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Showing posts sorted by relevance for query The Last Apprentice. Sort by date Show all posts

Tuesday, August 14, 2007

Ace of Swords

Folks:

First, I have to say that at Nasfic, Linnea Sinclair provided me an advance copy of THE DOWN HOME ZOMBIE BLUES. I just started reading it (it's a 516 page pb and I'm on p 10) and it's so good I'm recommending it to you now. NOTE: I'm reading an ARC so changes might have been made in the version you buy now.

Remember I teach writing, and (even at Nasfic on panels about writing) students say it's not possible for editors to reject a book on the first 5 or 10 pages.

Well, it IS possible because those pages have to contain the bits and pieces that form the foundation for the novel, all arranged in the right order. Linnea's done that first 10 pages perfectly except for one parag I (as editor) would have deleted (but as writer, I'd have wanted to save) -- so I'm watching to see what it foreshadows.

The paragraph on p 7 starts "Unless you were a pilot taken prisoner by the Tresh." and ends with the POV character deciding she couldn't afford to think about that now. This is a classic "abort" -- starting the reader down a path then pulling them out for no obvious reason.

That parag. would have worked better later. Or perhaps the last sentence might have been deleted.

But it's on p 7 -- and it's only one small paragraph! It does have a purpose (starting the internal conflict, giving the character a haunting past and the sense you've read about this woman before). Then everything moves straight forward again, so I anticipate a smooth, good read here.

It had to be a difficult decision - that paragraph! Which brings me to the topic I want to address. Decisions, habits and actions.

I've found myself writing little essays for this blog each week, and I feel guilty because it's time I should spend writing. So instead of writing, I'm writing! Well, that's what writers do -- they write!

So I'm going to try an experiment that may not work because there are so many interesting things happening in life all the time that I'd like to discuss here.

Let's see how many little essays I can write (I have 20 on my list of must-write essays) essentially about the core topic here, alien-romance, yet still also about the Tarot Minor Arcana Swords (decisions and actions) and Cups (love, character, relationship).

As many of you know I teach writing via Tarot and Astrology - those disciplines are very fruitful sources of plot-twists and characters with recognizable dilemmas. I've been invited to teach at Ecumenicon 2008, March 27-30, 2008 at the Best Western Convention Center in Baltimore, MD. And I would dearly love to finish these 20 essays before that.

These next 10 essays will be a book in the series begun with my book  THE NOT SO MINOR ARCANA (available on amazon.com) - a short introduction to how to go about learning Tarot. The Wands and Cups Volumes and  the Swords and Pentacles Volumes, are now all available separately on Kindle.  The 5 Volumes combined are also available on Kindle as one book, cheaper than buying them individually.
The Not So Minor Arcana: Never Cross A Palm With Silver Aug 30, 2015 99 cents
http://www.amazon.com/gp/product/B0108MC26O

The Not So Minor Arcana: Wands Sept. 1, 2015  99 cents
http://www.amazon.com/gp/product/B0106RVPKU

The Not So Minor Arcana: Cups Sept. 11, 2015 99 cents
http://www.amazon.com/gp/product/B0106SATX8

The Not So Minor Arcana: Swords  Sept. 17, 2015 99 cents
http://www.amazon.com/gp/product/B0100RSPM2

The Not So Minor Arcana: Pentacles  Sept. 21, 2015 99 cents
http://www.amazon.com/gp/product/B0106RVKF0

The Not So Minor Arcana: Books 1-5 combined Sept. 24, 2015 $3.25
http://www.amazon.com/gp/product/B010E4WAOU

This series is designed not for the beginner or the advanced student, but for the intermediate student and specifically for writers doing worldbuilding..

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So THE ACE OF SWORDS!

I use the paradigm where Wands is Fire, Cups is Water, Swords is Air, Pentacles is Earth and Tarot is structured on the Kabbalah's Tree Of Life diagram, or more specifically Jacob's Ladder.
The Aces are beginnings, origins, the number ONE -- the unity behind all reality.
Aces exist at the level of reality where all things are just one thing, and haven't yet been divided into many things.

The moment just before the Big Bang began to fling all the matter of the Universe out from that tiny, collapsed central point is an "Ace" moment. All human activity replicates or recapitulates that moment, over and over on many levels.

Thus the Ace of Swords represents the very beginning point of an action sequence, or course of action, such as writing a book, fixing a leaky faucet, going to college, buying a house.

The Ace of Wands is the point where you wake up at 2AM, grab a notepad and scribble down the IDEA (Ideas are Wands) for a story. The Ace of Cups is the emotion from which the story arose, usually subconscious. The Ace of Pentacles is the moment when you hold the first printed copy in your hands (Pentacles are materialization of Ideas.). The Ten of Pentacles is where you bank the Nobel Prize money. The Ace of Swords is TYPING THE FIRST WORD.

The Ace of Swords isn't "I am writing a book" -- it's "I'm going to write this book."

The Ace of Swords is, "I'm going to fix that leaky faucet." The Two of Swords all the way to the Ten describe the comedy of errors up to the point where you get the next IDEA -- call the plumber. (and the water-damage cleanup company) (and the insurance company)
The Suit of Swords is often thought of as misfortunate. I don't think so.

Swords represent force in motion.

The four "Worlds" of the Kabbalah are expansions of the 4 letters in the Divine Name -- Yod, Heh, Vav, Heh.

The letter Vav is a Yod (a little fillip like a comma or a spark suspended in mid-air near the top of the writing line) with a staff under it, reaching down to the bottom of the writing line.

The Vav is a Yod that has GENERATED downward like a tornado touching down. It is a nail that connects things together. The Yod has expressed itself in the Vav. So the "World" represented by Swords is the expression of the Idea represented by the original Yod, a spark of fire.

Thus "Swords" is Divine Power Expressed -- or in motion.

A human being is the visible end of a connecting channel (a kind of "worm hole") that reaches all the way up through all the Worlds of Kabballah and brings down the cyclone of Divine energy.
Think of the Indian concept of the Chakras, or Marion Zimmer Bradley's Keepers who have to have their "channels" cleared.

The human being is a complicated bit of circuitry, and endowed with Free Will (that's a Kabbalah given -- humans have Free Will at all times).

The human being can be like the Sorcerer's Apprentice and reach up to channel down more power than they can handle. The human being can have more ambition than skill and not know it. The human being can have more imagination than judgement and not believe it.

The human being has to make choices and take action by balancing a myriad factors. Losing that balance doesn't make the energy stop flowing -- thus the cards in the Suit of Swords that follow the Ace, the next stages in the project of fixing the leaky faucet or writing the novel often don't manifest smoothly. That cyclone tip of downrushing Divine energy can touch your life and rip it to shreds. Thus the Suit of Swords has a bad rep.

The Suit of Swords, the 3rd World "down" the Tree of Life, is represented by the "Element" Air which we learn in Astrology symbolizes Thought, the Intellect. Gemini, Libra and Aquarius are Air Signs.

And so we learn that a Thought is an action -- as is speech. How we think, what we think, affects our reality, our world. What we say affects even those who never hear it. Thoughts and deeds are one and the same.

We learn this from the power of positive thinking, and how imagining success often brings success. Your thoughts infuse your deeds with exceptional power when both thought and deed are alligned. (think golf swing)

Decisions (de-cision -- to cut in half) are represented by Swords.

A story or novel (your evereyday life is a story you are writing) usually starts where the two elements which will conflict to generate the plot first come together. At that single (ACE of SWORDS) point, the author and by extension, the main character, must DECIDE what to DO when CONFRONTED by the antagonist element.

The antagonist might not be a person -- it could be a storm, a planet to be explored, a disease to be beaten. Whatever it is, at that moment of confrontation, a THOUGHT has to become a DE-CISION, a dividing point.

It can be nothing more than the recognition of an adversary, or perhaps worse, the recognition of one's True Love. Or a failure to recognize, and thus failure to act. The failure to act is also an action, and thus symbolized by Swords.

Human beings have an analogue brain, so we make decisions based on "experience" -- in other words, we are lazy. What's worked before, we do again - until it becomes a habit. And with age, we become so hidebound we can't do anything but what we've made our habit.

We tend to take that kind of habit from lifetime to lifetime (yes, in Kabbalah, reincarnation is real).

So confronted with a unique situation, we boggle. Confounded, we think slowly, or in non-logical sequences, or by free association. Then we hunt frantically for elements in the situation that remind us of something else we already know the answer to.

Wands represent the kind of original thinking we apply to a unique situation without trying to find a similarity to some other known situation.

Swords represent the kind of habitual thinking we prefer where memorized solutions apply to new situations.

Thus the Ace of Swords can represent the origin of a new habit -- or the groping for a memorized solution that almost applies to the new situation.

More accurately, the Ace of Swords is the moment when you decide if this situation can be handled by a memorized solution or needs something entirely new and different.

The moment right after that is the committment to the course of action, the point of no return. "Now you've done it!"

And the Two of Swords is the moment when you think over what you've done, hoping nothing will happen until you figure it all out!

The ACE OF SWORDS reversed is that exact same moment of tension at the threshold of action -- but without enough tension, without enough potential energy to get the project all the way to the 10 of Swords -- the ultimate consequence of the begun action.

Often, actions begun this way -- ill considered decisions and actions -- take hold of a person because the person is striving mightily to avoid doing something else, or to avoid "feeling" (i.e. Cups) something, or is simply doing too many things at once.

It isn't a particular amount of energy that you must accumulate before you act that makes the Ace of Swords come right side up and a project take off with a bang big enough to reach its necessary end.

Each project requires a different amount of energy, a different amount of committment.

And yes, the Swords represent "committment" -- in relationships, paying off a loan, showing up at work every morning, not drinking too much at night so you can show up alert in the morning, getting through school, staying married to the same person even when things go bad.

