you, the potential subscriber. 

One of them will be willing to carry a dramatic product of yours (a story in pictures, video, screenplay) to their subscribers. 

But so far none of them reach "everybody" - not even Facebook!  People get leery and shy away.

So we look at this field and we see "competition" to the level of escalating white-collar violence.  But are we really seeing something else?  Is this actually not competition at all but rather Customization of the sort Alvin Toffler described in his non-fiction book Future Shock?

Is it delivery-systems competing for audiences?  Or is it audiences competing for delivery systems?

Are audiences competing against each other for the scarce resource of fiction-delivery or information-delivery? 

That gbtv.com thing I talked about delivers video of Glenn Beck sitting before a big microphone doing his RADIO show. Lots of "radio" shows these days do a video posted to the web which consists of the talk show host talking into a (super-huge) microphone.  You even see such "radio" on TV, (Imus In The Morning for example). 

Why is Beck joining these people, web/podcasting an image of himself (and others in the room) doing a radio broadcast, webcast?   

Well, it's drawing an audience WATCHING him talk on the radio.

Why?  Whywhywhy?  Is it his content? 

It doesn't seem so to me because I've recently seen a big increase in the number of podcasts and videos of exactly this same format of radio show on a huge variety of subjects including talk shows about books.

Here's one source created by a friend of mine, Lillian Caldwell:
    http://www.internetvoicesradio.com 

That's a web-radio station she started but it's undergone a number of name and URL changes, tech upgrades, proliferation of shows MC'd by different people, and an ever growing number of "hits" or downloads or life streaming listeners.  The focus is on talk about books, author interviews, and listener interactions. 

Currently, the statistics stand like this:

Total listener base is 760,000.  Up 200,000 since 2010.  The station receives 34,000 downloads per day.  196 countries listen to the station on a daily basis.  Youngest listener is 13.  Oldest listener is 97. 

And it delivers a quality product much appreciated by the listeners, creating growing fame.  The radio station was invited by the 2011 International Miami Book Festival in late November to do remote streaming  & interviewing of their authors, publishers, & agents, and other activities going on.  PWRTALK (or Power Talk -- one of the newest names of this endeavor) is the only Internet talk radio station invited.

Passionate World Radio, Inc.  is another way this same endeavor is known.  That name changing happens because as it grows, it needs more succinct URLs and references.  The work Lillian Caldwell has been doing has been gaining prestige. 

Lillian was in Miami November 15, 16, 17, 18, 19, 20, & 21st.  for the Festival, and they also invited her to participate with the delegation from China, take part in their Comic & Graphic Novel Section, and with their youth group.  She's took an intern to work with her crew which includes a videographer plus one other host from Washington, DC to help interview.  Plans included an interview with Al  Gore as well.

If you have a published book and would want to be interviewed on this web-radio station, email     LSaraCauldwell@gmail.com

Somehow radio - especially via the web now - has burgeoned, and the most popular shows are talk-shows, information shows, discussion and opinion shows that consist not of actors telling a story but of a few people sitting before over-sized microphones doing a words-only presentation. 

What do the people doing discussion table video podcasts know that we don't know? 

They are usually start-up entrepreneurs -- not well funded like Beck -- who enter the fray of massive competition and painstakingly gather an audience, customizing their product to the audience rather than trying to be all things to all people.

But they compete for audience-share, for advertising revenue, and try to create a viable business in a field that's changing as fast as the 20-somethings become replaced by the former teens. 

Study this roiling turmoil of shifting delivery system channels carefully.  Study the multimillion dollar start-ups and the $200 start-ups.  Study the few-thousand-dollar a year operations.

As the marketer's consultant pointed out, young people are assessing threats in new ways, using new tools, drawing new conclusions.

Many of these twenty-somethings don't own a television set, a landline telephone, or cable or satellite service and have no ambition to ever do so.  The significance of that has not been adequately assessed by the traditional publishers. 
 
I suggest you assess it.

"Keep your friends close and your enemies closer."

If you're the canary, you stalk that tiger. 

