Here's a scientific riddle.
Q: "When is a Bottom synonymous with Beauty?"
A: "When it's a quark."
Rejoicing in the glorious, understated imagination of astronomers when it comes to descriptive language, particularly with regard to the "Large", I nipped off to check on the Large Hadron Collider, and came across the gem of that a "bottom quark" is another name for a "beauty quark".
For those of us with less astral interests, we're still thinking about well-shaped, even large, buttocks, which leads to the copyright-law related topic --naturally-- of product placement.
Great minds from Baker Hostetler LLP also found the story apparently irresistible. Amy Ralph Mudge's views on publicity, and when it is better to build on a sensational story rather than to sue, are great.
https://www.lexology.com/library/detail.aspx?g=3bec237f-04bc-44aa-8078-68a5ac88c4e6
Disclaimer, lest something thinks I am pumping it: I bought Peloton (PTON) stock on Friday...pretty much close to the bottom of the day.
All the best,
Rowena Cherry
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