So whether the Ace of Swords comes up right side up or upside down in a reading depends a lot on what is going on within the person on the levels of Wands and Cups -- ideas, and emotions -- Fire(wands) and Water(cups) make steam, and steam drives the turbine of life. Working at the level of Swords, remember you are still way above the level of Pentacles which is our everyday 4-dimensional reality, material reality. So we're talking about psychological and psychic energies here in Swords.

The fuel for actions is intentions and the totality of understanding of the universe (what E. E. Smith called, in the Lensman Series, the Visualization of the Macrocosmic All). How well you manage your life will show up in how well matched your selected project is to the amount of "committment" you put behind that Ace of Swords. But it also depends on how shrewdly chosen your projects are -- on whether you've done your homework before selecting a project.

Take the fury of Al Queda for example. It is fueled by religious conviction and the perfectly human sense of right and justice. That fuel is not Swords but Wands and Cups -- and the steam that combination makes drives their swift sword with the full might of human belief.
What will it take to thwart such conviction driven actions?

Now translate that question into the story you've decided to write at the moment when you face the blank page in the Ace of Swords. That question is the conflict which is the essence of story. What it will cost the Hero to thwart the Villain is what your readers want to discover.

In a Romance, the two destined lovers can be each others' enemies (as Linnea's DOWNHOME ZOMBIE BLUES points out) and allies at the same time, against something bigger than both of them -- until they combine forces.

And by the way -- "plot" is Swords. Plot is the sequence of actions the characters take. A deep study of the Suit of Swords might improve your plotting ability by an amount even you would notice.

Jacqueline Lichtenberg
http://www.simegen.com/jl/

Tuesday, October 06, 2009

Stephanie Meyer - Books->Film

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BUT FIRST -- a public service announcement --

"Bloggers — particularly "mommy bloggers" — must now disclose freebies or money they receive to review products or risk an $11,000 fine per post, the Federal Trade Commission announced today. It's the first attempt to regulate what's known as "blogger payola.""

This ruling takes effect December 1, 2009.

That's from
http://baradell.com/ftc-issues-rules-to-end-blogger-payola

As a reviewer, I often talk here or reference books which have been sent to me by publishers (or authors) to review in my review column which is posted at
http://www.simegen.com/reviews/rereadablebooks/

And even if it was a free copy, I'll warn you off of a product that does not meet my standards or point out the flaw which might not matter to you. With a little practice, you'll know my standards and how they compare to yours.

I know I won't remember to put this disclaimer on every post, or to cite the source of every book (very often I don't know who sent me a given novel if I've lost the Press Release, which happens a lot)

Some of these books I discuss are freebies; some are not. And who can remember if some 30 year old title I discuss was sent to me free? Even before I was a reviewer, I was a SFWA member and as such got a lot of books free.

This ruling is impossible to comply with because the data is not available.

However, in this particular post -- I actually BOUGHT a copy of TWILIGHT at a Westercon from BOOK UNIVERSE which is a store operating out of Oregon. I don't yet have copies of the sequels or of THE HOST.

aliendjinnromances.blogspot.com is not my personal blog so I can't put a disclaimer in the header saying SOME books discussed here may have been promotional copies.

The article also says:
"While the FTC will obviously have a hard time enforcing these regulations, there can be no doubt that marketers regularly approach independent bloggers (and especially mommy bloggers) with freebies. When bloggers accept these exchanges, they may not always disclose them in the posts that result. So, while bloggers who are involved in these schemes often tend to say that they would have reviewed the product anyway or that their reviews are often critical, there can be little doubt that payments and freebies influence these stories."


Well, folks, nobody has ever approached me with any freebies because of this blog or any other that I write on. I get books via SFWA, The Monthly Aspectarian, Amazon Vine, and personal requests when I hear of them, and I even buy some. DVD's and other such items likewise. And if you read my review column, you'll see I ONLY review books worth reading (5 star level). Lots of what I get does not get reviewed.
--------END PUBLIC SERVICE ANNOUNCEMENT------------------

I've just finished reading TWILIGHT by Stephanie Meyer, a trade paperback edition from Megas Tingley Books, an imprint of Little Brown.

On the front it says it will soon be a major motion picture. I've had this book for probably half a year high on my to-read stack, and only now gotten to it. I haven't seen the film yet, but I will.

From several sources, notably
http://www.dreadcentral.com/news/33694/stephenie-meyers-the-host-heading-big-screen ( @dreadcentral on twitter)

I saw the following
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Twilight series author Stephenie Meyer is about to see another one of her projects up on the big screen, and luckily for us, this one's geared toward adults. Rights to Meyer's The Host have been acquired by producers Nick Wechsler and Steve and Paula Mae Schwartz (who also teamed up for John Hillcoat's adaptation of The Road).
----------

I haven't read The Host (yet). *sigh*

From
http://www.simegen.com/reviews/rereadablebooks/

you can easily see that I do read a lot of (freebie) books and review only SOME of those. Still, there's more really good stuff out there than I can read.

I've always been a reader, even before I decided to go for publication. So I've acquired a view of the cross-section of the fields I've been discussing under "genres" -- see last week's post.
http://aliendjinnromances.blogspot.com/2009/09/genre-root-of-all-evil.html

That may not be a full and clear cross-section, but it's the view I'm working with.

Your view may differ and that doesn't matter because the point of these posts is to demonstrate the workings inside of a writer's mind, how it works, what you do with what you observe. An artform.

Art can't be "taught" but it can be "caught," which is the basis of the apprentice system of teaching.

The point of these posts is not to argue the veracity of the data used to derive conclusions, but rather to grasp the method by which conclusions are derived from data. First you practice with my data. Then you go find some data of your own and use the same method -- the result will be Art, very distinctively different from anything I could (or would) do, but still with the stamp of commercial potential clearly visible.

With that in mind, and Marion Zimmer Bradley's oft quoted admonition "The book the writer writes is not the book the reader reads" let's take a good look at TWILIGHT and the phenomenon of popularity in general (which is the ultimate point here -- how do you make Alien Romance more popular?)

And now I see what Stephanie Meyers did with Twilight (yes, I plan to read the sequels), how she did it, and what people love about it as well as what people have been complaining about.

As I've mentioned before "spoilers" can't spoil a really good book, and nothing I've read about TWILIGHT before I actually read the novel has made a dent in my own enjoyment of the story.

The story is great, but more on that later.

First let me point out there are many technical glitches that should have been fixed in the editorial process.

One glitch that really grated on my nerves was the portrayal of a non-cell-phone; dial-up internet culture, and then 3/4 of the way through the book, a character casually pulls out a cell phone, upon which nobody remarks, and from then on cell phones are everywhere. That's a continuity glitch.

Editorial could easily have fixed it by involving the Sheriff/father in demonstrations around a new cell tower being built nearby. Only out-of-towners would have active cell phones that would suddenly come online the moment they juice up the tower. Only out-of-towners would complain of the lack of cell service. The addition wouldn't have added any words that couldn't be trimmed from excess verbiage elsewhere.

I can't imagine how that slipped through editorial. But I'm used to reading fanzines and book manuscripts and "ARCs" (Advance Reading Copies) so errors like that don't really spoil the enjoyment of the story.

TWILIGHT grabbed me from the first page. I opened it because it's a Vampire story, but I stayed with it because of the locale.

Years ago, I considered moving to Port Arthur, close to the main setting for this story.

I ended up living in Phoenix, where the author lives, and part of the story is set. So I know both settings, and that may color my responses. The coincidence may not be random.

Now, if you've been studying the "expository lump" as discussed in Sexy Information Feed and the posts linked in it
http://aliendjinnromances.blogspot.com/2008/09/sexy-information-feed.html

And this one on Michelle West's THE HIDDEN CITY.

http://aliendjinnromances.blogspot.com/2008/09/for-my-review-column-httpwww.html

you will understand this statement about Stephanie Meyer's (first novel!) Twilight.

She has committed (and sold to grand effect) a massively unskilled novel, and the truth is that is a very VERY common thing to have happen.

Future posts on astrology just for writers will show you how that happens and help you see when it will be most likely to happen to you. (No, Astrology can't predict "the" future, but it can show you open doors. You and only you shape the way you use those open doors. And yes, I see Divine Will as a component of how things turn out.)

So reading TWILIGHT is very like reading a really delicious fanzine more than it is like reading a tour de force like HIDDEN CITY by Michelle West which will curl the toes of any expert in writing craft and tickle most readers too.

The massive skill deficit behind TWILIGHT is one we have discussed in detail on this blog -- the expository lump and scene structure.

http://aliendjinnromances.blogspot.com/2009/07/6-tricks-of-scene-structure-part-2.html (and it's prequel post linked inside this one)

There is no mastery in Meyer's skill at hiding the lump which is almost the entire middle third or even half of TWILIGHT (I really do LIKE or maybe LOVE TWILIGHT for reasons I'll get to -- I love fanzine writing and I love the "Mary Sue" of which TWILIGHT is a fair example.)

BTW: the title TWILIGHT isn't right for this story. Post your suggestions for a title if you've read this novel or even just seen the film.

I don't know if anyone taught Stephanie Meyer "show don't tell" skills to avoid the expository lump in the sequels, or if all the praise made the editors protect her from learning these skills (I've seen that kind of pressure ruin new writers, and I've seen writers bear up under it and improve in skills despite roaring sales (Katherine Kurtz being an example.)

The expository lump is a tell instead of a show, and the most common cause of lumps is lack of CONFLICT. Without conflict there really is no neat way to SHOW anything. With CONFLICT, "showing" is easy.

Showing is illustrating by actions; or in the parlance of film, staying off the nose. The writer can't illustrate something that doesn't exist. CONFLICT brings things into existence.

In the case of TWILIGHT, the expository lump is disguised as dailogue mostly between just two people, the Vampire Edward and the human Bella.