Wellll -- so I talked myself into it writing this and bought a Roku.  It displays the Beck show FULL SCREEN on my HD TV.  Full screen, not a patch in the middle of the screen.  It also has a few channels of offerings the other services don't have.  It has a channel that offers low-budget amateur films, Vimeo, which doesn't require another subscription as Beck's GBTV.COM does.  Vimeo may be on the other services too, but I didn't notice it.  It has a classical opera/symphony channel.  You just buy the Roku ($50-$100).  You don't pay a subscription to use the Roku, but still Netflix and the others all require a subscription which you sign up for and activate on your computer, then go to your TV and enter a code into the Roku connection. 

The competition in this biz is cut-throat and ferocious - more tiger than canary.  Very hungry tiger.

Jacqueline Lichtenberg
http://jacquelinelichtenberg.com

Tuesday, December 10, 2013

Theme-Character Integration Part 5 - Fame And Glory: When You're Rich They Think You Really Know by Jacqueline Lichtenberg

Theme-Character Integration Part 5
Fame And Glory: When You're Rich They Think You Really Know
by Jacqueline Lichtenberg 


Theodore Bikel, my favorite actor (Worf's human father on Star Trek), singer, raconteur, did an album a long time ago with a song from FIDDLER ON THE ROOF (he played Tevye on Broadway and toured it for years). 

http://www.amazon.com/gp/product/B000QQZQNY/  99cents for that single song

There's a line in "If I Were A Rich Man" -- "when you're rich, they think you really know!"

That is a wondrous song that captures the depths of human psychology, line after line.

It looks at being rich from a poor man's perspective, but not a poor man powered by greed, avarice, jealousy or resentment of those who are rich. 

The song is really about what stops us from great achievements, and what keeps us going toward great achievements which we sometimes achieve!

Would it ruin some "Master Plan" if I were a rich man?  The assumption is that riches "just happen" -- that there is no fundamental difference between a person who happens to be rich, and a person who just happens to be poor.  What kind of strength of character does it take to look at the world that way, when you just happen to be poor? 


So today we're going to use Point of View to talk about Strength of Character as a thematic element in the episodic novel (or series) Springboard. 

Here are some previous posts on the Springboard construction:

http://aliendjinnromances.blogspot.com/2013/11/index-post-to-art-and-craft-of-story.html

In Part 3 of this series,
http://aliendjinnromances.blogspot.com/2013/11/story-springboards-part-3-art-of.html
we started sketching topics relevant to constructing an Episodic Plot.

http://aliendjinnromances.blogspot.com/2013/11/story-springboards-part-4-art-of.html

We will return to the Springboards series with a Part 5 on Zombies and a Part 6 on Earning a Sobriquet.  But first we pick up the issue of Springboard Construction for a long series of novels by delving deeper into issues of Theme-Character Integration.

There was a TV show a while back titled FAME.  And that was the theme of the series -- all about a special High School teaching performers the skills to achieve fame on the stage.

The Klingons in Star Trek embodied WAR IS GLORIOUS as a theme.

"Fame" and "Glory" often equal "Riches" in the minds of Characters who do not have these traits.  Notice Tevye only yearned for "a small fortune." 

The starry-eyed attraction toward "fame" (or local popularity) and the sense of achieving something "glorious" (e.g. something that goes viral on YouTube), are deep human responses that are laced with raw thematic material writers can use with wondrous results.

I had a quick exchange on Twitter a few months ago with Rex Sikes and Becket Adams

Twitter Bios:

Rex Sikes' Movie Beat conversations w filmmakers Inet radio show, website & blog - subscribe to podcast actor/producer/director/ filmmaker & interview host

And Becket Adams bio:

Business writer @theblaze. Opinions are my own. Re-tweets because they're funny, foolish, or newsworthy. badams@theblaze.com

------twitter exchange--------

BecketAdams 9:02am via Web

Pro tip: Just because someone famous and/or inspirational said it doesn't mean it's wise or true.

RexSikesMovieBT 9:04am via TweetDeck

How2 get your movie funded @FlywayFilmFest @Trigonis "it's bout who you R (who r you?) becuz people give2 people not2 projects"

JLichtenberg 9:04am via HootSuite

@BecketAdams Agreed, one should not idolize the famous. Just because you're rich doesn't mean you REALLY KNOW!

