I am not going to recommend that you wear some flowers in your hair. Such a disguise might not help at all. But you might want to read an article that has been thoughtfully shared by our sometimes copyright-unfriendly friends at the Electronic Freedom Foundation.
https://www.newsobserver.com/news/state/north-carolina/article286920890.html
In my early days of bsp (blatant self promotion), there was a start-up company that did a very good deal on promotional postcards, and they also did car magnets. I remember embarrassing my daughter (and she was right that my behavior was inappropriate) by driving around with a shopping- bag-sized car door magnet displaying a bare chested hunk and promoting my alien romance novella, Mating Net.
If EFF and NewsObserver has it right, I should stop at the North Carolina welcome center rest stop near Asheville, and slap my old hunky door magnets on for the drive-thru of NC, because the plethora of surveillance cameras can even look at bumper stickers and share images with policemen everywhere. It would be better promo if I wrote first responder romances, of course.
Talking of promotion, Angela Hoy of Booklocker writes a fantastic weekly newsletter, which I highly recommend. Last week, she shared a feature article comparing the ROI (of time) of a newsletter vs a blog.
What do you think?
Maybe I am an outlier, but I tend to read the posts of the blogs to which I subscribe, and to delete unread the newsletters. I only stay subscribed because I don't want to hurt the authors' feelings by unsubscribing.
Also, a blog is searchable, and if one bothers with labels and so forth, blog posts show up in a by-topic search. Below are just two fantastic blog recommendations.
For excellent promo and marketing advice, you might want to add Penny Sansevieri of Author Marketing Experts to your list.
https://amarketingexpert.com/the-best-book-marketing-company-blog-in-publishing/
Another blog that ought to be a must-follow for not-yet-well-established writers is Writer Beware.
Happy Mothers' Day to all!
All the best,
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