The ostensible point of all this dialogue (not up to Buffy standards) is "getting to know you." The dialogue consists of asking questions about character, backstory, and worldbuilding facts. Without the appropriate conflicts, there really is no other way to convey this information but "on the nose" dialogue.

When you as a writer find yourself stuck in a dialogue trap, you know you have a missing conflict, and possibly a missing character.

So to get this complex and fascinating "world" across, the plot stops dead in its tracks while two people dance around each other and probe each other but without being at loggerheads, or cross-purposes, or in opposing camps, or misunderstandings, or secrets (think DARK BLUE) or anything that would illustrate a conflict.

But that stopped-plot problem is easily fixable on second draft if you know what caused it.

What really irritates people, even those readers who can't put their finger on it, is that the plot stops dead to progress the Relationship, which contains NO CONFLICT EITHER INTERNAL OR EXTERNAL, and therefore does not progress.

The relationship starts out perfect, without conflict and only a little strangeness which is easily accepted by both. From perfect, there's nowhere to go, so no plot and no plot progress.

During the dialogue scenes, the relationship progress becomes the plot, but there is no conflict to drive that plot, so it just sits there not even qualifying as a sub-plot.

This could have been cured easily by the editor who bought it sending it back with a rewrite note saying "put the werewolves and the killer vampires inside the school with Bella and Edward in Chapter One, and rework it so the threats escalate."

As it is written, both human and Vampire look at each other, storm and fume a bit at the awful problem of being attracted to a soul mate, and then gracefully and without event, they both accept the fact that they're soul-mates and proceed to ask each other questions about the nature of vampirism and relations between vampire and human, their respective childhoods, etc. The question of whether a Vampire even has a soul never comes up.

Both plot and subplot are at a standstill during this. Not even the third plot-line of Bella's mother following a second husband around a baseball circuit in the Southwest interferes with "getting to know you" conversations. Another set of (possibly werewolf) characters circle the edges and provide a hint of foreshadowing, but they don't matter to the "getting to know you" or to the ultimate threat (killer Vampires) that finally causes some action (meaningless and easily resolved action).

The werewolf premise sticks out like a sore thumb, a "plant" for future books. The plot-action here is created by some other vampires who JUST HAPPEN BY at an awkward moment. This violates a cardinal rule of story-telling which, if violated disqualifies the piece as a "novel."

That rule is simple. Accidents can trigger a plot - right before or just at, or just after the beginning, opening, chapter one, or preface. Accidents can CAUSE plot-problem but only if placed at the beginning of the story. Accident can be the "catalyst" beat of a script.

The theme then becomes something having to do with accidents -- karma, well deserved poetic justice, or an illumination of character that explains why someone deserves the adventure or come-uppance, or how things you don't deserve happen to you anyway.

But the cardinal rule is that ACCIDENT can not resolve a plot conflict. There are other forms of narrative that are popular, and don't even have a plot so don't need conflict, but we don't study them here.

Romance needs conflict. Conflict is sexy.

Well, since TWILIGHT has no conflict, there's nothing to resolve so maybe I shouldn't complain about the lack of plotting.

However, the un-caused, un-summoned, expected only by precognition arrival of killer-vampires is an ACCIDENT, so it's in the wrong place in the narrative. It should be in Chapter One.

The arrival of stranger vampires who just wander into town triggers the run-for-your-life sequence that ends in (off-shot, off-stage) violence, but it's violence without conflict.

That structure is the reason for the expository lump.

The only reason to insert the random band of vampires at that late point, after the "getting to know you" sequence, is to attempt a "show don't tell" that it's dangerous to "get involved in the affairs of wizards" and that this little girl Mary Sue character is tough enough to handle that danger (she thinks).

The flaws in TWILIGHT are legion. I won't enumerate because the point of this discussion is not how bad this novel is, but HOW GOOD IT IS, and why and how it has achieved such fame and glory.

I don't know the real story of how Twilight got to be such a best seller, nor how it got to become a film. But through my unique cross-section of the field of SF/F/Romance I see a clue.

The fact that Twilight has been financially successful in the woeful shape that the narrative work is in (it's as if it got published in 2nd draft when it needed to be 5th) tells me something that you possibly are not interested in.

So if you are not interested in the magickal view of the universe, seeing "reality" through the lens of Tarot and Astrology blended seamlessly with Science and even History, stop reading this post here. The rest of this is really, really boring.


*****

Now, all the rest of you try to grab this idea and hold it while you read on.

I personally am delighted and tickled that Stephanie Meyer and both her novels are so successful and can become films. This may be the break we've been waiting for.

These events, which appear on the surface to be Stephanie Meyer's personal triumphs, just as Harry Potter appears to be J. K. Rowling's personal and individual triumph, are in fact much, much larger than these individuals, and possibly not triumphs at all (I've discussed Pluto transits a bit, but there's more to learn -- Pluto transits don't deliver triumph but rather melodrama).

Gene Roddenberry's success with Star Trek went far beyond his personal life.

He's still being written ABOUT, and I've commented on this recent post which I found through a mention on Twitter

http://scifiwire.com/2009/10/michael-cassutt.php

Michael Cassutt has written about how many other people contributed to the phenomenal success of Star Trek (the success we're looking to repeat for Alien Romance) and mentioned Theodore Sturgeon and Amok Time which I've been talking about in this context on other posts on this blog.

Meyer's, Rowling's and Buffy's creator Joss Whedon's successes can be viewed as due to the confluence of what you might call magical forces.

(BTW Rowling and Joss Whedon are examples of success attained AFTER acquiring skill with conflict generating plot which progresses by show-don't-tell not expository lumps, and resolves at a precisely structured ending).

In the magical view of the universe, everything (people, places, things, artifacts) are all connected by unseen threads of energy, resonances. The Universe and all of us are of one piece. I've explained this in my Tarot posts here on this blog.

Rowling's work paved the way for the Twilight teen novel success.

See:
http://latimesblogs.latimes.com/herocomplex/2009/09/hogwarts-bush-witchcraft-harry-potter.html

Which says:
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"Harry Potter" books have sold more than 400 million copies and been translated into 67 languages -- not to mention the history-making film adaptations, which collectively have gone north of $5.3 billion in worldwide box office."
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We all, as writers, aim for such towering achievement, and pursue that with dogged determination and soaring aspiration.

Our society and civilization are structured around some deeply hidden philosphical ideas (the kind of philosophy that rules your personal life even though you don't know you have a philosophy nevermind this one).

We are embedded in and awash with this philosophy. Like air we don't even know it's there. Or like a fish that doesn't know water is there. It's an unconscious cultural assumption. Transmitted to young children in school, it becomes an incontrovertible fact like gravity.

It is a Hellenistic philosophy, a view of the universe within which the entire "scientific revolution" was incubated.

For more on the residue of Hellenistic philosophy at the root of our culture, the root upon which the scientific view of the universe is grafted see my non-fiction book on the Tarot: Never Cross A Palm With silver.

(The publication of my 5 books on the Tarot is delayed waiting for ARTWORK to show-don't-tell the principles).

The following assumes you've read Never Cross A Palm With Silver (see Amazon, that first volume was published on paper), or that you didn't have to read it because you already understand the history of Philosophy. If you can dissect our world into a conflict between Hellenistic Philosophy and Biblical Philosophy (Kabbalah), then the rest of this discussion will make perfect sense.

We sometimes believe, because we are embedded in a Hellenistic world, that success such as Meyer has achieved is something you do on purpose, and somehow she has just had a little LUCK that we haven't had, due to no particular trait of her own that we don't share. Not only that, but she's not as good a writer as some of those reading this blog who haven't published for money yet.

That assumption can trigger jealousy -- "Why should she have all the luck?" "It's just not FAIR!" -- and jealousy (coveting your neighbor's goods) runs counter to one of the 10 Commandments of the Bible.

The magical view of the universe provides some good reasons for that prohibition on coveting as well as the means to avoid coveting (which the Hellenistic view does not provide because in the Hellenistic view, coveting is the essence of human nature.)

Consider when an "advertising campaign" succeeds, how the success is attributed to WHAT the advertising agency did, or how much they spent.

That's like the Hellenistic/Scientific view where the results of what you do depends entirely on what you do and never on who you ARE.

Advertising execs keep trying to do the same thing that someone else did and expecting similar success. That would work in the Hellenistic view of the universe, but not in the magical view.

Have you any idea how much money was spent advertising Space 1999 specifically to Star Trek fans after Star Trek was canceled? Space 1999 was sold as having an inevitable appeal to Star Trek fans.

Do you realize how much of that money was totally wasted because Star Trek fans just turned up their noses at the shoddy product that bore no recognizable resemblance to Star Trek?

The producers of Space 1999 thought they were doing the same thing Gene Roddenberry did, and that therefore it would succeed.

How much money was spent promoting Chicago for the Olympics only to lose to Rio?

Now I can't recall a recent Presidential campaign that spent less money than the opponent and still ended with the impecunious candidate winning. The most money almost always wins political campaigns.

But in political campaigns in the USA, most of the money spent comes from the very people who will vote & from corporations whose advertising responses have taught them public taste. So the amount of money collected for a political campaign is proportionate to the size of the support base for the candidate (sort of).

Sales campaigns don't work like that. All the ad bucks spent on a promotion come from the purveyer not the customer.

Can you imagine paying money to a Fund to pay for ads for Pepsi at the Olympics?

There's a different dynamic at work when you have a product to sell and need to advertise it.