JLichtenberg 9:06am via HootSuite

@RexSikesMovieBT It's a combo! "who you R" = "what project U choose" = "what ppl you know who know U" = "FUNDING INVESTED IN U"

JLichtenberg 9:09am via HootSuite

@RexSikesMovieBT "Who U R" = Keeping Ur Word = delivering ON TIME = No gossip, bad-mouthing others, or Put-Downs. Character is a MUSCLE

And after a couple minutes, @RexSikesMovieBT answered me, so I Retweeted.

JLichtenberg 9:25am via HootSuite

RT @RexSikesMovieBT: @JLichtenberg very wise words you share! ==> THANK YOU!

Somewhat later RexSikesMovieBT answered:
I am quoting speaker in my tweets.RT @JLichtenberg: @BecketAdams @RexSikesMovieBT Excerpted Ur tweets on getting movie funded…

-----------end twitter exchange----------

Which praise got me to thinking.  Most people just preen themselves when praised, or maybe get shy and crawl under a rock. 

Me?  I THINK -- I dissect and analyze what I said, what that praising person thought I said, why they thought that, why I said what I said just that way and not another way, and how the exchange created a "stirring in The Force" as they say.

THINKING-THINKING-THINKING

It is often said men consider thinking about emotion to be anathema, a horror to be avoided at all costs, and a sure sign of a lack of strong character.  Only WOMEN think about feelings -- and only women talk about feelings, articulate emotions "on the nose."

That's certainly true in our current culture.

But is it a universal truth about humankind?

After all, we have the whole Book of Psalms which has been preserved and is read regularly to this day -- and it is mostly poetry about feelings written mostly by men (I can't prove only by men, but the attributions are all to men, mostly King David.)

Being a science fiction writer by trade, I generally come to "but is it a universal human trait" with the immediate backlash of, "what would non-humans for whom it is a universal trait create for a culture?"  Or what if they didn't have that trait at all? 

That's how Gene Roddenberry (as I learned while interviewing GR and the actors and crew of Star Trek (ToS) for the Bantam Paperback STAR TREK LIVES!)  arrived at the concept "Vulcans" and why Gene fought to have Spock retained, combining "Number One" (the unemotional female first officer) with Spock-half-Vulcan-science-officer character, who turned out to be the source of SCIENCE FICTION ROMANCE as a genre.

Yes, the first human/alien romances were Star Trek Fan Fiction --  the first Christian SFR (written by a Reverend's wife!) is posted for free reading on simegen.com:

http://www.simegen.com/fandom/startrek/showcase/

It is Star Trek fan fiction about a Romance with Spock involving a Christian woman who is a very devoted and sincere Christian -- so the conflict is inherent in the situation.  The work abounds with deep themes.  And it's well crafted, easy reading. 

SFR and romance novels in general are really about character.

One of the signature expressions of "character" is the way people respond to "Fame and Glory" (Spock is a great example of both) -- either by being famous and preening under yes-men praise and fawning-fans, or by lusting after the Glory of Fame from a low-self-esteem position.  Hence the Spock character became the center of many "Mary Sue" stories. 

Part of the appeal of Romance to the very young teen girl is the aura of "what it will feel like to have HIS attention on ME."  Awakening sexual awareness is all about very greedy attention-grabbing.  Hold that thought.  We'll get back to greed at the end of this blog entry.

Attention-grabbing is the core of fame.  It is also the core of the High School yearning for "popularity."

"Glory" is often seen as the pre-requisite to Fame.  The HS Football Star's girlfriend, for example. 

Being voted "Most Popular" in High School, it turns out, is not the key to success in the rest of life.  But during the High School years, popularity is often seen the only way to success in life. 

Likewise, in college -- being the Party Guest Of The Year is not the key to success that can substitute for actually learning how to think, and how to teach yourself anything you subsequently need or want to know.

Fame does not mean you really KNOW!!!

The only ones who think that fame means you really know are those who are not famous.

Do you see the subject we're circling around here?