See my post on Marketing here
http://aliendjinnromances.blogspot.com/2009/09/marketing-via-social-networking.html

And notice this post from an Agent on writers' personalities and "networking"
http://cba-ramblings.blogspot.com/2009/10/dedicated-to-lone-ranger.html

When the product you are selling is entertainment, it gets very complicated because what entertains you is influenced by those invisible "connections" that bind us and our material universe into one. I hope to trace some of them for you in a future post here, another part to Astrology Just For Writers.

http://aliendjinnromances.blogspot.com/2008/12/astrology-just-for-writers-part-5-high.html

For now, remember my discussion of the Suit of Pentacles in the Tarot and the nature of a "Pentacle" and what it really symbolizes.

http://aliendjinnromances.blogspot.com/2007/10/ace-of-pentacles-setting-up.html

10 Pentacles can be taken to symbolize the epitome of success in the material world (a type of HEA), and many people would think that Meyer or Rowling have materialized that symbolism. Nothing can destroy the success they've achieved.

Life is never that simple because of all those connections that make us one with the Universe.

Did Meyer's success come only from her own efforts?

Entirely and only from her own efforts, and the efforts of those around her, people she knows, who helped her materialize these novels? (see the Gene Roddenberry post linked above).

Or do we need to examine a much broader cross section of reality to understand what is happening in this world and why, and therefore perhaps understand where it's all going and what it means?

Let's look at a cross section from a different angle and see what turns up.

The first novel in my key universe, Sime~Gen, "went viral" via the Star Trek fan network connected through my Kraith fanzine universe and my professional non-fiction book STAR TREK LIVES!

http://www.simegen.com/fandom/startrek/ for Kraith for free reading.

Sime~Gen spawned about 6 different fanzine publications started by fans and contributed to by fans, discussing aspects of the Sime~Gen universe.

Most of the Sime~Gen fanzine material is posted online and one of the 'zines, Companion In Zeor, is still publishing online. A totally separate "shared universe" co-operative fiction Sime~Gen story is being created by a number of fan writers and posted online.

The master index page is
http://www.simegen.com/sgfandom/

The Rimon's Library section contains most of the fiction and you'll find a separate link to the Co-operative fiction at the bottom of the master index page.

The second Sime~Gen novel, Unto Zeor, Forever, won the Galaxy Award.

For the timeline, see my biography page
http://www.simegen.com/bios/jlbio.html

During and after writing/publishing Unto Zeor, Forever, I brought Jean Lorrah onboard to write the professional novel FIRST CHANNEL in the Sime~Gen Universe. The whole concept of FIRST CHANNEL was entirely Jean's idea.

That was a major first - female-female SF collaboration. Jean had already written some really splendid fan stories which are posted on /sgfandom/ in Rimon's Library.

I don't recall exactly when, but during those initial years a manila envelope appeared in my mailbox with a return address of "Andrea Alton."

As most of you know, Marion Zimmer Bradley had become my writing mentor and really helped sell House of Zeor and Unto Zeor, Forever. She actually wrote one of the paragraphs which survived to the final draft of Unto and taught me how to "sharpen" a sentence by writing my sentence for me. (then I went back and used that technique throughout the novel)

One of the families in Bradley's Darkover series is named Alton (common enough name, but it had never turned up in my mailbox before).

I was active in Darkover fandom, and fans have a habit of taking names from the fiction they be-fan. Bradley had grown up in fandom. So had I.

I looked at the envelope, saw the name, thought it had to do with the fan organizational work I was doing for Darkover fandom (I ran "Keeper's Tower" the group that kept track of official fan groups; I was Fan Guest of Honor at the first Darkover Grand Council Meeting; I grew up on the planet Darkover and eventually sold Marion a Darkover story for an anthology).

With my mind on the Darkover fan activity and the growing Kraith fandom (55 creative artists worked on Kraith at one time or another, and the print run would sell out 1,000 copies within weeks of publication), plus the budding Sime~Gen fandom, I just stared and stared at that name, ALTON on that envelope and mentally screamed FAN HOAX.

Someone was playing a joke on me. For sure.

So I opened the envelope prepared to be the butt of a fannish joke (not the first time).

It was a Sime~Gen fan story titled Belling The Cat by "Andrea Alton."

A rewritten and lengthened version is currently posted here:
http://www.simegen.com/sgfandom/rimonslibrary/cz/cz12/bellcat.html

Here's the editor's notes:
Editorial Note: The following story was originally submitted to A COMPANION IN ZEOR in 1981. After Jacqueline read it, her opinion was that it was a good basis for a professional novel. It was further developed into "ICY NAGER" which at one point had been submitted to Doubleday for publication. Because of that decision, A COMPANION IN ZEOR never printed this piece. What you are reading is the original first draft of "ICY NAGER" which has been available both as a print fanzine and on our Websites. Karen MacLeod

The first draft of the story that landed in my mailbox was PERFECTLY executed, with a firm artistic hand, with a disciplined and full-voiced stylistic cadence, with a deep full throated thematic chord and perfectly reticulated structure. It was better written than anything I could have aspired to write at that time (maybe since, too).

I loved it.

But I loved it because it was MY story.

The quality of the writing freaked me out.

It was a story I had had in my mind for well over 10 years and never told anyone about, that I could remember.

I had dreamed of being able to write and sell that story one day, if the other novels succeeded well enough. But Alton's story didn't have the Action/Adventure genre signature in the foreground as would be required to sell it commercially. It was pure Intimate Adventure.

Alton's story was more like a very well written TWILIGHT.

Alien Romance readers would love it, but there were no Alien Romance readers then, and no real "Vampire As Good Guy" novels either.

My ambition to sell Andrea Alton's Sime~Gen story was realistic since House of Zeor had been mentioned for the Hugo, and Kraith brought me in as a runner-up for the fan Fan Hugo even though the Fan Hugo was never ever awarded for fan fiction and there was a huge anti-Star Trek movement in SF fandom.

I sat there and read the original Belling The Cat story over and over, parsing every sentence, looking for a clue about who was playing a trick on me.

I tried to think who, of all the people I knew which was thousands, who could possibly have heard me mention this story idea, this plot. (every word exactly MINE) I couldn't think of anyone who might have heard me mention it who also had the skill to write like this.

Except Marion Zimmer Bradley.

Apropos of this, many years later when I was a Guest at a Star Trek convention in Great Gorge New Jersey, I met Theodore Sturgeon and told him about how I knew every scene and every plot move and Vulcan detail established in his script Amok Time (but I knew the broadcast version, not the version he wrote) before it was broadcast just from the footnote in David Gerrold's Ballantine paperback THE MAKING OF STAR TREK which noted that in the upcoming Star Trek season, Spock would go home driven by the Vulcan mating drive and the story was written by Theodore Sturgeon. That's all it took, and I KNEW.

Here's my post on Ted Sturgeon.
http://aliendjinnromances.blogspot.com/2009/08/theodore-sturgeon-ask-next-question.html

At the time that Andrea Alton's Belling The Cat arrived in my mailbox, I had already had the experience of KNOWING Ted Sturgeon's plot and mating drive details before seeing the episode. But I had not had the experience of telling him about it.

So I knew that I was capable of grabbing a story off the astral plane that someone was working on or planning to write. I knew what it felt like to access such an unwritten work.

This knowledge undermined my ability to simply attribute Belling The Cat to Marion Zimmer Bradley and call her up and accuse her of hoaxing me and sharing a good laugh.

The postmark on the envelope was not where Marion lived at the time, but she could have pulled off a re-mailing.

Belling The Cat had Marion's strength, but not her "style" -- it had my premise and idea, but not my style or skill level.

There was no clue of a cover letter, no note saying this was a submission to this or that S~G 'zine to indicate the author knew of Sime~Gen fandom, no real title or header on the manuscript. It was just what someone would do to play a joke on me.

In this period, I was "editing" (teaching to write) a bunch of fan writers for Kraith and also for Sime~Gen since we'd begun publishing fiction in the S~G fanzines. I knew a lot of people who would have a blast getting my goat.

And I had to answer that author.

So I wrote a very tentative, very cautious letter (yes, snailmail) kind of hinting that I'd like to know the history of this story and pen name.

Andrea Alton wrote back and said that's her real name and that she wanted to submit the story for 'zine publication.

I don't recall right now if she was a Darkover fan at that time, but she became one. She wanted to submit the story for the fanzines but was very afraid it wasn't good (!!!!) enough.

You see, it was just an idea she suddenly had, and sat down and dashed off as a story, WHOOSH like taking dictation. It was the first fiction she'd ever written.

It took quite a while to convince me of that, but it was really true. Eventually I met her. A real person, and NICE too.

Years later, she wrote and sold a truly fabulous, utterly original, completely perfectly crafted SF novel titled DEMON OF UNDOING.
http://www.sfreviews.net/demonundo.html

The company she sold it to (the high prestige, nothing-but-perfectly-crafted novels packager BAEN) published it in 1988 and immediately offered her a contract for a second book. She turned down the contract. She never sold anything else that I know of.

Eventually Demon of Undoing was one of the earliest e-books, posted online for download. That e-publisher is gone now, and I've lost touch with Andrea, though people write to me looking for her.

I was able to believe BELLING THE CAT was her first attempt at fiction and that she had never heard of my intent to write that story (which I now won't ever write because it's been written) because I knew I had KNOWN what Amok Time would be without seeing it.

Only personal experience can convince you of something this impossible.

Well, impossible in the Hellenistic view of the Universe; not in the Biblical view of the universe.

Andrea Algon wrote more Sime~Gen, and you can find all her Sime~Gen posted online in Rimon's Library.

Eventually, we were close to a chance to sell Sime~Gen novels by authors other than Jean and me. The fan novels we had published were professional quality work. They were fan novels only because they lacked backgrounding (what's a Sime; What's a Gen; What's a Channel; What's a Donor; What's the Tecton; Where did it all come from and why?) But they were all prime examples of Intimate Adventure in styles different from mine.

Andrea was one of the writers we tapped, and she turned the hero of BELLING THE CAT (nicknamed Icy Nager) into the hero of a novel titled ICY NAGER (which we couldn't sell; it's posted online too). And that novel has a fair adventure genre signature.

Now why am I telling you about Andrea Alton and Belling the Cat?

Because this is just one of many, many examples of this phenomenon.

This phenomenon (one person writing another person's mentally sketched (or obsessively dreamed) story and selling it) happens so often that Hollywood (which gets more submissions than Manhattan publishers + e-publishers combined) has a phalanx of lawyers who return submitted manuscripts "unopened" with stern notes of legal warnings.

Any writer who originates something thinks it's original because they haven't seen it anywhere else. And yes, it may never have been made visible anywhere -- but it might have been made visible (Pentacles again) somewhere the writer has never had access to.

One originator may think the other originator "stole" something, plagiarized.

Fans have accused Star Trek of "stealing" their fanzine ideas. I know that many in the Star Trek offices had read at least some Kraith. Fans see a lot of Kraith elements turning up in the films -- elements that were heretical when I first wrote them, long before anyone but Gene Roddenberry dreamed of films. I did things such as destroying the Enterprise NCC-1701, or giving Spock a sibling, or placing Spock's family high in Vulcan society.

But any good writer looking at Classic Trek would have done the same, no stealing involved.

The assumption that what you dream inside your own mind is original and belongs only to you is rooted in the Hellenistic view of the universe, the scientific view.

In the magical view of the universe, though, not only is it possible for other creators to envision or create what you have dreamed privately, it's a necessary condition for the complete description of a magical universe.

Thus, if you've internalized a magical view of the universe, you can't ever feel the urge to "covet" another's work, success, or possessions.

Look again at all the Greek Myths and you see the gods constantly attacking each other from jealousy, covetousness, or just to steal to demonstrate power. Coveting is deeply embedded in the Hellenistic philosophy, so deeply that you can't even find it stated, because it's assumed to be an element of human nature that is a reflection of the gods, immortal and unchanging.

Covetousness of one neighbor's position in life is not possible if you hold the Biblical view.

It's not "forbidden" - it's just not possible.

In my way of looking at it, that Commandment forbids the Hellenistic (or Babylonian, Ancient Egyptian etc etc) view of the universe. Why is that philosophy forbidden? Because it's not true and it doesn't work.

This overlapping creation phenomenon is only one small example of how the real world really works. We are all connected, of one piece, even in our dreams -- or perhaps especially in our dreams.

But of course, there are dozens of other explanations that don't require a Biblical philosophy; as I said above use your own data to derive your own conclusions.

The point here is the derivation methodology.

Take an explanation and interpret a fact. Take a fact and find an explanation. MAKE THEM MATCH to make your worldbuilding resonate with verisimilitude.

OK, look back on what you know of the history of technological innovation. Edison wasn't the first to make a lightbulb, and Bell wasn't the first to create a "telephone." Many patents are held by the second, or tenth, person to invent something, just as with TWILIGHT.


''''''''''

IDEAS (Wands) are "up there" somewhere, and they penetrate this plane of existence following whatever channel of least resistence they find. YOU may be standing under one of those penetration points at any time in your life. (To understand that, wrap your mind around what I've said about Tarot and Astrology - they are not two different subjects.)

Just because you "have" the idea does not necessarily mean you can manifest it (as I had been not-writing Belling The Cat).

The individual who can manifest it will have a certain kind of Natal Chart and be under certain types of transits, and have a soul that's due for whatever lesson that they would learn by manifesting that idea.

That may or may not be you, and there's nothing personal in that.

Yes, everything in art, love, and religion is personal! But that's another subject -- one centered on characterization.

IDEAS that are manifested often go nowhere commercially, as far as the world knows.

A book may "bomb" and sell only a few thousand copies (or a few hundred e-book copies). A movie may not make it past the Festivals. An invention may be a dodo before it's manufactured.

But every once in a while, the right person in the right place at the right time of their life, at the right time of the evolution of The World and maybe Humanity, will ALSO receive an IDEA just at that moment, and of their own Free Will they may choose to act on it.

BANG!!!!!

It "goes viral" because a lot of humans are harboring that idea, can "almost hear" that idea rattling around "up there" above their minds where we are all connected, all of one piece.

The public may recognize the thing as their own dream even if they've never remembered dreaming that dream.

That's what happened with TWILIGHT.

It happened with Sime~Gen too, but on a much smaller scale.

Those who have read TWILIGHT can see the hint of a similarity with Sime~Gen. If not, consider that Sime~Gen has been billed as "Vampire In Muddy Boots."

Stephanie Meyer has achieved with TWILIGHT (and sequels) what I set out to achieve with Sime~Gen (best seller to film), and she's used the same dramatic material that I was using.

For similar dialogue expository lump to TWILIGHT see the early draft of UNTO ZEOR, FOREVER posted online at
http://www.simegen.com/sgfandom/rimonslibrary/surgeon/SURGEON1.html

The published version of UNTO that won the award is 5th draft.

The spookiness continues for me with the news that Stephanie Meyer's THE HOST has been optioned for film (from option to theaters is a long complex journey).

The 2008 HC/pb release of THE HOST by Stephanie Meyer.

It's unusual for an author to be allowed to use the same byline for an adult novel as for a teen novel.

THE HOST has the following premise according to Publisher's Weekly:

---------------
In this tantalizing SF thriller, planet-hopping parasites are inserting their silvery centipede selves into human brains, curing cancer, eliminating war and turning Earth into paradise. But some people want Earth back,

-----------

I have no way of proving the following because it's all in my mind.

Way before I started writing Sime~Gen, I developed several SF universes, all more complex and richly backgrounded than Sime~Gen.

Then I chose which one to launch my career with and discarded the others. In order to write HOUSE OF ZEOR, I had to pare the Sime~Gen background as I knew it way, WAY down to the barest hint.

One of the rejected worlds was a complex world I call the Diasite universe.

I found all the pages (hand-scribbled) ever written about the Diasites while thinking about TWILIGHT and THE HOST.

To my utter shock, none of the premise is on those pages. They're chapter-structured PLOT outlines, remarkably well done considering I didn't know then what I know now about plot outlining.

But I remember the premise, crystal clear, and recently have been noodling around with the idea of casting the Diasites into a feature film format. I keep stubbing my mental toe on the knowledge that "the world" would not accept this -- it's just too SF, even though Hal Clement did something similar in NEEDLE.

Then (just a few days ago) I discovered (via Twitter) that Meyer's THE HOST has been optioned, so I went to look up what it is about. I haven't read THE HOST, and have read only the barest sketch of the premise.

It's the Diasite universe, simplified.

And according to Publisher's Weekly on Amazon, Meyer has learned conflict and how it generates show not tell and avoids expository lumps (but who knows? I haven't read the novel yet.)

Meyer could be more successful than Jacqueline Suzanne.

If you're curious, here's part of the Diasite concept.

The Galactic civilization gives up its barricading of Earth because of an interstellar war and Earth has to become prepared to defend itself, galaxy-class weapons and all.

The prerequisite for membership in the Galactic union (whatever it may be called, you couldn't pronounce it), is that the world that wants to join must accept a colony of Diasites onto their world.

Here's the SF hitch that is more "revolting" than tentacles and that would prevent this premise from become big box office.

The Diasites are energy beings -- pure soul. (think Arisians; Hal Clement's aliens were evolved viruses)

The Diasite home planet was destroyed several revolutions of the galaxy ago.

On their home planet Diasites evolved bonded to physical beings, "hosts."

After nearly going extinct when their planet was destroyed (war with the same encroaching enemy that's "now" reappeared), the Diasites developed the ability to use any Intelligent species as Hosts.

The Diasites are very VERY peaceable beings who don't covet. (no exceptions; and yes that viciates the premise)

So the Diasites have basically created this vast galaxy spanning civilization using their species need for hosts and a trait they can give in return for bodies. They are parasites that have made themselves into symbionts.

Diasites contribute communication.

There is no scientific means of communicating across galactic distances.

But the Diasites are (this was invented before Star Trek) like cells in one brain, and they can all communicate "telepathically" with each other. Distance doesn't make a difference because Diasites don't exist in the space-time continuum, but "above" it where there is no such thing as distance. Hence they communicate instantaneously across galactic distances.

But they can't survive without HOSTS.

So it's a trade.

The member planets of the galactic union "pay" for galactic communications and trade etc. by HOSTING a colony of Diasites large enough to handle all the galactic communications for the planet. You have to HOST to join the union.

So one day (shades of THE DAY THE EARTH STOOD STILL) out of a clear blue sky, a "mothership" of Diasites appears over the U.N. Building.
And the appeal is presented to Earth -- host a colony of diasites and become well enough armed to fight off the menace coming, or don't and succumb (roll the film of conquered planets).

"Oh, sure. No problem. We'll take some of your Diasites. What do we do?"

Well, all you have to do is find (several hundred) volunteer women who will become pregnant with a Diasite, give birth in the usual way, and raise the (utterly indistinguishable from human) child to be an upstanding citizen of Earth.

That's all.

Shades of several horror genre SF stories -- but the SF premise here is that IT IS NOT HORROR. (it's like the Vampire-As-Good-Guy; it's a twist on horror, a reversal).

And yes, this bears a resemblance to "V" but was created long before that TV series.

So the first novel is about the arrival on Earth with ultimatum, the various lies and half-truths about Diasite non-physiology and lifecycle, the terrible angst of finding enough volunteers, the factioning of Earth for and against the Diasites (let's get conquered; we can make peace with those guys, but not rapists), the birth of the children, and their coming of age (entering High School).

(wrinkle - the Diasites procreating into human form never touch the women).

The second novel is from the POV of a young Diasite in High School at puberty.

The entire first generation colony of Diasites matures at about the same time because their mothers were impregnated at the exact same moment.

The Diasites send another Mother Ship to take the first human Diasites into their first reproductive cycle. (oy, the politics)

And of course, right in the middle of all this, the ENEMY arrives at Earth.