It is the simple thesis I've been harping on in these blogs.

CONFLICT IS THE ESSENCE OF STORY

And a whole lot of "conflict" that generates story-movement is all about Point Of View.

The famous look at the world from one point of view; the non-famous see it all from a different point of view. 

Likewise with riches, with real expertise, with age, with wisdom, with disability due to injury, with disability due to birth defects, etc etc -- each of these points of view provide different perspectives which, when pitted against each other, create conflict that causes the characters to change. 

Story is the sequence of lessons learned by the main character whose story you are telling, the lessons that are mileposts along that character's arc.  "Story" means how that character changed his point of view. 

The plot is the sequence of events that happen TO the character who internalizes a lesson from that event.

The main character does something on page 1 -- makes a decision, parses a problem and sets a goal, evaluates a character and decides to invest in that character's project, or tries to get others to invest in their own project.

How is Romance related to investing? 

Romance is related to investing via the investment that one makes in the Significant Other -- the Soul Mate.

Soul Mating is all about joining two into one -- just like merging a business. 

To make the joint-venture profitable, both firms must eliminate the overlapping and duplicated departments (secretarial pool, rented space in the cloud). 

In the case of Romance, it can be the renting of two apartments that has to be eliminated.  It used to be that record collections and book collections would be merged, discarding duplicates -- with iTunes and e-books, that isn't how it's done anymore.  Today it's more about cancelling duplicate ISP accounts.

Once joined, the Soul Mates each "lack" something ( look up "packing fraction" in atomic physics -- the energy an atomic nucleus does not have because it was emitted when the components joined to create that nucleus.)  In a Romance, the packing-fraction would be the discarded duplicate DVD, book, or ISP account, the extra square-footage rented, etc. 

Now look again at Star Trek

Gene Roddenberry joined two characters into one, in order to get his show on the air, in order to appease the Network which refused to risk money on a show that put a woman in command of men on a bridge crew.

GR had to discard either Spock or Number One (by making her male), and chose the non-human crew member to speak of how humans look from the outside.  

Science Fiction is all about Point of View from inside a Character.  Crafting and expressing that Point of View requires clarity of a theme wholly integrated into (married to) a character. 

To do that, Gene Roddenberry lost the avante guarde thrust into a feminist culture that he wanted Trek to be. He got it back with the first inter-racial kiss on TV, Kirk and Uhura, but when he made this decision to drop Number One, he didn't know he'd be able to pull that off.

So Uhura got lines like, "I'm scared, Captain."  But the show got on the air.

Gene Roddenberry (and quite a few others) got fairly rich from it all -- a "small fortune."  He got rich because "they" invested in him, not in Trek

Does that mean the Rich Really Know?  Does that mean GR really knew? 

Well, he did become famous, too, so obviously that means he really knew, right? 

Think about it.  THINK-THINK-THINK.

Combining Number One and Spock drove human male Characters on the show to speaking about emotion, out-loud on TV.  What a concept! 

I knew Roddenberry -- spoke with him in private, personally, recorded and transcribed interviews with him, studied what he said and excerpted it for the book STAR TREK LIVES!  (all this while writing Sime~Gen Novels, too). 

So during this twitter exchange cited above, my thoughts went from considering why people invest in getting movies made (usually via Kickstarter) -- to the idea that they are investing in YOU, in the person not the project, to why "they" invested in Roddenberry.  He was, at that time, a known Character -- it was only the Idea that was crazy-nuts-ridiculous.  They invested in him, not Trek

*I*N*V*E*S*T*I*N*G* in YOU -- wow. 

It is not the project but YOU that gets the investment.  How very personal that makes all business -- just like romance gets really, intimately, personal.

OK, person not project.  Hmmm.  And Conflict is the Essence of Story as well as of Plot.

If you want to understand the world, you have to "follow the money." 

So in your novel that you are writing, you depict how investment money (or emotion) flows to the Character not the Project that the Character is launching.

Remember that THEME is the glue that holds the entire artistic composition of a novel, TV screenplay, Series, Feature Film, -- any fictional work -- together.