Remember, at the time I created the Diasites, and at the time I discarded them in favor of the Simes, it was basically illegal to have sex figure in an SF novel unless your name was Philip Jose Farmer. Today's SF Romance would be considered porn. (plain brown wrapper, under the counter, no book keeping, go to jail for selling it, porn)

Each Diasite novel is in a different genre, -- that's what I've done with Sime~Gen, too. The point I'm trying to make is that SF is not a genre at all, because you can write every genre in it, including Romance. Well, especially Romance.

The third Diasite novel would be the galactic war (think my Daniel R. Kerns novels, Hero and Border Dispute.)

The fourth would involve Earth's Diasites reaching out to free a conquered world and bring that world into the galactic union. (Humans are much better at freeing and bringing-in than most of the rest of the galactics at least in our spiral arm.)

Along the way you'd learn what Diasites really are (human Diasites aren't given to know this until several generations into the colony, but being human they don't want to wait to be told). You'd learn what the existence of Diasites means about the structure of the universe.

Mostly you'd learn about the human Soul and what happens when a Diasite body is conceived by a human mother without a "father."

The Diasite universe is all about religion and sex, forbidden topics in SF of that time.

None of what I've written here is in the "outlines" I found in my files.

I think Stephanie Meyer has probably already written this universe and sold it to Hollywood as THE HOST and anything I might do with the Diasites would be seen as imitating her.

Know what? I hope THE HOST really is Diasites simplified. Look at all that work I don't have to do and the world gets the benefit anyway!

REMEMBER THIS:
Even things you write that don't ever get read by anyone else, even things you think or feel that you never let anyone else see, affect the whole universe and perhaps beyond. Somewhere up there we are all connected. What one of us does in solitude enables another to do in public and neither could do anything at all without the other whether they know it or not.

Jacqueline Lichtenberg
http://twitter.com/jlichtenberg

Tuesday, February 21, 2017

Marketing Fiction In A Changing World Part 24 - Writing About The Future And For The Future by Jacqueline Lichtenberg

Marketing Fiction In A Changing World
Part 24
Writing About The Future And For The Future
by
Jacqueline Lichtenberg 

The Index to previous posts in this series can be found at

http://aliendjinnromances.blogspot.com/2014/05/index-to-marketing-fiction-in-changing.html

Recently, I was told by a contact on Facebook who was systematically reading through my Star Trek fanfic series, Kraith
http://www.simegen.com/fandom/startrek/
that Star Trek should have picked up my vision of Vulcan Culture when they came to "reveal" the world where Spock grew up.  I've been told that before, but this was a new reader currently living in the modern context.

Meanwhile, I followed the political developments as the Republicans won and the Democrats lost, not just the Presidency but in States and local contests up and down the ticket.

Officially, publicly, the professional politicians are telling their bewildered constituents how shocking, unfair, wrong, unprecedented, and just plain unacceptable these losses were. 

I was not shocked, bewildered, or even mildly surprised.  But I ranged far and wide among news sources (even abroad) and from long experience, interpreted the news media "story" or "narrative" in terms of what I knew about the players and the Constitution.

I understand (as few do) both Journalism and the Electoral College -- artifacts of my odd upbringing.

So I saw the "game" Trump played was for the Electoral Votes and never mind anything else -- it took him a while to get a grip on that process, but he swept up advisers who know what I know, and he believed them and altered course to scarf up all the Electoral Votes that were "low hanging fruit."  And he ignored the rest.

Meanwhile, any sensible person could see that Hillary won the popular vote -- and with good reason.  She ran a well funded campaign.  I have noted over decades that all you have to do to predict the winner of a Presidential Contest is to find out which candidate has raised the most money.  Then you can ignore all the noise that money makes with advertising. 

This works well on local contests, too.  The State and County nominees with the most money win.  That's it.  Follow The Money.  Nothing else matters.

At least it has been that way until 2016.  In many contests it did go that way.  But it is no longer a certainty.

If you, as a futuristic Romance writer, intend to write novels that can be read (as Kraith is being read) decades hence and still captivate and stimulate readers to their own creativity, then you should think long and hard about how the 2016 Presidency went.

Trump ran almost no TV advertising -- got almost no newspaper endorsements -- and spent money mostly on his airplane, very tiny staff, and huge venues for his overflow crowds.

Frankly, it beats me why anyone would go to such a "rally" -- to hear him say in person exactly what you've heard him say on TV.  After a while, he honed his pitch down to a boringly repetitive set of points woven around his random, stream of consciousness commentary. 

Now think about this thing he did with the hats.  Tiny slogan fits on front of the hat - his first appearance was with a white hat and that slogan.  He threw the hat, just like they do at the Stock Exchange when the Dow hits a milestone, like 20,000.

Remember all the posts you've read here on SYMBOLISM. 

http://aliendjinnromances.blogspot.com/2016/01/theme-symbolism-integration-part-5-how.html  -- has links to previous parts.

http://aliendjinnromances.blogspot.com/2009/03/communicating-in-symbols.html

http://aliendjinnromances.blogspot.com/2016/09/theme-worldbuilding-integration-part-16.html

Trump built a fictional world right before your eyes. If you want to gain greater respect and prominence for Romance as a genre, but science fiction romance in particular, for the concept of the Happily Ever After, consider what you can learn from what Trump did.

Remember Trump is a marketing genius -- not-so-terrific-products (often failing, often bankrupt) hitting TOP TIER, or just below that and making enough profit to offset losses on other products. 

Court costs of one "settlement" are just added on to the sale price of some other product of the business.  Likewise with "taxes" -- it is a principle of bottom line truth -- corporations don't pay taxes; customers do.  Tax on corporate profits is just figured into the sale price so the corporation makes the same or better profit.  It takes years to level it out because there is resistance by customers to paying more, but with time the corporation prices their product up to cover the taxes they pay, and the customers scream at the government to make the government stop inflation because the price of what the customer buy has gone up.

It is a game governments play, flimflammery misdirecting public attention.

In fact, it is a precise mathematical formula called Public Relations.  Using Big Data, this crowd management methodology is now targeting audiences with pinpoint accuracy.

Trump saw an audience that was starved for a product, and created that product, then sold it to that audience. 

Which product and which audience is irrelevant to you as a writer of fiction. 

Understanding the process of finding an audience, understanding what that audience wants before that audience knows it wants it, crafting the product to captivate that audience, and informing the potential buyers of that product where to find it --- those things you must understand.

Marketing Fiction In a Changing World is about foreseeing where the audience will be decades hence, way before that audience exists, and writing for that non-existent audience.

However, at the same time, you must craft your fiction for the current, contemporary, modern audience.  It has to be readable, understandable and about the modern issues.

Where the future's issues (themes) and the current reader's issues (themes) overlap, and where they differ (or conflict) will provide you with the big canvas against which to throw your characters.

Trump's campaign connected the past with the present and with the future.

Instead of compartmentalizing issues as separate things to be solved any-which-way was politically expedient, he connected all the apparently different issues into a coherent picture.

And he made the issues coherent by speaking incoherently.

It's impossible to follow that man's speeches unless somebody writes them on his teleprompter.  But he still includes -- makes up on the fly -- "applause lines."

Fiction writers who want to spin the most impossible (paranormal) tales and get readers to believe them should study speech writing - especially famous political speeches.

Trump captured the images, the symbols, churning through his audience's mind, and projected those images with conviction and power.

Hillary did the same for her audience, but with less power when speaking in person to audiences.  Why did she come across with less power?  Because the speeches were not in her own words.  She was smooth, polished, incredibly presidential, projecting a vision of how we all want our world to be.  She nailed the results we expect from a President.  And most of the time she was letter perfect - very studied, very focused on her audience.

So why didn't she win?  Her speech writers were even better at symbolism than Trump's stream of consciousness.

What really happened in this election - and how can you understand the Event and use it to write about the future in a way that will not seem "dated" to those who live in that decades-hence future?

Here's the thing.

They both won!

It was the Battle of the Titans - a classic Armageddon - and they both won.

Hillary won the popular vote and Donald won the power-vote.

Everybody loved Hillary, but everybody else trusted Donald to beat up their opponents.

This is shown clearly in the astrology of their Natal Charts.  Most astrologers missed it because it didn't seem important by most systems astrologers use.  But Hillary reached a lifetime peak of popularity on Election Day, and Trump reached a peak of unpredictable use of power, of explosive growth of power which will come into even higher focus on Inauguration Day. 

America elected a Champion, a Superhero. 

Note that Trump had started to run for President several times, flirted with the media over the notion, and backed off.  This time he drew out the flirting and stretched and stretched, then made a production number (very SYMBOLIC) of declaring candidacy coming down the Trump Tower elevator (down, not up).  He could have held the news conference UPSTAIRS and been seen going UP in that golden elevator.  He chose DOWN. 

The hats, the slogan, the direction - all symbolic.

The slogan is a succinct (have you ever heard him be succinct?) declaration of the theme of the novel he is writing before your eyes.

He could have done this years ago, but chose 2015 -- why?  Because he found his audience -- not through his TV Show (APPRENTICE) -- but through those who don't watch the commercials.

Note how the amount of money spent on political campaigns has escalated in recent decades.  The advertising, robocalls, actual person calls, signs, billboards, TV commercials, online commercials, emails, -- all is done by hiring and paying people to do these things.  The best, most expensive, advertising experts who have sold terrible products at vast profits for failing companies, are hired for Big Bucks to hammer the public with the candidate's "message."

In the post-mortem of the election, the Democratic Party is dissecting their "message" to see why it did not produce the predicted votes in the correct places.

Hillary Clinton should have won -- and she did win by millions of votes -- but her message did not draw her voters to the polls in the exact spots necessary to win the Electoral College.  So the Democratic Party is considering how to change their message -- not their behavior or the hearts of their people, but just their words -- to make people vote for them.