That's why SAVE THE CAT! emphasizes the necessity of getting that "Theme Stated Beat" just right. 

I happened to have been watching the fall, 2013 first episode of the season of ONCE UPON A TIME just before engaging in that twitter exchange, and I had noted how (once again) this show delivered a picture-perfect THEME STATED BEAT. 

At this moment, I don't remember what that theme was -- I just remember how that beat leaped out at me in vivid technicolor as being just, absolutely, p*e*r*f*e*c*t*l*y executed.

And that perfection came from the construction of the characters. 

Consider that each of the characters in ONCE UPON A TIME is "famous" in their own right -- from the fairy tale characters they are based upon.  Some of them are "rich" too.

When you're rich, they think you really know.

So with all of this sizzling around in my head, I got into a conversation with a professional writer in a chatroom between tweets in that twitter exchange.

The conversation was about "life, the universe, and everything" -- A.K.A. "what's wrong with this world?"  I mean what else do professional writers talk about in off moments in private?  It went from current political campaign maneuvers to assisted living facilities to water quality control to building new bridges and infrastructure, all the way to G-d Himself.

During that chatroom exchange I got onto one of my hobbyhorses -- CHARACTER. 

We follow fictional characters episode after episode because of the story of the characters -- not because of the PLOT. 

It is the character arc that intrigues us.   

During the years of ST:ToS, series characters were not allowed to "arc" -- because the shows had to be viewable in any order to qualify for syndication and thus be worth the cost of production.

But fans wouldn't accept that "anthology" structure.  Fans wanted to follow the characters through life-changes -- such as finding true love.  So they wrote and shared their own Trek stories. 

For fans, aired-Trek was just the springboard for the stories they shared. 

Here is a non-fiction book about the development of Fan Fiction.  I have an essay in here, as does Rachel Caine, author of the best-selling Morganville Vampires series.
http://www.amazon.com/Fic-Fanfiction-Taking-Over-World/dp/1939529190/

A "springboard" -- like a diving board -- must flex under the weight of the character, then "spring" upward to hurl the character into the arc. 

The board must not break at the bottom of the flex.  What gives your story springboard that flexibility and strength to support the weight of the character is theme. 

Fame and Glory Makes "them" Think You Really Know so "they" invest in you rather than your project

That is a concept replete with strong and flexible thematic material. 

So as I was tweeting, I found myself in this chat room expounding on a thesis -- a point that seems to be escaping notice by the general public, and is therefore a theme to generate a Best Seller. 

Fame, Glory, Riches are tools.  Who is the tool user? 

Your characters are tool-users, just like real people.  Sometimes a Character gets used, as if he/she were a tool.  They invest in you, not your project.  That's how politicians get "chosen" by the financial backers to be "groomed" for office.  The money gets invested in grooming the politician's image, not in what the politician stands for, not his personal hobby-horse, not his project but in him. 

Lots of really great books and films have spoken on themes such as The Hollywood Producer who says, "I will make you a star!"

Here is the gist of the micro-essays I hammered out between the tweets cited at the top of this entry.

------edited transcript of chatroom discussion ------------

ME 9:46 am
    ...yes, I object strongly to high-density populations -- VERY strongly.  Humans are not built for that.  It ruins all sense of morality. (previously cited studies on rats over-crowded turning violent)
    But schools are AWFUL EVERYWHERE -- graph historical deterioration against growth of Fed Dept of Ed.

 SHE 9:47 am
    The people who were running for school board were against diverting all the tax payer money to the private schools which is stripping the public schools of all the arts and sports programs.
    No music, no art, no sports of any sort, not school plays, no concerts.

 ME 9:48 am
    I'm against arts and sports programs in public schools -- flat against. 
    COERCION AND BULLYING ARE WRONG
    And that's what "sports" has become.  No such thing as "sportsmanship" any more.  Public School sports programs do not build character as they once did.  Sports was all about character building; now it's about winning, not about how you play the game, or behave toward the loser.  Nobody loses, so no character building happens.
.....
 ME 9:50 am
    Art used to be about character building (the shows I love are about STRENGTH OF CHARACTER IS REQUIRED FOR SUCCESS) -- today Fed money supports pub school arts programs that prevent art from expressing necessity to be a STRONG CHARACTER (kids now think "strong" means bulging muscles gained by taking pills). 
  "Art" used to be taught as a method of displaying poetic justice abroad in the world.  Those who adhered to the highest moral standards would win in the end.
    That was THEN -- this is NOW.
    Things have changed.

 SHE 9:51 am
    It's still wrong to strip the public schools of these programs just to send a few other kids to special ed classes.

 ME 9:52 am
    If you make it a fight over money -- bullies win by crying "You victimized me."
    WATCH for the victim mentality and how passive-agressives play the victim card to mask the fact they are bullies.
    THE LESS MONEY THEY CONTROL THE MORE HONEST THEY WILL BE -- control of large amounts of money you didn't make by your own sweat tests character, and it is character that our society is lacking right now. 
------pause chatroom transcript--------------

I was thinking about Tevye's lack of envy and jealousy, about his unconscious assumption that money was not a limited resource, that if he had a small fortune it didn't mean others in the town would have less.  "Would it upset some master plan?" he asks.  In his world, sending some kids to special ed would not mean "stripping the public schools of programs."  Tevye didn't live in an Aristotelian, zero-sum-game world.  Is Tevye a "strong character?"

Remember, we're chasing what it is about "story" that creates "interesting."  Is it in the point of view? 

We are looking into the story-element "character" and pondering the adage "follow the money" to understand why investors invest in the person, not the project (and how that can make for interesting episodic story-structures.)

Some investors may have decided that strength of character is the signature of a person who will be able to bring a project to successful (profitable) conclusion.  Gene Roddenberry was definitely seen as having strength of character. 

Other investors may be looking for a "weak character" who can be manipulated and bamboozled into doing the investor's bidding. 

The twitter exchange above indicates publishers invest in you more than in your novel. 

Do you have the "strength of character" to imbue your fictional characters with strength?

Can you show-don't-tell character strength? 

Can you increase or decrease a fictional character's strength during that character's arc, and pace that change in such a way as to interest your audience?

The essence of story is character while the essence of plot is conflict. 

In this chatscript, I expressed a point of view about the world around us as suffering from a gradual weakening of "strength of character."  If that's true, what does that mean to publishers looking to profit by investing in you, the writer, rather than in your book?

Entertainment that is intrinsically interesting to the greatest number of people, entertainment with "reach," is (today; not in ST:ToS's market) entertainment structured around Character Arc.

Character Arc used to be only growth of characters toward a stronger moral or ethical fiber, an increasing ability to handle large amounts of power over others and not wimp out on choosing "the right course of action" over the "expedient course of action" or the popular course, or the profitable course. 

The advent of the anti-hero has led to popularity of a character arc that traces the devolution of character.

A great example of that is Laurell K. Hamilton's Vampire Series about Anita Blake. 

Up to #22 in that series now:
http://www.amazon.com/Affliction-Anita-Vampire-Hunter-ebook/dp/B009NY3HSG/

I think that anti-hero character devolution trend has bottomed out and we're turning a corner.

I see that turning in the evolution of the Vampire Romance -- the Vampire once represented the epitome of seductive Evil, and has been transformed by Romance fans into a hero returning from the pits of hell to be a staunch advocate of morality (at least to the extent of not-killing his lovers).

The Sexy Vampire Hero is so interesting to me for how he resists temptation (for blood).  Resisting temptation is a measure of strength of character.  The Anita Blake Series describes giving in to temptation as the only sane course. 

-------Back to chatroom discussion where I'm talking to a professional writer -----------

 ME 9:55 am
    You are intrepid -- and you don't see all that's happening around you because you are a person of very strong character. 
    You would not be challenged by being handed control of billions of dollars -- you don't understand the kind of challenge others face when in that position because you are such a GOOD person, down to the core.  They are good people, too  -- and you recognize yourself in them -- but fail to comprehend where exactly they are weak that you are strong.

 SHE 9:57 am
    I guess that's true. When I fantasize about winning the lottery my first thought is all the swimming pools I'm going to fund for the Town, the half-way houses....