Just like the Republican Party (remember how emphatically the Party rejected Trump? He ran against the Republican Party - with a plethora of traditionally Democratic "messages." ) had used the same Public Relations "tricks" to make people vote for their candidates, the Democrats blame how they phrase their "message" not what they do when in office.

Fiction structure works the opposite way -- what the characters do is weighted more than what they say.  Readers decode Character by Behavior - not words. 

Readers - in the past, in the present and probably in the future - are intrigued by a disparity between what a Character does and what that Character says.

Compare that Reader preference to the 2016 political campaign.  The term "Liar" was thrown back and forth (facts were distorted no more than usual, but exposure was much more frequent.) 

Each of the Candidates was vetted by the media, comparing what they had done in the past with what they said in the present.

The Candidate who had done what she was saying she would do in the future as President garnered more votes.  The Candidate who had done things in the past that were starkly at odds with what he said he would do in the future, won a strategic victory.

Look at Trump vs Clinton as the "conflict" line of a novel - the typical love/hate novel.  You know that Clinton attended one of Trump's weddings - and other High Society Events hosted by Trump.  They "move in the same circles."

Study the history of that and you will find a Regency Romance in there.  You could write the same story set in the Roman Empire. 

Why did Trump focus all his energy on rallies, not TV ads?  But more importantly, why did that stupid strategy work?

Was it Trump's message, or his target audience?  Was it his war-gaming the Electoral College?  The Democrats have always been great at war-gaming the Electoral College - they carried California, a whopping prize.  Why did they lose Pennsylvania? 

Figure out a theory of why the election went to Trump and turn that theory into a theme, project that thematic truth into the far future, and write a novel for today's contemporary audience -- and you will have created a "Classic" that will be appreciated in the far future.

http://aliendjinnromances.blogspot.com/2015/10/how-do-you-know-if-youve-written.html

Think historically - from way back in Roman Empire times to now, and into the far future.

Have "messages" changed?  Or have audiences?

The reason ancient Greek and Roman plays are still performed and studied is that the messages, the politics, and the romances have not changed.  The reason those plays pull small audiences is that audiences have changed.

To write a classic, figure out what the audience of the future will be.

To understand audience change, consider the evolution of the media -- the medium through which a message must travel to reach a given person who wants that message.

That is what Trump did -- he understood that audiences have changed, are changing, and continuing to change.  I'm sure he saw and understood the advertising numbers from The Apprentice garnered between 2004 and 2015.  He knew that TV Advertising effectiveness was on the wane, and other political contest results (votes gained per dollar spent) bore out what he was seeing.

TV Cord Cutters are on the rise - college age people generally just don't subscribe to Cable, and won't waste time trying to find an over-the-air signal.  They access news and entertainment streaming.

The younger people seem to still prefer printed paper books, but watch TV on phone, tablet or sometimes a TV screen attached to a little Roku or Apple box (maybe game boxes are more common).

Tivo lets you click to skip a whole run of commercials. Nobody watches commercials - even if they play, everyone talks or leaves the room.  TV commercials don't deliver.

But there's a bigger trend behind that than cord cutters or inattentiveness. 

The real reason broadcast or cable TV commercials don't deliver value any more is very simple -- the audiences for each show is shrinking.

Here's the century long trend.

At the turn of the 20th Century, Radio was being deployed widely, radio sets came down in cost, and slowly 3 Radio Networks knitted the country together, CBS, NBC, ABC.

At any given evening hour there might be as many as a bewildering 3 choices of what to listen to.  The shows had sponsors -- usually one product or company would sponsor an entire half hour show - (fiction, news, music, standup comedy, variety). 

Eventually, there were some local stations that weren't part of the nationwide networks, and some shows on network affiliates were not broadcast nationwide. 

TV per-empted the explosive growth of Radio, but the same Big Three networks prevailed.  In the 1950's there were many hours during the day, late at night, even during Prime Time that there was only one show on TV.  Gradually, that exploded as TV Sets came down in price and were deployed into every living room (yes, max one per household!). 

So at any given time during the 1950's and even well into the 1960's, people talked at work, over the back yard fence while hanging out laundry, in grocery store lines, everywhere about whatever show was on last night.

About a third of the country would have seen the same show.  There was no way to record a TV show, so if you didn't see it, you never would, and would be out of the conversation.  Radio kept going strong through the deployment of TV (just as it is strong today via Web Radio and Podcasts), and not everyone watched TV. 

Companies that sponsored TV and Radio sold products so well, the market - the audience - for that product basically created the Supermarket (a store that carried a wide variety of products). 

In other words, the Mass Market was born of Radio audiences - huge percentages of the total number of people in the country.

Old World War II movies will show you how Baseball (broadcast on Radio, then TV) was used to source passwords and identify "real" Americans.

All Americans had certain things in common with each other that were not in common with those living in other countries.

America was unified by Radio - then TV.  Mass audiences became targets of Mass Marketing.  Concurrently - right before, during and after, the turn into the 20th Century - fueling the perfection of PR, Public Relations.

We've discussed PR and its effect on our fiction marketing efforts previously:

http://aliendjinnromances.blogspot.com/2014/02/marketing-fiction-in-changing-world_25.html

http://aliendjinnromances.blogspot.com/2014/02/marketing-fiction-in-changing-world_18.html

http://aliendjinnromances.blogspot.com/2014/02/marketing-fiction-in-changing-world.html

http://aliendjinnromances.blogspot.com/2013/01/theme-plot-integration-part-4-fallacies.html (with links to previous parts in that series).

So media (from the first "broadside" published in the 1700's all the way through Newspapers and magazines to the Internet) has knitted a whole country into one market, unified our thinking, given us all something in common with each other that prevails over our differences.

And with that united Market, that Audience, to study, mathematics and psychology unite with statistics to produce Public Relations, the art and science of hammering individuals into identical consumers of identical products (because mass production is cheaper so everyone can have what only aristocrats could afford a few centuries ago.)

Then, the very success of Television and "networking" local stations into national syndication, took that unified audience and fragmented it.

We are in a massive fragmentation trend right now.

With distribution via DVD turning into Amazon Prime Streaming, Netflix Streaming, Hulu, various cable systems offering "On Demand" -- and other methods of getting entertainment without commercials had become commonplace rather than a yearned-for goal.

In the 1960's, people used to videotape (VCR) record TV shows they loved, with a finger on the PAUSE button, to stop the recording during commercials, thus producing a commercial-free copy they could watch or share with friends.  Copying VCR recordings was deliberately (by VC R manufacturers under laws created under the hammer of lobbyists) prevented from making good copies of copies.  Each iteration degraded until you got mostly snow.

There is a market for fiction that does not come interrupted by commercials.

People, having gotten Netflix and a taste of commercial free TV, now take it for granted.

Theaters run commercials but not DURING movies. 

As a result of commercial-avoidance and the advent of vast diversity of entertainment sources (Game Machines, DVR, DVD, Roku, Apple TV, Amazon Video, Tivo, or just hooking your laptop to your TV), and a proliferation content providers (Indie Movies, Foreign Movies and TV with sub-titles, all the networks, and now Amazon, Hulu, and Netflix Originals (and many more launching Originals) -- there is no appreciable percentage of the 330 million Americans that watch any given Show or Movie.

In 1964 there were fewer than 200 million people in the USA.  The TV show The Fugitive pulled 78 million viewers.  Typical audience size for a TV show that was wildly successful was about 60 million.  In 2010, when the population had increased 30% or so, it was 42 million.

The Presidential Debates of 2016 pulled around 84 million, considered record viewership, but percentage wise of total US, not so impressive.

126 million, maybe a bit more, voted. 

https://en.wikipedia.org/wiki/List_of_most_watched_television_broadcasts#Most_watched_series_episode_of_the_decade

http://www.cnn.com/2016/11/11/politics/popular-vote-turnout-2016/

So while our total population has been growing, viewership of any particular item has been shrinking percentage wise. 

Audiences have been fragmenting, and skipping or avoiding commercials.

The Democratic Party did not take that into account in 2016.  They did better at it in 2008 when they exploited online advertising -- but Trump used very little online advertising (if you don't count Twitter).  He posted YouTube videos on his campaign website, and some went viral.  Mostly his Tweets made TV News.

And there's the crux of the difference.  Commentators have repeatedly analyzed Trump's style as "dominating the news cycle" -- dominating being the operative word.

Remember I said above that he was in an astrological transit situation of massive POWER and unexpected growth.  He won by DOMINATING -- and what he dominated was the part of the world he understands best - the media, and branding.

Branding is a sub-set of advertising.  Trump branded each of his opponents in turn with a sobriquet -- and because the one or two word label accurately described the person, his sobriquet stuck. 

With ever more outrageous and unpredictable Twitter-storms and offhand remarks at rallies, Trump had the media focused on his every minute because (in competition with the other outlets) they had to have a camera trained on him every second in case he "said something." 

Unpredictable and Dominant -- all in the Natal Chart and Transits in effect during this time.  His disastrous mistakes were also highlighted in the astrology. 

Hillary Clinton could not match him for outrageous -- even her biggest controversies did not dominate the news cycle as much as Trump's commentary on her controversies did.

Why did Trump do that?  Because he saw his audience, and showed that audience a potential future (just as any Romance writer shows readers the potential Happily Ever After, leaving out the sleepless nights and smelly diaper changes.)

The 2016 Election has become notorious for being a low-turnout election, just over 50% of the voting age population voted, and made the decision for all the rest.

Again, though there are a third more people than in the 1960's in the USA, the number of people who know any one, given, thing about current events is smaller.

We are a fragmented society. 

Hillary Clinton tried to Unite this society using expensive mass marketing techniques  -- Donald Trump assessed the fragmentation and used it to his advantage using targeted marketing techniques (techniques that are still being invented and perfected.)

In other words, Trump played to his future audience as well as the present one.  He created a "classic" with his Election Campaign, a unique work of art that probably will never be copied.