 ME 9:58 am
    OK, so you see what I mean.  Watch for it -- it is subtle, but devastating.  And the origin is at the point where the Fed d of ed deleted the teaching of GEOMETRY PROOFS from HS.
    They just lately promulgated an actual prohibition on teaching geometry proofs in that Core thing they're beating down people's throats.  That core thing rewrites history -- in ways only you would see -- considering that praise from your former HS History Teacher.

 SHE 10:00 am
    Actually, I see in the candidates they put up for office how they have no understanding of how things work.
    I don't mean politics either.
    They don't understand the difference between a law and a regulation. The don't understand what jurisdictions are.

 ME 10:01 am
   Yes, law vs reg -- YES!
    Very important.
    Also I watch a lot of shows about grifters and rackets -- watch for those tactics being used on voters and then the voters do not see it even though they watch the same TV shows.

SHE 10:02 am
    I was at a forum where they're asking businesses to discuss outdated and duplicating regulations, ones that cause more harm than good.
    But none of these people spoke about regulations, only laws.
    They had no idea about the difference.
    These people are running businesses.
    Also, I'm sitting there and I'm thinking, "well, that's a good law because it does standardize certain safety measures and make things easier."
    But, THEY consider it too much paperwork.
    It really is nuts. One good thing that came down from, actually I think it was Obama, was that there had to be a country wide standard of chain of command for first responders.

ME 10:03 am
    'REGS THAT DO MORE HARM THAN GOOD'  -- don't confuse the tool with the tool-user when examining the source of a result.
    "Guns don't kill people -- people do"  "videogames don't make children into criminals"  and 'regulations don't cause the harm - it is the regulation creators and users who do the harm'  -- PEOPLE DO THE HARM NOT THE TOOL THEY USE. 
   That's a principle - a theme - in TV shows about grifters and rackets.
  Grifters can only manipulate Marks who haven't the strength of character to ignore their own Greed.  Protection Racket uses the Greed for Safety to manipulate Marks by arousing fear.  The Mark's Greed is the tool the Grifter uses. You can't eliminate Greed from human nature.  That tool is always there for grifters to use.  It's the grifter that does the harm, not the Greed.  
   That's related to what I was saying about CHARACTER.  It's people of weak character who shoot people, become criminals because of their chosen entertainment, waste themselves on the internet, or bully others on Facebook. Facebook is a tool -- IT IS THE TOOL USER WHO DOES THE HARM, not the tool.  A rock can make a meditation garden restful or that same rock can be a weapon to murder someone with or drop off an overpass onto a car.  You can't eliminate harmful behavior by eliminating tools like guns.  The one bent on harm will pick up a rock, which can be even more deadly. 

 SHE 10:06 am
    The Chain of Command Reg is so that CAPTAIN, means the same level of authority and responsibility throughout the country.
    When firemen from New York go to help out in New Mexico and someone says, "ask the Captain," they all know exactly what they all mean.

 ME 10:08 am
    YES - CHAIN OF COMMAND FOR FIRST RESPONDERS -- yes, but it is the tool USER who sees that wondrous powerful tool of Chain of Command and decides to use it for harm (maybe because they don't see the harm but just the personal gain). 
   "Too much paperwork" complaint is because the weak character of the people involved in a long chain of command makes the whole chain REQUIRE SUPERVISION.     They aren't individuals who operate on individual judgement calls made on the spot.  Ordinary, normal people aren't considered smart enough to act on personal recognizance and take the consequences of their actions.  All decision-making must be centralized and "accountable" to others -- no individual judgement allowed.  If we'd done that in WWII, we'd have lost. 
   Today people think personal, on the spot, judgement calls must be eradicated because of the "danger" that the judgement call won't be correct and the person who made that call (or their supervisor) will be legally liable.  In a world where kids are raised to have increasingly strong characters throughout life, they automatically mature to make correct judgement calls (mostly) no matter how fast-moving events may be. 
  Developing strong judgement is the main side effect of developing strong character.    Since we have deteriorating strength of character, we think it's better to have "tight supervision" and "chains of command" (long ones) so responsibility can be escaped as long as you don't act on your own judgement. 
   Once supervision is in place, then the "power-seekers" (who are always of weak character) will flock to the control point of central command and use those regulations to DO HARM (whether they realize what they are doing is harm, or not).  We appoint certain people to become Users of the Tools that we make others into -- but those "power-seekers" are not of stronger character than the "tools" they are appointed to use.
   An entire chain-of-command composed of individuals of weak character will not perform nearly as well as a single individual of strong character -- e.g. a Hero. 
   The source of all the problems making headlines (I'm seeing hot novel-topics all over the place!)  today that all seem unrelated to one another is WEAK CHARACTER. 
    Don't blame the tool (gun, Law, Regulation, or Bible) for the tool user's bad judgement stemming from weak character.
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So the character trait that you can base a long, interesting episodic series upon lies within that element quoted in the song from FIDDLER - "when you're rich, they think you really know."