So, what you as a fiction writer can learn from studying Donald Trump, is pragmatic marketing.

It wasn't Hillary Clinton's messaging that failed, but her assumption about the uniformity of America.  Trump and Clinton are of the same generation - he saw the change, she didn't.  We are a fragmented culture and each fragment has its unique taste.  No single medium reaches all the fragments.  As we have splintered over a century of technological change, so also will we unite over the next century.  Write for the audience of 2100, a united audience, but take into account that your current audience is an isolated fragment. 

Will one of the current fragments obliterate all the others, leaving only one fragment to dominate?  Or will all the fragments drop their unique signature brands, and unite via what they all have in common? 

Study how the 1800's and the Dime Novel turned into the 1900's and 300 Cable Channels, all with 24 hour programming.  Reverse that trend using the futurology we've been studying.


Take an Ideal Future -- such as Happily Ever After or Love Conquers All, the core themes of Romance Genre -- and sell it to the fragment of the current market that is hungry for it.

 So Kraith was written in a time when the TV audience was more unified, and still hits today's audience that is almost as fragmented as the world was before the Printing Press -- only today we have instant world wide communications (with Google Translate and subtitles!).  Nobody was predicting this social shift.  Will you predict the next swing of the pendulum?

If you guess correctly, work with a specific fragment of your audience, and that specific fragment's Brand becomes the Uniting Element among all our fragments -- then your fiction will be read a hundred years from now, and people will wonder how come it wasn't more popular back when.

Jacqueline Lichtenberg
http://jacquelinelichtenberg.com

Tuesday, August 23, 2011

Source of the Expository Lump Part 2

 Last week we discussed two urban fantasy PNR writers, Amber Benson and Kathryn Leigh Scott, both from the acting profession, and both possessing a writing "voice" that is enchanting at least to me.

We'll have to discuss "voice" in detail at some point, but it is a quality composed of the mastery-levels of a plethora of skills we are exploring in these Tuesday posts on aliendjinnromances.blogspot.com.  Learning them one at a time, then practicing them by orchestrating all the skills, adding one at a time with each practice piece, will develop your unique "Voice."

Here's a post from Blake Snyder's blog from a screenwriter, Anne Lower, who is "making it" using the Beat Sheet Snyder outlined, but who has found her "voice" over and above those craft skills.

http://www.blakesnyder.com/2011/07/01/voice-%E2%80%93-a-writer%E2%80%99s-journey/ 

the % symbols in that link arise because of the dashes used in the title.  Don't use dashes in URLs or blog titles!

The link is http://www.blakesnyder.com/2011/07/01/voice---a-writer's-journey/ 

You will note that this writer mentions both a long journey of skills acquisition, and a period of working hard without her "voice."  Part of the process of finding your Voice is working without your own voice, imitating others' voices. 

But you can't stop there.  You must then re-engage your own personal voice.

Those who've read my posts on Tarot for writers may remember the 5 of Pentacles, the Dark Night Of The Soul concept. 

http://aliendjinnromances.blogspot.com/2007/11/5-of-pentacles.html

That's the process Anne Lower describes in her post on Voice. 

"Voice" is a great analog for this combination skills-set because a singer must "train" the "voice" to be strong.  Voice is made up of muscles, vocal cords, that must be exercised to become strong enough to produce the exacting tones with enough volume to fill an opera hall.

Likewise a writer must practice exercises that aren't actually stories in order to strengthen that part of the mind that synthesizes "Voice."  It has to do with combining all the components of a story just like a musical chord, each note in the right volume relative to the other notes in the chord, the chord then juxtaposed to other chords in the right duration and relative loudness to create a composition that is pleasing. 

Eliminating the expository lump is one of those practice exercises like a pianist's scales that is no fun to do and not any fun at all to watch someone else do -- the result is not immediately entertaining either.

So why is it that beginning writers, and even those currently being published in Mass Market produce a "novel" that is laced with expository lumps?  What happens inside that writer's mind as they are worldbuilding and story-plotting?

An Expository Lump is a series of facts about the world in which the story occurs or about the characters.  It is what the writer knows that seems interesting and exciting to the writer, and the writer desperately wants the reader to understand it all BEFORE reading the story.  The writer feels "you need to know this in order to understand what happens next and get a kick out of the event."

Very often with beginning writers, those facts in the Lump are the real reason the writer wants to write the story, or wants you to read and understand it emotionally. 

Now let's switch to a Culinary Analogy -- salad.

What's a Chef's Salad?  It's a special concoction of ingredients which blend nicely as a meal in itself or prelude to a meal.

Think of a reader who wants desperately to write her own story for all to enjoy.  Now she's going to make a story of her very own.  Making a novel is just like making a salad for a dinner party. 

She has been to the store (i.e. read a lot of books, done some hard living) and now she arrives home with a couple of grocery bags filled to the brim with lovely ingredients for her salad. 

She has a head of lettuce (a world she's built), gorgeous colored green, yellow, orange, red bell peppers (characters with seeds inside), a fabulous ripe Tomato (villain?) and a great Cucumber (hero?),  lovely red onions, green onions, and carefully chosen virgin olive oil, apple cider vinegar, fresh basil and other fresh herbs etc with which to make the dressing (theme) that will bring the whole composition together. 

She's planning a dinner party (i.e. writing a book, maybe a series, for others to enjoy).  Oh, it's going to be wonderful and garner her great praise and admiration because she's chosen her ingredients with such knowledge and careful research.

With great pride and a broad smile, she plonks the two grocery bags on the linen draped table among the sparkling wine glasses, cloth napkins, polished sterling silver flatware, exquisite china (the publisher is the table setting, the presentation of the work of art, and those who come to dine are the readers.)

And there the two brown grocery bags sit in the middle of this exquisite setting (the publisher provides top drawer artwork for the cover, perfect printing, vast publicity budget), and the dinner guests arrive.

The dinner guests are all dressed up formally, hungry in anticipation of a great meal.  They swirl into the dining room and stop dead in their tracks staring at the brown grocery bags amidst the sparkling table setting.

Where did those grocery bags come from?

They came from the same place that many Great Writers have found their material -- Life.

But they aren't a meal.  They aren't a salad.  They aren't what the hungry people came for.

The new writer looks at her bags of magnificent ingredients and at the dinner guests and has no clue WHY they are dismayed and gathering their coats to leave.

Her writing is as good as anybody else's!  She has done all her research and globe-trotting for experience.  She's garnered the wisdom of the ages and the very best -- in fact better than most writers' -- ingredients.

Why don't they want to read her story, to eat her meal? 

This is the plight of many self-publishing writers.  They have truly great stuff, in fact better than most of what the big publishers spew out, fare not unlike what you might find at a typical McDonald's. 

But new writers have no clue why they can't gather an audience, why their dinner guests leave talking about McDonald's and settle on Chinese.

What is it they teach in Culinary school that makes the difference between a chef, a cook, or a great shopper?

They teach sharpening knives, good chopping blocks, fine-chopping -- these onions very fine, those in rings.  They teach the use of blenders to make dressing out of ingredients, how much of this, how little of that.  They teach the patience to put in the hard work in the hot kitchen.  They make you apprentice and clean up other people's messes, scrub vegetables for others to chop with finesse.  They make your hands strong, your ability to stand long hours and  heave heavy things reliable, and gradually you absorb the art of combining ingredients. 

Fresh ground pepper lightly sprinkled on top makes the dinner guests cling to the table.  A box of peppercorns does not, no matter if the peppercorns are of higher quality than the ground pepper.

So, to stretch my analogy out to a thin crust, the salad ingredients are expository lumps.  Because they are ingredients, in wrappers in a brown shopping bag, they aren't dinner yet.

The reader/ dinner guest expects the writer/chef to chop fine, mix thoroughly, dress perfectly, and create something unique from the same-old-same-old ingredients. 

It's the writer's job to stand at the sink and wash, core, chop, proportion, food-processor the carrots, just so but not too much.  The dinner guests don't come to work, they come to dine elegantly.  You sweat; they laugh. 

If you present your story to your reader still in the shopping bag, they won't appreciate it no matter how good the story is.  They're hungry, not ambitious. 

This is what is meant when Hollywood says they want "the same, but different" -- "the same" part is the ingredients, the same old bell peppers and lettuce, and the "but different" part is the chopping, proportioning, creating a chef's salad. 

And it is in the creative proportioning and combining spices into dressing that is the work of the writer. 

A writer isn't the farmer that grows the stuff, or the retailer who brings it to town from across the world, or the maker of the crystal and china on the table.  The writer is the chef in the kitchen making up new recipes to present the same old ingredients in new and unique ways, or at request in the same-old-same-old ways (Waldorf Salad is Waldorf Salad and when you want that, you don't want chopped egg and dill pickles).

The reason many readers have been disappointed in "self-published" books is not because they're "self-published" but because someone planning to self-publish may chintz on the chopping.  Someone who has chintzed on the chopping will not be hired (sell their novel) to work at McDonald's (big publishing.) 

But people buy self-published books because they want something different -- it's just it's got to be 'the same' too. 

The writer's job is to chop ideas up into bite-size pieces and toss the salad good to mix up all the chopped ingredients in appetizing proportions.  New writers, like kids learning their way around a kitchen, just don't have the knack of chopping fine enough, tossing two more minutes, or adding that last dash of oregano to the dressing.

"Is this small enough, Mommy?"  Ask your readers if your Big Ideas are Small Enough Now.

And remember, if you're fighting expository lumps, you're only learning to make the salad.  Entree and Dessert are even more work, and you don't have a meal until you've got all the parts chosen to go with the correct Wine Of Life.  Your "Voice as a Writer" is that whole, balanced, meal.  All the parts and components from nutrition to flavor and texture, combined in artistic proportions unique to you, create your Voice. 

Jacqueline Lichtenberg
http://jacquelinelichtenberg.com