Fame, Glory, Riches

Those of "weak character" look upon those traits as something to be desired, something which can solve all their problems, alleviate their emotional pain (about which they will not speak because it's an emotion). 

Those of "strong character" look upon those traits as undesirable because they cause more problems than they solve.

Today's audiences seem to want their fiction to solve all problems without the agony of increasing character strength (that teen-angst-agony used to be called Growing Pains).

The solution to most problems that avoids all Growing Pains, or character Arc, avoids all strengthening of character, is violence -- sometimes substituted for by sex.

Only those of weak character "...kill only when I have to." 

Those of strong character don't kill because they never "have to." 

Writing Exercise

Create a Hero and an Adversary -- imbue one with a strong character and one with a weak character -- then convince your reader that each one has a "project" they want the other to "invest in" which is "right" and "righteous." 

Pit them against each other, let the explosion blow apart and reassemble each of the characters -- let the characters ARC, each becoming stronger in character and thus less prone to use force (of law, regulation, grifter-trickery, or backup Authority such as Religion) to get the other to do what they want.  Get the characters to "invest" in each other (that's the core of the Buddy Story from Save The Cat!). 

Relationships between Lovers who happen to become Buddies are the essence of the kind of Springboard that can propel an episodic plot.   

If you want a model for this, check out the TV Series Suits,

http://www.usanetwork.com/suits/cast/harvey-specter

and look carefully at the characters of Jessica and Harvey and their Relationship.  I think of Mike Ross as the Star of this show, but he doesn't have a love-relationship with his prime Adversary.  Louis Litt, however, just may be the mirror of the Harvey/Jessica relationship.  Look at the "strength" depicted in Harvey (who now has an old love-relationship returning to his life), and watch how he mentors Mike into similar strength -- how he clashes and meshes on values.

Study that show for the almost-but-not-quite tease in these Relationships. 

Watch all the shows in close order to capture the "off-the-nose" discourse on ethics and values -- stating the ideal, then not-quite living up to it, then taking the consequences of that failure. 

You might want to do a contrast/compare study between Suits and The Incredible Hulk TV series
http://www.amazon.com/The-Incredible-Hulk-Pilot/dp/B000WFSLRM/

In HULK, the Hero and the Adversary are the same person. 

Some of the episodes were written by my Facebook friend, Allan Cole, and he has told that story in "My Hollywood Misadventures" which is now in paper, e-book and audiobook:

http://www.audible.com/pd/Bios-Memoirs/My-Hollywood-MisAdventures-Audiobook/B00FAUNP1Q/

If you can trace the character arcs in your own story in a way that reveals the Poetic Justice behind all the events of Life, The Universe, And Everything -- it is very likely that the publishers you submit the story to will view you as a Strong Character worth investing in.

Your strength will be revealed in the path, the dynamic arc, of your characters because the characters will be fully integrated into the theme. 

For a book editor, "investing in you" can mean sending you a contract, then sending you rewrite orders.  The editor will consider that the investment has paid off if you send back a rewritten manuscript that now comes up to the publisher's specs.  Profit comes when the product actually markets easily. 

Jacqueline Lichtenberg
http://jacquelinelichtenberg.com